D’AppGratis à Batch : l’incroyable rebond. Three takeaways from YouTube CEO Susan Wojcicki's keynote at VidCon. YouTube Chief Executive Susan Wojcicki unveiled a series of product announcements, including a mobile redesign for the platform, during her keynote speech at VidCon on Thursday.
The longtime executive, who previously headed advertising and commerce at Google, received several rounds of applause as she addressed a packed Anaheim Convention Center conference hall at VidCon for the second year in a row. Wojcicki's speech at the annual online video conference comes on the heels of a successful year for YouTube. The video platform, which celebrated its 10th anniversary this year, boasts 1 billion users. Why aren't App Constellations working? (Guest Post) at andrewchen. [Recently, I read this roundup of perspectives on “App Constellations” on the new social/professional news app Quibb.
This is an emerging product strategy in mobile embraced by Facebook, Linkedin, Foursquare, Twitter, and others, and found it fascinating. Adobe Digital Index Q1 2015 Digital Video Report. Smartphones and Facebook continue to grow as gateways to online news around the world. Further evidence for why publishers are willing to roll the dice and host their work on Facebook?
The new report on the world digital news from Oxford’s Reuters Institute for the Study of Journalism found that 41 percent of respondents, representing 12 countries including the U.S., use Facebook to read and share news during any given week. And traffic from Facebook to publishers has also increased: The report found a 42 percent growth in Facebook shares of news content in January 2015 from a year earlier. Another trend media companies are (or at least should be) familiar with? The continued rise of mobile.
The number of people using smartphones to access news has jumped to 46 percent from 37 percent last year, according to the report. 8 Fresh UK Music Tech Startups To Watch. The music industry continues to bob in a sea of digital disruption.
With ever-improving technologies enabling consumers to discover, listen and share in new ways, labels, artists and tech companies are still searching for ways to create a sustainable ecosystem in an age where fans can listen for free. Music TechPitch 4.5 saw eight startups bring fresh ideas to the table to pitch before a panel of industry-expert judges. Here are the companies hoping to build a business in the turbulent digital music space. 1. Audio Y. #IoT : Les wearables sont-ils perçus comme un moyen d'accroître son bien-être.
L’observatoire ConsumerLab d’Ericsson a publié, il y a quelques semaines, les résultats d’une étude qu’il a mené auprès de 9 030 utilisateurs de smartphone iPhone/Android issus de 9 grandes villes et 49 pays, dont la France.
L’idée était de comprendre l’impact des « wearables » sur notre santé et notre bien-être. Le moins que l’on puisse dire c’est que les résultats son étonnants puisque certains consommateurs privilégient avant tout leur bien-être, plutôt que leur santé… Morceaux choisis ! State of Mobile Commerce Q4 2014. PayPal & IPSOS Release New Study: Mobile Commerce ... - News: European surge in contactless payments opens the door to mobile. MasterCard is betting that a surge in the use of contactless cards across Europe will act as a gateway for the mass adoption of mobile phone payments.
Mobile app developers: Here's an API for user acquisition. CEO David Dundas calls it the “Stripe for mobile advertising.”
That might be a little over the top, but the point is made: Decisive is trying to make the hardest problem in mobile development as simple as adding an API. “Most app developers neglect app promotion because it seems like a black box,” Dundas says. “The API provides app developers with the building blocks to control one of the crucial drivers of their app’s success.” Get VentureBeat’s Mobile User Acquisition report on VB Insight Decisive works by integrating multiple ad networks into one API — nothing necessarily new.
The result, Dundas says, is quick campaign optimization, low and flexible spending budgets, and the ability to iterate marketing at the same pace as you iterate your app. Mobile Internet investment hits record $19.2B. Mobile Internet companies raked in a total of $19.2 billion in new investment over the last year, more than double the previous period, according to investment advisory firm Digi-Capital.
The big winner? Mobile commerce, with $4.2 billion. “The big money went into mCommerce ($4.2 billion), travel/transport ($3.3 billion), utilities ($1.8 billion), and games ($1.1 billion),” Digi-Capital managing director Tim Merel told me via email. “Ten other mobile Internet sectors raised over half a billion dollars each: food & drink, enterprise/B2B, social, tech, advertising/marketing, messaging, medical, photo & video, music, and finance.”
The new findings are detailed in Digi-Capital’s latest report, Mobile Internet Investment Review Q3 2014 (free preview here). Cash Is King No More As Mobile Payments Soar. Dear App-Splitters: Consider the Consumer. App splits.
Multi-app strategies. Constellations. Fragmentation. Conscious uncoupling. Whatever you want to call it, there has been plenty of commentary around the trend of tech companies launching separate mobile apps that perform a specific function, rather than bunching all features into one bloated app. App Overload? A Q&A With Greylock’s John Lilly. Few tech industry vets can claim to have held roles as a scientist, a chief executive officer and a successful venture capitalist, but John Lilly of Greylock Partners has managed to do all three.
YouTube Dominates Mobile Entertainment Apps. What do you get when you cross Grand Theft Auto prank videos with smartphones? The dominant entertainment app on portable devices. YouTube commands 50 percent of entertainment consumed through smartphone and tablet applications, according to a new study from Flurry, a firm that analyzes how consumers interact with mobile applications. Prismatic. Video Streaming Usage On Mobile Devices. Infographics / Mobile Real-Time Bidding Ad Ecosystem - Business Insider. Would you watch a video to access content? Selectable Media thinks so, expands to mobile.
Online ad provider Selectable Media unveiled a new service Tuesday that lets publishers ask readers to watch a video ad in exchange for getting access to certain types of video game or news content on mobile devices. MobileMobileMobile: Yahoo Eyes Hipster Teen-Founded Summly News App - Kara Swisher - Mobile. Touched by greatness: The iPhone years. It has been five years since Apple and the dearly departed Steve Jobs introduced us to arguably one of the more revolutionary devices ever, the iPhone. And as Tomi T. Ahonen put it, the history of mobile industry will always be divided into two eras — before the iPhone era and after the iPhone era.
The “after iPhone” years have seen the landscape of the mobile industry redrawn and reconfigured. The cash-cows of yesteryears — Motorola, Ericsson, Nokia, Palm and Blackberry — have started to fade into the horizon. ABC News applies two years of use to new iPad strategy. Nearly a Quarter of Smartphone Users Are Also Tablet Users - John Paczkowski - Mobile. The iPad debuted in April of 2010, creating a viable market for tablets in the U.S. and elsewhere. Now, just two years later, that market has reached critical mass. This according to new research from comScore, which finds that nearly a quarter of all U.S. smartphone owners possess a tablet as well. In fact, tablet adoption among smartphone users is exploding. During the three-month period ending this April, some 23.6 percent of U.S. smartphone owners also reported using a tablet.