MISSION STATEMENTS Examples of Famous Mission StatementsThe following are samples and examples of statements used by famous companies - can you identify which company created which? "We will prepare and sell quick service food to fulfil our guest's needs more accurately, quickly, courteously, and in a cleaner environment than our competitors. We will conduct all our business affairs ethically, and with the best employees in the mid-south. We will continue to grow profitably and responsibly, and provide career advancement opportunities for every willing member of our organization."
Not an expert? Here are four ways you can still make people listen to you by Dorie Clark One of the most powerful forms of influence, according to psychologist Robert Cialdini's famous analysis, is authority — often derived from perceived expertise. When a doctor advises us to exercise more, or a Nobel Laureate raises questions about a certain economic policy, we're likely to pay much more attention than if a random person offered the same counsel. Management & Strategy Gurus and Masters - the Complete A to Z Guide The complete A to Z Guide A point of clarification before you start your journey with the gurus and masters: a Guru is a person who is very knowledgeable and teaches a particular strategy. A Master is a practitioner of the art of strategy in life and in business. Management & Strategy Gurus
Eight Essential Questions for Every Corporate Innovator One of the first, and most lasting, pieces of career advice I received came from Linda Bush, my first project manager when I was a wee pup working at McKinsey & Company. “Ask a lot of questions,” Linda advised me. “You might think you are being annoying, but it’s the only way you learn. And trust me, people will tell you when you have crossed the line.” Value Proposition Examples: the Good, the Bad, the Ugly « b2b marketing Continuing from my last post, writing a strong value proposition is critical to communicati ng how your product or service is relevant to your customer segment. Now, there’s the easy way and the right way to write a value prop. The easy way is to craft one in half a day that is written well and sounds good, but that doesn’t include any specifics. The right way is to first gather quantified data which proves your value to your customer. From my experience, this is by far harder than the actual writing because you need to be able to make a claim against the competition that you can legally stand behind.
www.newyorker In the fall of 2011, students in Katie Keranen’s seismology course at the University of Oklahoma buried portable seismograph stations around the campus, in anticipation of a football game between the Sooners and the Texas A. & M. Aggies. The plan was to see if the students could, by reading the instruments, detect the rumble of eighty-two thousand fans cheering for a touchdown. “To see if they can figure out if a signal is a passing train or a cheering crowd—that’s much more interesting for them than discussing data in theory,” Keranen, an assistant professor of geophysics, told me. But at 2:12 A.M. on November 5th, the day of the game, people in seventeen states felt an earthquake of 4.8 magnitude, centered near Prague, Oklahoma, a town of roughly twenty-five hundred, which is about an hour’s drive from Norman, where O.U. is situated. The students quickly packed up the seismographs and headed to Prague, hoping to measure the aftershocks.
The Cultural Web - Aligning your organization's culture with strategy - Strategy Skills Training from MindTools Aligning your Organization's Culture with Strategy © iStockphotoRidofranz Many aspects of organizations are interconnected. How the CEOs of Airbnb & Pinterest taught Stanford students to build billion-dollar teams (in 7 quotes) Stanford continues its wildly popular course on building Internet empires. Every week, investor Sam Altman brings in new Silicon Valley celebrities to spill novel secrets. Recently, they held a special two-week series on how to build great culture.
Personal Finance The Myth of the Rich Doctor Are you in a financial position to do what you want to do when you want to do it? Explore the relationship between physicians' income and their ability to build wealth. Stop Making Money Dirty Money in medicine is not dirty. The TOWS Matrix - Going Beyond SWOT Analysis - Strategy Skills Training from MindTools Developing Strategic Options From an External-Internal Analysis © iStockphotoNormunds TOWS Analysis is a variant of the classic business tool, SWOT Analysis.
Palladium ESM The Executive Strategy Manager (ESM) is a web-based software application that takes you step-by-step through both the construction of, and reporting on, Balanced Scorecards and strategy maps. The only application built and managed by the creators of the Balanced Scorecard, Drs. Kaplan and Norton, the ESM will help you create strategic alignment at the corporate, division, and individual level. The Executive Strategy Manager allows for better meeting management by enabling you to communicate your corporate strategy and identify the key performance drivers at all levels of your organization. It is designed to help your organization quickly get started with the Balanced Scorecard (through structured coaching, templates, and processes), then grow with your organization as the Balanced Scorecard program matures.