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The Age Of Relevance

The Age Of Relevance
Editor’s note: This is a guest post submitted by Mahendra Palsule, who has worked as an Editor at Techmeme since 2009. Apart from curating tech news, he likes analyzing trends in startups and the social web. He is based in Pune, India, and you can follow him on Twitter. What’s the Next Big Thing after social networking? This has been a favorite topic of much speculation among tech enthusiasts for many years. The key element of the next big thing is the increasing significance of the Interest Graph to complement the Social Graph. Relevance is the only solution to the problem of information overload. The above matrix is a representation of how the process of online information discovery has evolved over time. Phase I: The Search Dominated Web This is how Google began its dominance over the web two decades ago, using PageRank to surface the most popular web pages as identified by other web pages that linked to them. Phase II: Web 2.0 With Social Bookmarking Phase IV: Personalized Serendipity

Dawn of a New Day « Ray Ozzie To: Executive Staff and direct reports Date: October 28, 2010 From: Ray Ozzie Subject: Dawn of a New Day Five years ago, having only recently arrived at the company, I wrote The Internet Services Disruption in order to kick off a major change management process across the company. In the opening section of that memo, I noted that about every five years our industry experiences what appears to be an inflection point that results in great turbulence and change. In the wake of that memo, the last five years has been a time of great transformation for Microsoft. In the realm of the service-centric ‘seamless OS’ we’re well on the path to having Windows Live serve as an optional yet natural services complement to the Windows and Office software. And in the realm of what I referred to as our ‘services platform’, I couldn’t be more proud of what’s emerged as Windows Azure & SQL Azure. Our products are now more relevant than ever. The past five years have been breathtaking. Complexity kills. Ray

Laurence Saquer, Danone Communities : « Révéler une façon de voir les contenus avec Pearltrees » Lancé en 2009, l'outil de curation de contenus web Pearltrees (voir ici une présentation détaillée) fait figure d'exception dans la famille des « réseaux éditoriaux participatifs » incarnés par Scoop.it, Curated.ly ou encore Storify.com. Ce service web gratuit, qui permet de cartographier et présenter ses pages web favorites à la communauté Pearltrees, mise sur une présentation proche des arbres à idées (un arbre = un répertoire, une perle = une page web) pour séduire les utilisateurs friands d'outils web visuels. Ses applications sont multiples pour les usagers professionnels : e-veille, networking B2B ou B2C, e-réputation, e-branding, etc.. Voici le retour d'expérience et l'éclairage pratique de Laurence Saquer -sociologue, et online communications manager chez danone.communities- qui est une utilisatrice assidue de Pearltrees. CCM - Dans quel cadre utilisez-vous Pearltrees, et pour quelles applications ? LS - L'aspect visuel est fondamental. LS - Créez les perles de vos passions !

Social media and the art of being interested Are you one of those people who has a hard time remembering names when you meet someone new? I was, too – and then I learned what the problem was: I’m a jerk. It turns out that how well you can remember names has nothing to do with your brain or memory and everything to do with whether or not you’re actually interested in that person. “Some people, perhaps those who are more socially aware, are just more interested in people, more interested in relationships,” says Kansas State University professor of psychology Richard Harris. And most of us, let’s face it, aren’t that interested in the people around us. It’s incredibly rare – and becoming more so – to find someone who’s truly interested in others. Social media has a lot to do with this. When “share” becomes just another way to say “let me tell you more about me,” it’s clear social media has begun to show us something about ourselves: We really want someone to listen to us. This isn’t sales. You can’t automate it.

The Myth Of Serendipity Editor’s note: Henry “Hank” Nothhaft, Jr. is the co-founder and CMO of Trapit, a virtual personal assistant for Web content still in private beta that was incubated out of SRI and the CALO project (as was Siri, the conversational search engine bought by Apple). One of the most interesting concepts to emerge in media and tech lately is that of “serendipity”—showing people what they want even if they didn’t ask for it. Despite its seemingly ubiquitous invocation, however, the concept of serendipity remains ill-defined and put forth as some vague panacea for a slew of emerging innovations hoping to attract new users in droves. What is needed is a closer look at what we actually mean when we talk about serendipity. From Search to Discovery Eric Schmidt’s recent remarks about Google as a “Serendipity Engine” (and Facebook’s quick reply), emphasize an important shift in our daily interaction with the Web and how we use it. Serendipity and personalization are in fact two sides to the same coin.

Evolution of Change: Signs for the Future of Business | Smart Data Collective I like taking the time once in a while to tie different trends together, it just helps me focus on what's really happening now and helps me understand where things might be going. Taken individually there are some very interesting things happening in technology and business but when you link them together a picture starts to emerge that is almost staggering in depth and breadth of change potential. I was reading "The Singularity is Near" by Ray Kurzweil the other day and a point jumped out at me that I think is extremely important when looking at change, whether you agree with Kurzweil's ideas on singularity or not. So what are the individual changes or shifts that we are seeing? Cloud computing You can't listen to any technology discussion these days where the word cloud doesn't ring out in almost every sentence. Everything as a service The cloud plays a big part in this concept but it's only part of the enabling infrastructure. Networked business (customers, employees, partners)

The Future of the Internet Advertisement “In only a few short years, electronic computing systems have been invented and improved at a tremendous rate. But computers did not ‘just grow.’ They have evolved… They were born and they are being improved as a consequence of man’s ingenuity, his imagination… and his mathematics.” — 1958 IBM brochure The Internet is a medium that is evolving at breakneck speed. It’s a wild organism of sweeping cultural change — one that leaves the carcasses of dead media forms in its sizeable wake. An illustration of a computer from a 1958 IBM promotional brochure titled ‘World of Numbers’ So what’s the next step in its evolution, and what’s the big picture? This article will offer in-depth analysis of a range of subjects — from realistic expectations stemming from current trends to some more imaginative speculations on the distant future. Security “Death of the Open Web”? There is a growing sentiment that the open web is a fundamentally dangerous place. Security Solutions Freedom Mr. Ms.

