Social Media Monitoring and Analysis with SM2 from Techrigy (Alterian SM2) Do you know the process your customers take to buy and connect with you? Their journey is often filled with many steps, stops and starts. What you do to help them along the way makes all the difference in gaining a competitive foothold. Taking action to improve the experiences your customers have within that journey can convert them from shoppers to customers, and then to advocates. Too often customers don’t ask for what they want, and rarely do they behave in the way you expect them to; however, they are telling others directly in social media. Instagram 4.0 (english): How to boost my profile in Instagram? How to boost my profile in Instagram? Once Instagram has taken over as your favorite hobby, you will probably want to develop your own community, have more friends, etc. Let’s take a look at some basic tips that will help you with these matters. I would also like to encourage you to communicate your own suggestions and opinions in our blog comments section, the more the merrier! Depending on what your personal goals are and if you’re objective is not to become the next Britney Spears, do not use what I call “extreme marketing techniques’’ in the form of “racy and sexy photos. It will make some hearts skip a beat.
48 Free Social Media Monitoring Tools Go to the updated version of this post:54 Free Social Media Monitoring Tools [Update 2012] If you want to know what’s happening in the social web you need monitoring tools. Before you get out your credit card and start to spend money try out some of the free social media monitoring services. This way you get a taste of what is available and if you need paid services. Social CRM Software Social Media LinkedIn: See who you know or who can provide you with an introduction at a company Twitter: read tweets of all the people you follow in the Activity Streams dashlet and add the Twitter name to a contact or lead and read their tweets directly in the contact or lead record Email Integration Sugar Plug-in for Microsoft Outlook: archive emails to Sugar and sync calendar, contacts and tasks Sugar Plug-in for IBM Lotus Notes: archive emails to Sugar and sync calendar, contacts and tasks Gmail, Yahoo! Mail and IMAP mail: use the Sugar email client to archive emails to Sugar Send email using your mail account credentials directly from Sugar
Overtone - Beyond Social Media Monitoring Scalable to growth. Adaptable to change. Leveraging SOA and your existing technology Social Essentials To prove the value of social media marketing, you have to go beyond the number of likes or followers for your brand. comScore Social Essentials represents one of the first social marketing measurement capabilities we’ve seen that enables brands to understand social media impressions and the corresponding attributes and behaviors of those reached. This new service represents a significant breakthrough in social media measurement that will definitely help marketers understand the value of their social media investment.
Overtone - Beyond Social Media Monitoring Scalable to growth. Adaptable to change. Leveraging SOA and your existing technology Competitive Research Welcome to the last session of SES NY. Congratulations on making it. I’m hoping I make it through the next hour. If for some reason I don’t, I just want you to know that I loved you all. No, really. I do.