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Basic color schemes: Color Theory Introduction

Basic color schemes: Color Theory Introduction
With colors you can set a mood, attract attention, or make a statement. You can use color to energize, or to cool down. By selecting the right color scheme, you can create an ambiance of elegance, warmth or tranquility, or you can convey an image of playful youthfulness. Color can be your most powerful design element if you learn to use it effectively. Colors affect us in numerous ways, both mentally and physically. A strong red color has been shown to raise the blood pressure, while a blue color has a calming effect. Being able to use colors consciously and harmoniously can help you create spectacular results. The Color Wheel The color wheel or color circle is the basic tool for combining colors. The color wheel is designed so that virtually any colors you pick from it will look good together. Traditionally, there are a number of color combinations that are considered especially pleasing. ColorImpact is designed to dynamically create a color wheel to match your base color.

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Additive color Additive color mixing: adding red to green yields yellow; adding all three primary colors together yields white. James Clerk Maxwell, with his color top that he used for investigation of color vision and additive color Additive color is color created by mixing a number of different light colors, with shades of red, green, and blue being the most common primary colors used in additive color system. Additive color is in contrast to subtractive color, in which colors are created by subtracting (absorbing) parts of the spectrum of light present in ordinary white light, by means of colored pigments or dyes, such as those in paints, inks, and the three dye layers in typical color photographs on film. The combination of two of the standard three additive primary colors in equal proportions produces an additive secondary color—cyan, magenta or yellow—which, in the form of dyes or pigments, are the standard primary colors in subtractive color systems. History[edit]

10 Tips for Designing Presentations That Don’t Suck: Pt.1 Powerpoint has produced more bad design in its day that perhaps any other digital tool in history with the possible exception of Microsoft paint. In this post we’re going to address the epidemic of bad presentation design with ten super practical tips for designer better looking and more professional presentations. Along the way we’ll see a number of awesome slide designs from Note & Point along with some custom examples built by yours truly. Let’s get started! Also be sure to check out 10 Tips for Designing Presentations That Don’t Suck: Pt.2! Not a Designer? Color Theory Tutorial by Worqx Why study color theory? If you are involved in the creation or design of visual documents, an understanding of color will help when incorporating it into your own designs. Choices regarding color often seem rather mystical, as many seem to base decisions on nothing other than "it looks right." Although often told I had an eye for color, the reason why some colors worked together while others did not always intrigued me and I found the study of color theory fascinating. While attending the University of Minnesota I enrolled in almost every course I could from different departments: graphic design, interior design, and fine arts. During my studies, I learned that there were 2 main reasons why scholars investigated color—the first involved the communication of colors; the other involved the application of color.

Color Spot at HTML Station The Color Spot at HTML Station Welcome to The Color Spot, a collection of pages about color definitions used in HTML attributes and Cascading Style Sheets. You can use The Color Spot to choose colors for Web page features. At The Color Spot, you'll find: Swatch tables of all kinds to help you pick colors based on hexadecimal code, hue, other codes, or shades. Basic Color Theory Color theory encompasses a multitude of definitions, concepts and design applications - enough to fill several encyclopedias. However, there are three basic categories of color theory that are logical and useful : The color wheel, color harmony, and the context of how colors are used. Color theories create a logical structure for color. For example, if we have an assortment of fruits and vegetables, we can organize them by color and place them on a circle that shows the colors in relation to each other. The Color Wheel

Are Black & White Colors? Is Black a Color? Is White a Color? The answer to the question - "Are black and white colors?" - is one of the most debated issues about color. Ask a scientist and you'll get a reply based on physics: “Black is not a color, white is a color.” 10 Tips for Designing Presentations That Don’t Suck: Pt.2 Last week we looked at part one of our two part series on designing better presentations. We learned practical tips on using photography, typography, color and more to create stunning results. Today we’ll wrap things up with tips six through ten and teach you how simplifying your designs can lead to drastically improved results. Let’s get started! #6 Simpler is Better Color Wheel Pro: Color Theory Basics What is color theory? Color Theory is a set of principles used to create harmonious color combinations. Color relationships can be visually represented with a color wheel — the color spectrum wrapped onto a circle.

Color Meanings in Business / Psychology of colours Understanding color meanings in business is essential when you are establishing a business profile. Color psychology affects our lives in so many ways, yet we often don’t realize the impact of our color choices on our website colors, on our stationery and packaging, in our retail store or office, in our marketing or our business clothing. Color has a powerful subconscious effect on every part of our lives, without even saying a word; an understanding of color meanings in business gives us an invaluable tool to get the best response to our marketing and promotional efforts and ultimately to create a successful business.

5 Common Film Color Schemes - Cinematic Color Design Being able to use color to create harmony, or tension within a scene, or to bring attention to a key visual theme can be used to spectacular effect. In this article we look at 5 common film color schemes that can help you understand how cinematic color design works. This industry of ours is great. I truly love it, the people, the gear, the creativity and energy. At the same time, as your experience grows and your expanding network of connections allows you to move up the ranks, you also find the expected, assumed level of knowledge increases. This is logical, but I have found the assumed knowledge is often rarely discussed, because, well, it’s assumed that you already have it.

Design principles By Ellen Finkelstein ShareTweet Do you have a small service-based business? Perhaps you’re a coach, consultant, trainer, author, or speaker. Branding is as important for a small company as it is for a big one — maybe even more so. Are your presentations branded? Color Psychology by David Johnson Like death and taxes, there is no escaping color. It is ubiquitous. Yet what does it all mean? Why are people more relaxed in green rooms? Why do weightlifters do their best in blue gyms? 6 Bottle Wine Box - Wooden Wine Boxes - WN-ZRHP-1068 - China Printing A simple but elegant softwood wine box with removable inserts, allowing you to fit different sized bottles. This range is ideal for wineries and packaging for the budget conscious. Hand-made wooden wine gift boxes add extra value to any bottle.

100 Brilliant Color Combinations: And How to Apply Them to Your Designs Color makes a design come alive. It can attract attention, set a mood, and even influence our emotions and perceptions. But sometimes it can be hard to know where to start when choosing a color palette for your design project.

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