You Might Already Be A Curator... Posted by Tom Foremski - March 10, 2011 Curation is a hot topic in regard to the Internet but curation is nothing new -- most of us do it without even thinking about it. Take a look around your home and you will likely see many curations: - Your book shelf is probably a curated collection of your favorite books -- you got rid of the ones you didn't like. - Your coffee table or books in your living room. - The same with your music. - The artwork on your wall. - Photo libraries. - Browsing the Internet you probably have your bookmarks, which is a curated list of web sites. Curation appears to be a natural human activity. But curation does require some sort of semi-permanent display platform. Curating the Internet isn't very useful unless the curation can be built on a platform that enables others to view, browse, collect, and connect. It is only fairly recently that we've gotten the tools for effective curation on the Internet. Here is a Pearltree on Curation.

Social Media Science: How Behavior Impacts Social Media Marketing Want to understand the psychology behind why people interact via social networks? During this fascinating interview I explore these very concepts. To learn about the science and psychology of social media marketing, I interview Ric Dragon for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Ric Dragon, author of Social Marketology and CEO of DragonSearch. Ric shares tips on how businesses can build relationships on social media. You’ll learn how relationships develop and why the concepts of gamification and gifting are important. Share your feedback, read the show notes and get the links mentioned in this episode below! Listen Now Podcast: Play in new window | Download | Embed Social Media Science

Consumer Info Overload - Meet the US Navy's Relevance Technology! (New SRI Screenshots) Apple acquired the military-technology spin-off, mobile personal assistant app called SIRI this Spring, but SIRI isn't the only consumer startup cut from the cloth of the $200 million DARPA investment in an artificial intelligence project called CALO. The next SRI/CALO app to launch may be TrapIt, a news feed reading and recommendation service designed to act as a "cognitive prosthetic" to "adapt to unexpected events" in situations of "intense information overload". The US Navy has used the core technology TrapIt is based on to parse through huge quantities of information for what's most relevant. Soon you'll be able to use it to find the best news about your obscure interests, in the web's otherwise overwhelming ocean of Justin Bieber references. Click for a larger view. TrapIt has raised two rounds of funding, one lead by Asia's most powerful businessman, Li Ka-shing. See today's guest post: "The Age of Assistants": The View From Inside SRI, by SRI's Norman Winarsky

3 Easy Ways To See The Bright Side Today This guest article from YourTango was written by Amy Spencer. My friend Kate was driving with her dad when he showed her what it really means to look on the bright side. It happened the day they got a flat tire and his face lit up. “Oh good!” he said. “I’ve been meaning to teach you how to change a flat tire and now we have the perfect opportunity!” Yes, that’s one of the most positive reactions to a car breakdown I’ve ever heard. Just start looking at your life from a better, brighter angle. 1. I’ll bet that locals in Giza, Egypt don’t take photos of themselves in front of the pyramids every day. So take the tourist point of view on your own life, and think of the astounding things at your feet: Your married life, to a single person, is comforting and secure; your single life, to a married person, is hopeful and exciting; and your home — to anyone else — might be quaint or cool or huge or homey simply depending on what they don’t have themselves. 2. 3.

Google Reveals its Wildest Invention Ever - 'Project Glass' What do you get when you combine wearable glasses with Augmented reality? You get an amazing piece of technology by Google! Google has revealed ‘Project Glass’, its latest initiative for developing a wearable display glasses based on Augmented Reality. Augmented what? Augmented Reality is a technology that combines the physical real-world environment with interactive digital data providing you with information. There’s an interesting part in the video at 0:52 seconds where the character asks his glasses to remind him to book tickets for a show. Imagine a future – the glasses will display interactive information hovering in front of your eyes such as today’s weather when you look to the sky, new emails & messages when they arrive, video calls, voice commands and so more in front of your eyes as we had always imagined the future. Find more photos at Project Glass’s Google+ page. Update: The glasses might be self contained i.e., they won’t rely on any phone.

Manifesto For The Content Curator: The Next Big Social Media Job Of The Future ? Every hour thousands of new videos are uploaded online. Blog posts are written and published. Millions of tweets and other short messages are shared. To say there is a flood of content being created online now seems like a serious understatement. Until now, the interesting thing is that there are relatively few technologies or tools that have been adopted in a widespread way to manage this deluge. We pretty much just have algorithmic search, with Google (and other search engines) as the most obvious example. The real question is whether solutions like these will be enough. What if you were to ask about the person that makes sense of it all? The name I would give it is Content Curator. In an attempt to offer more of a vision for someone who might fill this role, here is my crack at a short manifesto for someone who might take on this job: In the near future, experts predict that content on the web will double every 72 hours. Interested in hearing more about content curation?

Trapit

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