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10 Ways to Grow Your Facebook Following : Social Media Examiner

10 Ways to Grow Your Facebook Following : Social Media Examiner
Has your Facebook Page growth stalled? Now is a good time to examine your Facebook activities, cutting out what isn’t working and expanding what works. Here are ten tips to help grow your Facebook community. #1: Connect With Other Page Managers This is a powerful tactic to a make a live connection with other Page admins who have a similar demographic to yours and cross-promote each other. So if you are an ice cream store with a Facebook Page, make a live connection with the pizza parlor in your neighborhood that draws the same clientele (you may already know the owner of the pizza parlor). Joint ventures also help forge these meaningful connections. When you make a meaningful connection, you can cross-promote to each others' audiences. #2: Share Original Content Content is still king and when people share your content, your Page name travels with it. Maybe it’s a screenshot from a hot tip. Just make sure you are following photo copyright laws. #3: Tag Your Page From Your Personal Profile Related:  Social Media Management - Facebook

How to Track Facebook Conversions After February 2017 : Social Media Examiner Do you track the results of your Facebook campaigns? Are you using the old conversion code that’s about to be phased out?2 Setting up Facebook’s conversion tracking will let you track your return on investment (ROI) down to the penny. In this article, you’ll discover how to set up and install conversion tracking using the new Facebook pixel. How to Track Facebook Conversions After February 2017 by Charlie Lawrance on Social Media Examiner. Two Ways to Track Conversions for Facebook Ads On February 15, 2017, Facebook will be disabling the old conversion tracking pixel. The Facebook pixel lets you track conversions for your ad campaigns two ways: with standard events and custom conversions. You can choose from two conversion tracking methods for Facebook ads. The custom conversions method is the simplest form of conversion tracking, requiring no modification of the Facebook pixel code on your website. #1: Install the Facebook Pixel #2: Choose Which Standard Event Actions to Track

How to Verify a Facebook Page for a Local Business : Social Media Examiner Is your local business on Facebook? Wondering how to make your Facebook page official? Verifying a local business page adds a layer of legitimacy to your presence and can help customers feel more confident when they engage with you on Facebook. In this article, you’ll discover how to get your local Facebook page verified. How to Verify a Facebook Page for a Local Business by Dennis Yu on Social Media Examiner. Benefits of Verifying Your Local Facebook Page While Facebook’s blue verification check mark signifies the authenticity of a public figure, media company, or global brand (such as REI), a gray verification check mark confirms the authenticity of specific locations for businesses or organizations. Similar to the blue verification badge available to major brands, verified local businesses (or franchise locations) on Facebook receive a gray verification badge that appears next to their name in search results and on their page. Note: This feature has not yet rolled out globally.

Use a Facebook Business Page Over A Personal Profile It’s probably one of the most common questions we get and one of the most common mistakes people make when using Facebook for their business. “Can I just use my personal profile on Facebook for my business?” The short answer is, “NO!” You are driving your REAL friends and family NUTS! We’d love to hear your opinion or your questions on this matter. Are you ready to set up your Facebook business page? Be sure to check out all the social goodness we have on our website and if all of this is making you absolutely crazy and you need someone to rescue you from the social media madness, lay on the floor and scream real loud. @GinaSchreck

How to Encourage Fans to Create and Share Visual Content Are you leveraging your community to bring attention to your brand? Have you asked your customers and fans to contribute pictures and images to your social platforms? If you’re not involving your community in creating and sharing visual content, you’re missing out on massive organic reach and engagement. In this article I’ll show you how brands are empowering their fans to create and share visual content about them in really cool ways. Why Ask Fans to Create Visual Content? If you want organic sharing and big traffic, you need stunning and remarkable images that stand out in social feeds. There’s been a shift in who creates visual content (and how). Smart businesses are capitalizing on that and encouraging fans to create visual content about their brand and share it across social networks. When fans create and share content related to your business, they’re providing important social proof to their friends. #1: Put Your Fans in the Driver’s Seat Turtles love shares—all 7,900 of them! Your Turn

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