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Quantifying Lead Generation Success for World-Class Data Solutions Provider

Quantifying Lead Generation Success for World-Class Data Solutions Provider
The Client The Client is a global leader in data backup, data recovery, and archiving solutions. Based in Singapore, it provides expert advice and integrated solutions for reliable and cost-effective data storage management to customers worldwide. The Challenge The Client hired a lead generation provider but needed additional support for other marketing initiatives. It looked for a reliable telemarketing partner with significant regional experience and resources in order to: Cold call to invite participants to its open house events in AustraliaProfile its database and generate market feedback to improve its sales lead generation campaign After searching and comparing several service providers found on the internet, the Client was impressed by Callbox’s track record in B2B lead generation and immediately penned a deal. The Callbox Solution Callbox set up an outbound telemarketing team to initiate a call-to-invite campaign to be followed by a lead generation/client profiling campaign.

http://www.callbox.com.sg/quantifying-lead-generation-success-for-world-class-data-solutions-provider/

How Successful Singaporeans in Financial Industry Spend their Mornings We all start our day at some point. How we start our day, whether you’re a night owl or a morning person is different from each other. Some of us starts by checking through social media, while others check their emails, some brush their teeth, eat breakfast, exercise, or prepare their kids for school. But which morning routine is the best? The Proven Ways to Generate Sales Leads for IT Services in Malaysia Getting sales leads for IT services is really just the same as acquiring sales leads in any other market. It all starts with a sales-ready prospect list. In the vast IT field, however, what gives you the edge over your closest competitor is a prospect list built on a solid understanding of the IT industry, as well as its product and service needs. Know the target Market According to a study by the Australian Trade Commission, the Malaysian Information Technology Market has strong growth fundamentals, including low PC penetration, rising incomes, and a high-tech focused national development plan. The market is somewhat fragmented – there is sophisticated metropolitan market in and around the capital, but still very much a developing market in other regions.

Retargeting: 5 Tactics from Drip Email to Lead GenerationB2B Appointment Setting Before anything else, let us define drip email: According to Investopedia.com, drip marketing is a strategy employed by many direct marketers where a constant flow of marketing material is sent to customers over a period of time. David Kirkpatrick, Senior Reporter at MarketingSherpa.com provides these 5 tactics for retargeting in multiple marketing channels including email, online advertising and paid search: Tactic #1. Lead nurturing and drip email campaigns are retargeting

Redefining Lead Generation With SEO Marketing - B2B Lead Generation Company Malaysia Having a hard time generating qualified sales leads? That is to be expected. With the world economy still feeling the after-effects of the financial meltdown in the United States and Europe (and there is no denying that everyone still feels it), finding prospects can be pretty difficult at this point. Still, that is no reason to just sulk around, mope about your fate, or perhaps do a dozen other unproductive things in your office. Rather, this should be an opportunity for new lead generation tactics. Drive for Sales: B2B Telemarketing Tips That Help Close the Deal The usual pieces of advice such as “make your call more personal” and “listen actively” sometimes don’t count. No matter how telemarketers do it, circumstance often demand for a higher level of strategy to be able to convert prospect into a lead and eventually close the deal over the phone. One of the obstacles of B2B telemarketing is how to effectively convince people that there’s an opportunity and that the prospect needs what you’re offering for them to eventually commit to a scheduled phone call, a face-to-face appointment or even a newsletter subscription. To achieve this, telemarketers need the right skills and the ability to do the following: Confidence over the phoneGood communication skills and minimal fillers such as “uhm” and “ah”Become more conversational and not rehearsedHandle objections properlyProbe and know what questions to ask to identify if there’s a needEmpathize with the prospectBe optimistic Related: Teach Sales Reps to Sound More Natural Over the Phone

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Expanding Business in Asia – How Do Multinational Companies Do It? When does a company become multinational? The answer is right there on the terminology used. Regardless of the form it takes, whether multinational company, multinational corporation, international corporation, or transnational corporation, it only refers to one thing – a company or organization offering goods and services that operate in one or more countries. More often than not, the companies (branches) scattered all around the globe are managed from one country, the “home base”. A few examples of multinational companies include Microsoft, Google, McDonald’s, Apple, 3M, Accenture, and Coca-Cola. These companies have expanded and are continuously expanding, so much so that they have breached Asian countries already and are doing exceptionally well.

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