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MarketingCharts: charts & data for marketers in online, Excel and PowerPoint formats

MarketingCharts: charts & data for marketers in online, Excel and PowerPoint formats
Search Advertising Trends in Q1 April 18, 2014 An array of research has been released recently looking at paid search trends during the first quarter of the year, from the likes of IgnitionOne, RKG [download page], The Search Agency [download page], Covario [download page] and Kenshoo. While they all use different client sample sets - and thus arrive at different conclusions - certain trends can be gleaned that appear consistent across the reports: spending is up (particularly on mobile), as are click-through rates. Read more » Easter Celebrants to Rein in Spending This Year

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Use These 3 Points to Create an Awesome Value Proposition Your value proposition determines your potential conversion rate. Tweet this: (Note: you can click the little ‘s to tweet key points.) It is why people buy from you. Cliff Pickover's RealityCarnival April 1st Submit a Link (04/01/13) "If someone gave you the entirety of Wikipedia from 100 years in the future for 10 minutes, what would you read?" (03/31/13) The broken walls of fractaloid Carthage, in the math-encrusted city beyond your dreams. Click to mag.

A Powerful FREE Marketing Tool! You've heard it a million times and for good reason ... because it's true. The #1 problem when it comes to internet marketing is TRAFFIC! If you're like most people trying to make money online, then you have probably struggled to get the traffic you need to make sales. Whether you are promoting products as an affiliate, trying to make money with CPA offers, or just trying to get people over to your website ... it all comes down to traffic. So, how do you get people to see your offers? AdFreak Need a new reason to cry at weddings? Tosando, a Japanese company that offers musical instruments and lessons, is pleased to oblige with this intense, time-tripping tear-jerker. The short film tells the story of a widowed, middle-aged father and his daughter on her wedding day. At the reception, dad sits at the piano and attempts to play Pachelbel's Canon, which opens the floodgates for memories both happy and sad.

How to write a strong value proposition Why should your ideal customer purchase from you rather than anybody else? If you can answer this question in a sentence, then you have a strong and unique value proposition. A strong and differentiated value proposition can go a long way to position your business to succeed in your target market. It is the promise of your brand. Without exception, Kinesis clients have a company that focuses on delivering incredible value to their customers. The Wisdom of Not Understanding Ben Radford Volume 22.3, Fall 2012 About two years ago during a conversation, a friend of mine mentioned a movie she thought I’d really like. In fact it was a documentary, and as a fan of docs, I was eager to hear more about it.

ClickZ - News and expert advice for the digital marketer since 1 The importance of headlines should never be overlooked, a little time spent finding the right headline can make a lot of difference. A good headline means more people will click on your article wherever they see it, it ensures that the effort you spent in writing an article doesn’t go to waste, and it can also help your content to be picked up by search engines in the weeks and months after publishing. Here are a few areas to think about when writing headlines. It should be noted though, that its not about writing sensation headlines for short-term traffic gains, it’s about ensuring that, if you write a quality article, the headline works to sell it.

Hide My IP Address Hide your real IP address and geograpic location with Easy Hide IP Easy Hide IP is the worlds most advanced IP changer, bypass virtually any form of censorship or internet traffic blocking imposed on you by your ISP, your company, or third parties. Your internet traffic is routed through remote servers. On your ISP's log file, only the IPs of the remote servers will be shown, not the sites you have visited.

MarketingProfs Daily Fix Featured Post by Jeannette de Beauvoir New positions are taking starring roles in the marketing world. Find out why content directors and brand journalists are vital to every marketing team. Social Pros All-Stars Trading Cards [Slideshow] by Jay Baer Want to learn how to become a heavy hitter in social media? The Social Pros All-Stars slideshow highlights the career paths of social media managers and provides tips for becoming an all-star. more Native Advertising Won't Boost Sales, Influencers Will by Susan Frech Some 90% of online publishers will feature native advertising this year.

7 Proven Templates for Writing Value Propositions That Work You already know that getting your value proposition right is critical to your business model. You can have the best features, the most perfectly executed presentation, the most stunning price, but no one will ever know of it if they don’t get past your high-level value proposition. But how do you craft such a pitch? Continuously looking to perfect your value proposition you'd consult lengthy articles only to find that there's a jungle of advise out there. What you need is applicable examples from entrepreneurs and investors who have successfully given and taken thousands of pitches, right? Startup of the Day - 4delite - BizSpark Startup of the Day The BizSpark startup of the day is o Clever Sense, based in the US. Below you will find an interview with o Babak Pahlavan, Co-founder and CEO of Clever Sense. All the best to them and congratulations for being the startup of the day! Website:

Your Traffic Exchange, 1:1 Exchange Ratio, Manual Surfing, 5-Tier Referral Program. FREE Traffic! Our system is designed to help you promote your site by increasing the number of visitors that actually view your site. How it works: For every site you visit (we call this "surfing"), you will receive one visitor back to your site. We provide a fair 1:1 Exchange Ratio. There's no limit to the amount of free hits you can receive per day — 10, 100, or even 1000! We reward you with cash and additional traffic for being active in our traffic exchange.

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