Journey of the Fellowship 2011: A LEGO® creation by Chris Phipson Welcome everyone to the MOCpages collaborative build that was displayed at BrickWorld 2011 in Wheeling Illinois. While mine is not the only post focusing on the collaborative what I'm going to try to do is give a little background and insite into what brought each build to the table... so to speak. The concept was born at BrickWorld 2010. Why Generation Y Yuppies Are Unhappy Say hi to Lucy. Lucy is part of Generation Y, the generation born between the late 1970s and the mid 1990s. She’s also part of a yuppie culture that makes up a large portion of Gen Y. I have a term for yuppies in the Gen Y age group—I call them Gen Y Protagonists & Special Yuppies, or GYPSYs. A GYPSY is a unique brand of yuppie, one who thinks they are the main character of a very special story. So Lucy’s enjoying her GYPSY life, and she’s very pleased to be Lucy.
7 Steps to Creating a Digital Measurement Plan For the most part, if you’re not measuring your marketing in 2013, you are most definitely behind the times. That being said, when I think about the last 12 months, the number one question I get from clients is how to make sense of Google Analytics. If you don’t have the benefit of spending multiple hours a day in this tool, it’s a bit of a beast. There are over 200 “out of the box” reports and I think this is one of the main reasons people get confused. In this post, I’m going to give you 7 steps that will remove the confusion and make sure that any time you spend in the tool is productive, and provides insights instead of more questions. Why Do Cats Love Boxes So Much? And lo, it has come to pass: All those images of cats that power the Internet have been put to scientific use. Well not all kitten photos, but the ones of them squeezing into boxes that barely fit them. Like this: Credit: Renata Apanaviciene/Shutterstock. Or this: Credit: Nataliya Kuznetsova/Shutterstock
Towards the circular economy Linear consumption is reaching its limits. A circular economy has benefits that are operational as well as strategic, on both a micro- and macroeconomic level. This is a trillion-dollar opportunity, with huge potential for innovation, job creation and economic growth. The last 150 years of industrial evolution have been dominated by a one-way or linear model of production and consumption in which goods are manufactured from raw materials, sold, used and then discarded or incinerated as waste. The Lego Barad-dûr: 50,000 pieces, 2 months to build, pure awesome "I can't exactly tell you how many parts are in the model, but I ordered about 25,000, and the same amount of parts came from my own stock," Kevin Walter told Ars. "My final guess is more than 50,000." I first saw the images of his Lego model of Barad-dûr when another member of the staff posted images while we talked about stories we were working on. It's a huge construction, and without detailed source material to build from, the creator had to go by eye as well as trial and error. Walter began work on the model in late 2010, and the actual construction took around two and a half months.
KiddyUp: The Crowdsourcing App That Makes Parenting Easier, And Cheaper It takes a village to raise a child — an Internet village, that is, according to Zoe Bermant, co-creator of a new Israeli-made app called KiddyUp. “There’s lots of information on the Internet there that moms can’t get to because they are strapped for time. They can’t spend hours doing research. 15 Statistics that Prove Email Marketing is (Still) Not Dead in 2014 UPDATE: 2/4/2016 – And even a few years later, email marketing is still far from dead! This article has been updated with new statistics to show just how crucial email marketing is and why every marketer needs to implement it into their strategy. Just like the latest fashion trend, marketers seem to always be changing their minds about the condition of email marketing: RIP email marketing. It’s totally alive and well! No, no, it’s dead.
The Art of Error: Clever 404 Pages Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn how to master the art of persuasive design, download the free e-book Interaction Design Best Practices: Time & Behavior. There are times when 404 error pages frustrate and annoy you. Digging for cryptocurrency: The newbie’s guide to mining altcoins A few weeks ago, when our own "Arscoin" cryptocurrency was first minted, it looked like Senior Reviews Editor Lee Hutchinson would control the majority of the coins. He started mining early, and he has a crowd of Linux servers sitting in his closet that can outrun the all-in-one desktops and power-sipping Ultrabooks most of us have on hand. When our little experiment began, I knew enough about Bitcoin and Litecoin mining to know that there are more efficient ways to rack up coins than using the default miner, but I had never actually mined either of those currencies myself. Coingen.io, which we used to produce the Arscoin code, provides no explicit documentation and little post-creation support for newly minted cryptocurrencies, so it was up to me to feel my way forward.