12 Engaging Facebook Posts If you are wondering what would help you grow your Facebook community organically, the answer is relevant interesting content and engaged community manager. But even the best community managers sometimes run out of creative ideas. Here are the 12 types of posts that in my experience consistently produce high levels of engagement. 1. Pictures, images and photo albums are rather popular with the fans. 2. Let fans share their own perspective with you. 3. Asking fans to share their story or point of view always is one of the most effective ways to increase engagement on your page. 4. Your real brand fans as well as those who are not very well acquainted with your company would appreciate a little bit of trivia or sharing of historical company facts. 5. People love quotes. 6. This one is a no-brainer. 7. Show the human side of your company by wishing your fans happy holidays throughout the year. 8. Did you reach an important milestone? 9. 10. 11. 12. Want to know something?
Six tendances du digital en France La vidéo en ligne, le mobile, le search, les médias sociaux et l'achat en ligne ont transformé l'usage digital des Français, comme l'indique la dernière étude Comscore. Voici les six principales conclusions du rapport: 1/ La France, un marché clé en Europe Fort de ses 48 millions d'internautes, la France reste un marché européen majeur. Les sites d'e-commerce sont clairement en forte croissance. 2/ Le paysage média se fractionne Près de 7,5% du trafic internet se fait désormais depuis mobiles ou tablettes. 3/ La vidéo en ligne toujours en vogue L'audience de la vidéo en ligne connait un léger ralentissement en France mais la tendance est contraire sur le mobile, où on observe une croissance fulgurante de 110%. 4 / Les annonceurs français continuent d'investir en ligne En 2012, 784 milliards d'impressions publicitaires display ont été délivrées en France, justifiant l'importance d'aller plus loin dans la validation et la mesure des impressions visibles. 5 / Facebook domine les réseaux sociaux
95 Places to Submit and Promote your Blog for Traffic and SEO This post is by Scott Purcell of Man of Many A lot of people are unsure where to start with promoting their blog other than sending it to their friends and family. We’ve all read about SEO and the importance of linkbuilding but putting into practice often proves a lot more difficult than first imagined. We had to go through this marketing experience ourselves when we launched our blog Man of Many ( towards the end of 2012, searching out blog after blog, site after site to cover us, and wow, it was a lot of effort. Given we’re always willing to help out other blogs in the IFB community, we thought we’d share the love and our list of (mostly free) sites, other blogs and directories to submit your blog for marketing, PR, linkbuilding and most importantly traffic! Let us know in the comments if we’ve missed something out if there was a site that was critical to your success in building traffic or if you found this list helpful. [Image credit: Shutterstock.com]
Les attentes des mobinautes et usages des smartphones et tablettes Les nouveaux terminaux mobiles embarquent de multiples options matérielles et logicielles qui offrent de nombreuses possibilités d’usages pour les utilisateurs, ainsi que de nombreuses attentes. Il parait important de les analyser pour mieux comprendre leurs profils et leurs comportements. Cette analyse est un atout majeur pour bien déterminer un plan d’action marketing mieux ciblé et par conséquent moins couteux et plus performant. Nous verrons donc dans un premier temps quelles sont les attentes des mobinautes et les usages de L’Internet mobile. 1. a. Selon l’étude, intitulée « What Users Want from Mobile », réalisée par Compuware Corporation, le leader de la performance IT, les attentes des mobinautes ne sont pas satisfaites. En France, seulement 14,3% des personnes interrogées sont prêtes à attendre plus de 5 secondes pour le chargement d’un site internet sur mobile. (Sources : Etude ‘Reducing Customer Struggle’ par Econsultancy – Juin 2011) b.Les usages de l’Internet mobile 2. 3.
50 All-Time Great Retail Subject Lines Here at VerticalResponse we’re always being asked things like, “What is the best day to send email?”, “What are the real email marketing secrets?” and “What are great subject lines?”. First of all, I’m assuming at this point that your recipients will recognize you from your “From Label”. As a retailer your email marketing campaigns are probably all about selling. You’ll see that some of these subject lines are a bit vague like “An Exclusive Offer for You”, however sometimes that might get more opens than if you talk about a specific product. Offer, Offer, Offer Enjoy this Special Offer at Our New Location 25-40% off – Email-Only Offer – Today Only Invitation-Only 2 Hour Event Starts 11:30 AM CT Ends Today! Catchy & Creative I hope this gets your creative juices flowing. © 2009 – 2013, VR Marketing Blog . Tags: email marketing , retail marketing , Small Business , small business marketing , subject line , subject lines About the Author
Free Website URL Submission - Submit Google, Yahoo, Bing (MSN) Our submission script will submit your website URL to 70+ top search engines for free, including Google. + Search Engines List and Details Submit Express can register your website URL with 70+ search engines and directories, all for free. We submit your site to few main search engines, but given that several of the search engines share their data, you will end up on at least 70 search engines. The main engines we submit to: In addition your site will be listed in the below Search Engines: Before you submit to the search engines, Click here to make sure you are using the right keywords within your meta tags. Submit the main page of your site only. We have been reviewing the websites submitted to our site and we found that more than 90% of them have some sort of problem that affects their rankings in the search engines.
