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WOBI : World of Business Ideas

WOBI : World of Business Ideas
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Welcome | Program in Open Innovation under the Garwood Center for Corporate Innovation Noticias de Tecnologia, Internet, Redes Sociales y Videojuegos - Geektual 5 PERSONALIDADES DE CONSUMIDOR DIGITAL ¿CUÁL ES 15 Examples of Open Innovation between Big Companies and Startups Open innovation is a strategic game for big companies and one of the most important moves to consider for their innovation leaders is the allocation of focus and resources in the context of open innovation. Here we need to consider that big companies like GE, Cisco or Microsoft tend to have 8-12 different value pools (think suppliers, startups, customers or universities) to consider for their open innovation efforts. The challenge is that even companies that are good at open innovation only seems to be able to handle 3-4 value pools properly at the same time. I have no doubt that the value pool of start-ups and entrepreneurs is highly relevant value pool for most big companies and there are lots of initiatives that underscore my reflections. Just check out this list of corporate (open) innovation initiatives aimed towards startups. GE: This is one of my favourite companies. On the latter, you should check this article: GE launches ‘microfactory’ to co-create the future of manufacturing

Timeline JS - Beautifully crafted timelines that are easy, and intuitive to use. Content Curator: filtrando y distribuyendo contenidos digitales relevantes. Una nueva e imprescindible competencia en la web 3.0 Fecha: Lunes 1 de abril al lunes 13 de mayo de 2013 Profesorado: Este curso en línea será impartido por profesores del Departamento de Biblioteconomía y Documentación, de la Universidad Carlos III de Madrid, con amplia experiencia docente e investigadora en estas áreas: • D. Precio: 300 euros Duración: 6 semanas Objetivos: • Comprender y reflexionar sobre el contexto y conceptos fundamentales de la curación de contenidos y de la figura del content curator. • Entender los procesos y tareas de la curación de contenidos en el contexto del marketing digital y los medios sociales. • Conocer los criterios esenciales para identificar, seleccionar y valorar contenidos relevantes y de calidad. • Introducirse en las herramientas imprescindibles para la curación de contenidos. Destinatarios Descripción del Curso La web 2.0, a través de los medios sociales, ha puesto a nuestro alcance la posibilidad de convertirnos en creadores y editores de información. Metodología didáctica: Módulos 1. 2. 3. 4. Certificado:

7 Steps for Open Innovation by @Lindegaard: Grading Your Company’s Open Innovation Capabilities I am happy to give you access to the PowerPoint presentation deck for my new concept, which I might turn into an open source project (see more below). The premise for the 7 Steps for Open Innovation tool is that if a company is not already fully engaged with open innovation efforts, it is way behind. This is evident by looking at the number of companies around the globe that today embrace the use of external partners and input into their innovation efforts. But even though companies continuously launch new initiatives designed to help them leverage the power of outside knowledge and resources to drive innovation forward, there is a sense within these companies that they can do better and take this new innovation paradigm to an even higher level. They are also eager to get external perspective to make sure they are maximizing results by using best practices in all aspects of their open innovation efforts. 1. inShare0

Brother Marketing Online: Errores mas comunes en estrategias SEO Nosotros los analistas de Marketing Online, cometemos errores igual que el resto de los seres humanos, lo que realmente puede ser una gran diferencia es aprender de Marketing Online con estos errores para mejorar tus técnicas y salir por delante de la competencia. 1. En Marketing Online, no confíe solamente en sites de gran autoridad Evita enfocar solamente en sites de gran autoridad (sites con alto valor de contenido y PageRank). 2. Si tu plan Marketing Online (Link Building) empieza de cero todos los meses, estás cometiendo un error. 3. Si tus competentes y tu lanzasen una campaña Marketing Online o divulgan un link en una red social, va ganar aquel que tuviera mas presencia, por lo tanto es muy importante que desarrolles tus perfiles en varias redes sociales.Conectarse con las personas, encontrar las más importantes. 4. No hagas esto al menos que tu tengas muchos sites para tirar a la basura. 5. 6. Igual que el punto 4. 7. 8. 9. 10. 11. 12.

New Company Ownership = The need for New roles and New Strategy | Dynamis Consulting The Growth Drivers – Executives with Strategy Alignment Key roles in a company under new ownership When all the right pieces of an executive team for a growth oriented company are put together and integrated with a strategic play book, it is very strong asset that a company needs to raise the possibility of success. The current market for companies being sold in the under $75MM in revenue generally have gaps that need to be addressed. Will the CEO be from the incumbent ownership? Is that the prudent way to provide a business as usual with a familiar face while more is happening behind the scenes? Strategy/Corporate Development: This is an integrated role that is collaborative among the whole executive team but reports to the CEO. CFO: This role needs to have a person that looks more like a Chief Integration Officer. Understanding where the revenue comes from. The strategy development from the team does need to be memorialized into a living document and process. Know where you are going.

Interbrand Blog This year's ENG Packaging Summit in Madrid marked milestones in the history of ENG and Interbrand Spain, both celebrating 10th anniversaries. Borja Borrero, Executive Creative Director EMEA (Western Europe) & Latin America at Interbrand chaired the summit, which focused on the future of packaging. He was joined by numerous leading brands, including Coca-Cola, adidas, Heineken, Nestlé, and Colgate Palmolive. The focus of the conference was to discuss new challenges for packaging design, looking specifically at design management, sustainability, enhanced functionality, and consumer engagement. Ana Isabel Terrés Hernández, Group Packaging Manager at DIA, one of the biggest discount retailers in the world and a current client of Interbrand Madrid, explained the importance of customizing its brands in the different Latin American countries where it operates. Talk about people not about #consumers. Nicole Heise is a Business Development Manager, New Business, Interbrand Hamburg

World of Business Ideas, WOBI for short, is an exciting multi-media platform brimming with relevant and actionable management content in multiple languages that's open to anyone for free. by avayaoli Mar 3

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