The Content Strategist as Digital Curator
The term “curate” is the interactive world’s new buzzword. During content creation and governance discussions, client pitches and creative brainstorms, I’ve watched this word gain traction at almost warp speed. As a transplant from museums and libraries into interactive media, I can’t help but ask what is it about this word that deserves redefinition for the web? Article Continues Below
The 5 Models Of Content Curation
Curation has always been an underrated form of creation. The Getty Center in Los Angeles is one of the most frequently visited museums in America – and started as a private art collection from one man (J. Paul Getty) who had a passion for art.
Content Curation: The Ultimate Guide
33inShare Content curation is a hot topic of discussion in marketing circles these days. One of the biggest problems businesses face when they try to pursue content marketing is finding the time to actually produce the content. But when you curate content, you don’t really have to produce anything. Sort of…
Digital Publishing: Curation vs Collection vs Experience
Content curation can be a powerful way to serve those in your market, and establish a unique brand position that differentiates you from your competitors. Today, I want to explore that challenges of curation, and compare how it differs from merely ‘collecting.’ (Note: by curation, I mean to care for, and carefully select which content is shared, with the idea that removing something can sometimes make a collection even stronger.) Curation has been a big buzz word in online publishing for a long time now.
Using Curation to Create the Perfect Content Marketing Mix [INFOGRAPHIC]
“There’s much more to content curation for marketers than simply aggregating and amassing content. Marketers can add value by analyzing and re-purposing each piece of information,” says Neil Bhapkar, Director of Marketing at Uberflip. “Content curation can enable marketers to re-channel relevant content to spark engagement and awareness with customers and prospects.”
Content Curation Glossary - Resources
Aggregate - the process of compiling and grouping information. Ann Handley - Chief Content Officer at MarketingProfs, a leading marketing resource for marketing professionals. Co-author of Content Rules. Autoblogging - refers to the process of automatically posting content to your blog or website.
The 50+ Best Ways to Curate and Share Your Favorite Social Media and News Content
There’s so much information online just begging to be curated: news, social media, images, video, websites… the list goes on. Reading great content from my favorite blogs and websites is one of my favorite down-time activities. It’s also an important part of my job as an IT Director because I need to stay on top of the latest trends, announcements and tech news. Just a few years ago, the tools I used to use for reading and consuming content were Google Reader, StumbleUpon, Digg, Delicious… you know all the big names. More recently I’ve discovered some great new tools to read and share my favorite content which I’ve included here in this list.
SEO-Friendly Content Curation
by Virginia Nussey, April 29, 2013 If you're a brand online, today's conversational media world requires you're also a publisher if you have any hope of holding space in the public marketplace. Yet the requirements of publishing are a tall order for most brands. Today's savvy audience has high standards for content deemed worthwhile and sharable. Brands are seeking a way to balance quality requirements with their own publishing resources, and technologies are the key to striking that balance.
Altre web application
As the web becomes more and more inundated with blogs, videos, tweets, status updates, news, articles, and countless other forms of content, “information overload” is something we all seem to suffer. It is becoming more difficult to weed through all the “stuff” out there and pluck out the best, most share-worthy tidbits of information, especially if your topic is niche. Let’s face it, Google definitely has its shortcomings when it comes to content curation and the more it tries to cater to all audiences, the less useful it becomes. The demand for timely, relevant content that is specific to our unique interests and perspectives has given rise to a new generation of tools that aim to help individuals and companies curate content from the web and deliver it in a meaningful way.
5 Steps of Effective Content Curation
Below we share another concise that covers the 5 steps involved in content curation. Here’s the steps with some of our commentary: Step 1 – Goals. Define why you’re curating, is it for authority, traffic, or both? Step 2 – Topics. Decide on the topics and type of content your target market will care about.