60+ amazing email marketing best practice tips, stats, blog posts and more We've already produced some handy round-up posts on ecommerce, content marketing and social media: now here's the email flavour. Here you'll find lots of best practice tips, email campaign reviews, reports and more, taken from the last 12 months of Econsultancy output. Do favourite it, won't you? And if there are any other resources or tools you like, feel free to add them to the comments below. Happy bookmarking! Best practice tips Below you'll find tips from practitioners, from Econsultancy analysts looking at case studies, and from technology suppliers in this sector. General Email best practice: Evans Cycles shows value of collecting customer data in-store Aftersales email best practice from ASOS Six best practice tips for email unsubscribe pages Five tips for building stronger B2B email relationships Five ways to reinforce your ecommerce activities with email marketing 10 things I love about your emails (and related arts) 10 things you can do to make me love your emails Deliverability Opt-ins
OnlineFantastic's Blog | Social Media & Hospitality Under Microscope 5 Best Practices for Travel & Tourism Brands on Facebook I spend a lot of time browsing travel sites for vacations I'd love to take if I had time (well, and the funds) to do so. As Facebook Pages become more widespread, many of these hotels and airlines are actively luring me and other wayfarers to check out their Pages, win free flights and enjoy complimentary perks at trendy hotels. Here are some best practices for travel and tourism brands on Facebook — borrowed from the big players in the industry — that will help you attract gadling jetsetters and secure more reservations. 1. Facebook offers engaging ways to play up your brand's strengths. 2. Everyone loves #winning, so give your fans something to win. For Kimpton's 30th anniversary, it's running a "Write Here, Right Now" contest. Virgin America's Chicago Contest is hosted through a special tab where viewers can upload a video in which they "put the smackdown on ordinary." 3. Status updates are great, but you should also provide a mix of content to keep your audience engaged. 4. 5.
What is Google Plus? A Complete User Guide. (Videos and Blog) If you think Google Plus is just another social site, you are in for a big surprise. What has been created is, put simply, a phenomenal tool for human communication, and much more. But it takes you to experience it, embrace it and ‘get it’ before this realisation really comes. The complete guide to Google Plus will give you everything you need to use it as an individual or for business, including a free 90 minute video course. Introduction Since its launch in 2011, Google Plus has been gradually moving towards being one of the most active social networks with hundreds of millions of people having active accounts. And if you are looking at business applications of Google+, then also check out my ‘Google Plus Marketing Guide’ here. So, let’s begin! Whilst referring to the image of the rabbit/duck which first appeared in Harper’s Weekly in 1892, he says “I suspect most of you see a duck.” Google+, however, is something different and as such needs new language to explain the experience.
How to Create a Social Media Strategy By Spying Your Competitors Are you struggling to create a social media strategy for your business? Lacking insight into the social behaviors of your customers? No data, no problem! Chances are your competitors have done all the hard work and all you need to do is look for it. In this post, I’ll show you how to research the competition’s social game plan so you can build a solid social media strategy of your own. Finding the Fundamentals When it comes to social media marketing, you need to answer a few fundamental questions: Should your business be on social media? Everyone must answer these questions, including business owners who want to create a strategy for their own business, marketing managers who need to convince their CEO to invest in social media and consultants who create strategies for clients in a wide variety of industries. Fortunately, you can find answers through the process of competitor research. Keep reading to discover how to get insight on your competitors. #1: Comparing Audience Size 1. 2. 3. Wildfire
About Feedblitz FeedBlitz is the only all-in-one service combining email marketing, social media and RSS feed management. FeedBlitz’s set and forget email service takes the pain out of email marketing and newsletter updates. Automatically create mailings from any RSS feed, easily manage multiple mailing lists, filter by content preferences, and more. Features and benefits include accelerated social sharing, outstanding deliverability, powerful scheduling, monetization, easy subscriber management, autoresponders, email and RSS subscriber reporting. FeedBlitz also enables end users to monitor any feed or blog, anonymously if they wish, regardless of whether the publisher of that feed is using FeedBlitz. Publisher Services Independent sources show that adding an email option to your blog can boost your readership by over 50%, and a typical site may experience a 30% boost in active subscriptions. FeedBlitz enables you to bridge these worlds.
Your Simple Guide to Launching a Twitter Advertising Campaign So you want to start using Twitter's Promoted Tweets, huh? You've weighed the pros and cons, and decided that experimenting with Twitter's PPC advertising feature is a good move for your business. Alright then -- let's get you started with this simple guide containing everything you need to know to make the most of your Twitter PPC campaign. Whether you're just looking for more followers or you want to increase leads and customers, Twitter has some great paid options that can help you complement your organic Twitter marketing efforts. How Do Twitter's Advertising Options Work? Promoted Accounts, Promoted Tweets, and Promoted Trends are Twitter's advertising features, pay-per-click style. On the other hand, Twitter's ad interface also leaves something to be desired (remember how we mentioned pros and cons?). That being said, setting up a campaign is easy, as long as you know what you are looking for. Decide What You Want to Promote I want to promote my account! I want to promote my tweets!