Eight Questions To Ask Before You Start A Business
Are you thinking of starting a web business? Starting a PPC Management agency? Setting up your own site and selling things, or building a web publishing empire? Before you start, ask yourself the following eight questions. The advantage of this Q&A is that you can quickly see if the idea you’re going to throw your money and soul into is likely to work. 1 . Define what service the business provides. Try to focus. McDonalds could, no doubt, provide up-market meals, but they focus on selling quick, cheap food. That is what they do. 2. Who are your customers? Create a mental image of your typical customer. 3. What is your unique selling proposition? If your customers can buy the same services for less elsewhere, or more easily, they will. There is a tendency to model yourself on others. This is not to say doing something wildly new or different is any guarantee of success. 4. This point is so important, it really should be number one. Businesses may have great ideas. Then the bank manager calls.