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Related: Stratégie WEB - VenteThe Best SEO Tools – 2015 Edition In the blink of an eye, new tools come and go. There are a million out there, and most new and experienced SEOs are always asking - what are the best tools out there? Which tools are definite "must haves" and which should I shelve? Article : Linkedin best social BToB network Which social network is the best for B2B marketing? Facebook, Twitter, LinkedIn, Google+, and YouTube each offer B2B marketers value. Let's review these top sites from a B2B social marketing perspective so we can crown an undisputed champion.
7 Branding Mistakes To AvoidKillerStartups by Raoul Davis Don’t let a weak brand leave you dead on arrival. While many people focus on building a successful brand, it is just as important to understand how to avoid killing your brand to begin with. Spending thousands or millions of dollars and countless hours on a brand that is ineffective is an exercise in frustration too many CEOs unwittingly engage in. A colleague of mine, Chris Collins of branddesigner.com, distinguishes between getting branded and getting labeled. Getting labeled means you’ve lost control; people are defining your brand behind your back in ways that would make you cringe, and your potential for maximizing profits is being flushed down the toilet. Video Killed the Text Star? Social Video Drives More Engagement on Facebook than Text Social media may be a relatively new concept for most brands and digital marketers, but the its way of working is already changing. It is a constantly evolving world where one needs to be completely tuned in to be abreast of the situation. People’s tastes shape what we see on social media platforms. In the early days, we were all happy with textual content and posts on social media platforms. However, this quickly changed and people wanted more appealing content like photos.
How to Use Social Media to Market Your Small Business Do you have a hard time justifying your time spent on social media to your boss or your clients? If so -- it might be because you're not selling the full range social media benefits for their small business or startup. When you show people exactly how they can use social media to get ahead of their competition -- they suddenly start paying attention. We all know that social media is great for building awareness and engagement with current and potential customers.
The SEO "Food" Pyramid [Infographic] Understanding the key ingredients to a healthy SEO recipe can be tough. A lot of factors are at play – and sometimes it feels like there are too many “cooks in the kitchen”. Maybe your friend used to be an SEO expert and thinks that rapid link building is still the secret to success (since that was the bread and butter in his day). Or maybe you’ve been hearing all sorts of doom and gloom about the SEO as a profession – that modern SEO’s need to become T-Shaped marketers if they want to keep their jobs. In order to make sense of it all – I put together an SEO Food Pyramid.
The Best and Worst Times to Post on Facebook, Twitter & Pinterest [Infographic] Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post content to social whenever you feel like it. Some times are better than others. 19 Visual Social Media Secrets from the Pros [SlideShare] Is your brand telling visual stories? Are you empowering your fans to create and share visual content for you? Brands who create and curate visual content are seeing wider reach, more shares and traffic to their real or virtual doorstep. We asked 19 Visual Social Media Experts for the secrets behind their success online using visual content… Visual Social Media is hot right now.
Pinterest makes it easier for mobile users to find what they’re looking for Pinterest on iPhone 5s Pinterest is booming. The social network, which lets users collect images from across the web, has more than 30 billion “pins,” roughly half of which were added in the past six months. 10 SEO Mistakes That Will Hurt Your Blog’s Search Ranking Millions of blog posts are being written every day for various blogs across the web. One of the obvious facts that new bloggers learn quickly is that not all blogs and blog posts get equal attention. On a particular blog, some blog posts get more attention than others. There are some blog posts on this blog that always get more traffic than others. There are also some blogs that get more traffic than other ones. Out of all of the blogs I have, this one is by far the most successful.
A Scientific Guide to Posting Tweets, Facebook Posts, Emails and Blog Posts At the Best Time We're pretty keen on optimal timing for social media here at Buffer, and I figured it was high time I collected all the information we have about online communication into one place. I've collected research and stats on Twitter, Facebook, email and blogging to help you find the best time to communicate with others in each format. The tricky thing I've come across is that since the web is still so new, a lot of the research available to us is conflicting. 6 Social Media Templates to Save You Hours of Work Social media is a relatively new tool for most businesses. This means that, unlike many other marketing tools, when people begin to build out social media for their business, they’re starting from scratch. They haven’t created social media strategies before or they don’t know what questions to ask for a social media audit, and finding out can be both difficult and time consuming. That’s where we come in.