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How to Set up a Facebook Custom iFrame Landing Page Application Editor's Note: We wrote a more up-to-date article about creating custom Facebook tabs here. Facebook recently announced that they would be discontinuing their support of the Static FBML app in favor of iframes. From a marketing perceptive this is actually some great news as FBML was pretty restrictive on what was and wasn't allowed within Facebook. The Popular Tech News Aggregator Opens Door to Sponsors couch mode print story Memetracker (formerly tech.memeorandum), the most popular web destination for technology news and blog opinions, are giving some prominent space on their website for putting sponsored links. But unlike the standard banners or the text ads, Gabe Rivera [the brain behind Techmeme] has adopted a unique style of advertising. The sponsors will be showcasing their blog RSS feeds instead of the regular text links. Techmeme robots will poll the advertiser's feed every few minutes and display a link to the latest blog post.

Qu'est ce qu'une publicité Facebook Ads ? - Social Moov It almost certain that you have noticed the ads that are being displayed on the right hand-side of your Facebook page. Did you ever notice how relevant they were ?? There certainly isn’t any coincidence in the fact that those ads were for products that YOU were interested in (purses, shoes, a travel destination…). 20 Examples of Great Facebook Fan Pages Marketers are becoming more and more interested in measuring the ROI of social media. According to eMarketer, four out of five US businesses with at least 100 employees will be using social media for their marketing efforts this year. This makes measuring the effects of these marketing efforts even more important. Up to this point, the top metric for social media marketing success was site traffic, but more and more focus has been given to other values such as fans / followers and positive buzz. Although only 15.4% of respondents to an eMarketer survey felt that Facebook had a significant ROI, this number is growing rapidly.

Which Email Marketing Platform is Right for You? Here are 3 of the Best Options As much attention as social media marketing is commanding these days, it's nowhere close to replacing good old fashioned email as a means to reach current and potential customers. With so many services out there for building and deploying eNewsletters, it's not always easy to know which one is right for your small business. We reviewed three of the best email marketing services, breaking down pricing information and notable features for each one. 7 Awesome B2B Facebook Fan Pages A little while ago I wrote a post about 20 Examples of Great Facebook Fan Pages . Most of the HubSpot blog readers found the examples eye-catching and inspiring, but many of the comments contained a similar yearning to see if these same concepts could be applied to B2B businesses. Like the general idea of inbound marketing can be applied to both B2C and B2B companies, so too can the Facebook marketing techniques portrayed in the previous examples. In order to understand how to incorporate these principles into a B2B Facebook Fan Page , we must first make sure that we understand the objectives of these pages. Engage Your Audience One of the main reasons that people "Like" a page is because they want to stay up to date with the latest happenings at a particular company.

Security improvements and registration updates for the Google Chrome Extensions Gallery Since we introduced extensions in Google Chrome, we focused on making the platform more robust, by continuously exposing new APIs to developers. This has helped our extensions gallery blossom where more than 6,000 extensions are listed today and more than 10 million extensions are downloaded by Chrome users every month. We designed security into the extensions system from day 1 but we’re always looking for more ways to protect users. So, today, we are introducing two significant changes in the Google Chrome Extensions Gallery: a developer signup fee and a domain verification system. 10 Top Small Business Facebook Page Designs to Inspire You Facebook pages is the place where a lot of inspiring innovation, marketing and design is happening on the social web. Major brands are often worth checking out as they can wow you with the the latest in innovation such as Facebook stores, inspiring embedded videos and designs that look like they cost a fortune. If you want to obtain some good ideas it is a good business practice to emulate elements of the most popular Facebook pages in the world such as Lady Gaga or one of the top company Facebook pages StarBucks.

Winning The App Store Lotto: What A Week At No.1 In The App Stor Ever wonder what a week as the No. 1 free iPhone app in the App Store translates to in downloads and ad revenues? One of the employees at mobile ad management platform Burstly created an app called Air Horn, which simply makes a very loud horn noise. The app, which had been out for over 6 months and had zero marketing dollars spent to promote it, recently hit the No. 1 spot on the Free App list. Developed in less than three hours by Alex Miyamura, Air Horn was at the top spot for 8 days and just dropped to no. 2 this morning. Over the past week, Air Horn has made $20,000 from advertising (ad banners) and in-app purchases. Top 10 Small Business Facebook Pages: 2011 Winners! Small businesses can stand out in a big way with Facebook. If you’re looking for some creative examples of Facebook pages from the small guys, look no further! More than 1400 nominations came in from our contest.

A new kind of advertising Gabe Rivera has created a new kind of advertising for TechMeme, which he explains here and here. Simply put: He takes feeds of the latest posts from sponsors’ blogs and puts that in an ad box on Techmeme. That’s their ad. It’s brilliantly simple: dynamic advertising controlled by the advertisers, who will make their ads — their content — relevant to the readers who see their feeds on Techmeme. I talked with Gabe about this at a conference months ago; he has put a lot of careful thought into the idea. I like it. 12:10 AM ET, September 26, 2006 At this moment, the must-read stories in technology are scattered across hundreds of news sites and blogs. That's far too much for any reader to follow. Fortunately, Techmeme arranges all of these links into a single, easy-to-scan page. Our goal is to become your tech news site of record. Story selection is accomplished via computer algorithm extended with direct human editorial input. Our human editors are: Lidija Davis, Mahendra Palsule, Andre Garrigo, David Connell, Jarrod Cugley, and occasionally Omer Horvitz and Techmeme founder Gabe Rivera.