background preloader

Inknowation

Inknowation
Related:  DG

Mike Aicart - Como La Música Conecta a Las Personas.... | Facebook The Anatomy of Web Typography Every conceivable feature of typography can be referred to by its name. Whether you're talking about the typeface itself, or the arrangement of type within a layout, there's a huge glossary of terms which can help you describe things properly. Let's take a look at the elements of typography which are important to you, as a web designer. .tutorial_image img {height: auto;) There are two essential aspects of typography which directly concern web designers: those which influence your choice of typefaceand those which you can manipulate (often through CSS). It's therefore pretty darn important that you're able to articulate (to clients, or team members) your typographic opinions and decisions. Certain fundamental typographic properties can be manipulated with CSS. You'll often hear discussion about the definition of font versus typeface, so it's important that you know the difference. (You hovered over that, didn't you?) A typeface is what the designer creates; the design.

Unique selling proposition Definition[edit] In Reality in Advertising[3] Reeves laments that the USP is widely misunderstood and defines it in three parts, summarized here: Each advertisement must make a proposition to the consumer—not just words, product puffery, or show-window advertising. Each advertisement must say to each reader: "Buy this product, for this specific benefit."The proposition must be one the competition cannot or does not offer. Examples[edit] Some good current examples of products with a clear USP are: Head & Shoulders: "You get rid of dandruff" Unique propositions that were pioneers when introduced include: Anacin "Fast, fast, incredibly fast relief." Evolution[edit] References[edit] See also[edit]

Ilios 8 Common Design Mistakes (and How to Avoid Them)   - The Shutterstock Blog What makes a design good or bad? True, it’s subjective to some degree — but ultimately, good graphic design will inspire responses and clearly communicate visual information. Bad design, on the other hand, will impede and muddle that communication. Here are 8 common pitfalls of design and how to easily avoid them: 1. Perfect symmetry Balance is one of the fundamental principles of design. 2. Proximity is another major design principle. 3. Repetition lends a sense of unity and consistency, and it also improves readability. 4. A common newbie design mistake is to center-align chunks of text. It’s best to use left- or right-alignment. 5. Reading multiple long lines of text can cause eye fatigue. 6. Kerning simply refers to the individual spacing between two letters. 7. Contrast is an important, powerful design rule. For example, the last thing you want on a landing page or brochure is a chaotic mélange of excessive fonts. 8.

Theo Jansen Theo Jansen (born 1948) is a Dutch artist. In 1990, he began what he is known for today: building large mechanisms out of PVC that are able to move on their own, known only as Strandbeest. His animated works are a fusion of art and engineering; in a car company (BMW) television commercial Jansen says: "The walls between art and engineering exist only in our minds." He strives to equip his creations with their own artificial intelligence so they can avoid obstacles by changing course when one is detected, such as the sea itself. Early life[edit] Jansen was born in 1948, in Scheveningen in the Netherlands. Before the Strandbeest: a UFO[edit] Before Jansen began his life's work, of building mechanical animals out of PVC, he undertook a project that would inspire him to use PVC on other projects. The UFO: In 1979 Jansen started using PVC pipes (which were very cheap) to build a 4 meter wide flying saucer that was filled with helium. Before the Strandbeest: a painting machine[edit]

Service Design | Miguel Bello Source: Design Council Service design is all about making the service you deliver useful, usable, efficient, effective and desirable. It’s not intangible or about the feeling you give customers or users. It’s about actual things, which service designers might call touchpoints. If you commission a service designer they might:Help you identify problem areas and generate ideas for improvementRedesign your products to improve the way they allow your customers to interact while they use a service.Design spaces so that they deliver a service more efficiently.Create printed material, websites, uniforms, adverts and the branded things that allow you to communicate what your service is all about. Why use service design? Three quarters of the UK economy is due to services and 80% of employment is service related. Service design techniques If you choose to work with a service designer there are some common tools and techniques they will use while developing your service. Observe the situation.

Fabricantes de etiquetas autoadheribles y sin adherible en Mexico |.MegaLabel. Aun cuando Mega Label produce etiquetas sin adhesivo, nuestra especialidad se enfoca a etiquetas autoadheribles mayormente usadas en la actualidad tanto para procesos de etiquetado manual como automático. Como una guía básica acerca de las consideraciones que habrá que tomar en cuenta para la selección de una etiqueta autoadherible, a continuación proporcionamos información sintetizada que puede ser de utilidad. Una etiqueta auto adherible tiene una construcción típica que consiste de: Superficial: Material básico del que está hecha la etiqueta (papel o película plástica) y sobre el cual se llevará a cabo la impresión. Adhesivo: Sustancia que tiene la capacidad de mantener unidas dos superficies, aprovechando las propiedades de tensión ó energía superficial de los componentes de la unión. Respaldo (liner): Soporte de material siliconado donde queda adherida la etiqueta durante su proceso de conversión y que permite el transporte y la fácil remoción de la misma. MATERIALES (Superficiales)

Amazing Healing Power Who Am I And Why You Can Trust Me To Help You Discover Better Health,All-Day Energy, And Relaxed Concentration? My name is Lee Holden, and over the years I have had the privilege of sharing these ancient exercises for health and healing with people from around the world. At first, I only set out to share these exercises with a few students, family, and friends. No one was more surprised than I was when American Public Television asked me to create a pledge show to air nationwide. While it felt great to reach so many people, I had no idea how far or how wide my teachings were going to go. I still remember the first phone call I got when the program first aired. But what really thrilled me was the feedback I was getting from people who were now applying these ancient techniques to their daily lives. Since 1989, I’ve helped millions of people across the world get better faster and discover the energy and health they need to do the things that they love. Daniel Bloomburg, M.D.

20 diseñadores gráficos que usted debe conocer | ZENTRA agencia creativa perú El diseño gráfico en comparación con otras áreas del diseño, es una profesión bastante nueva, que sólo ganó relevancia profesional real en la década de 1950 y 60. Hay muchos estilos de diseño gráfico, y con ello también varias formas de mostrar y transmitir información. En esta lista tratamos de darle una visión transversal de estos diferentes estilos y los diversos pioneros de esta profesión. Estos son los hombres y mujeres del diseño gráfico, del pasado y presente, a quienes creemos que usted debe conocer. Piense en esta recopilación como un punto de partida para cualquiera que quiere saber más sobre un campo muchas veces incomprendido. 20. Nacido en Londres en 1972, Eddie Opara estudió diseño gráfico en el London College of Printing y la Universidad de Yale. 19. Nacido en Austria, Sagmeister se trasladó a Nueva York en 1987 para asistir a Pratt con una beca Fulbright. 18. Chip Kidd es un escritor y diseñador que trabaja en la ciudad de Nueva York. 17. 16. 15. 14. 13. 12. 11. 10. 09.

Related: