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Augmented Reality Software : E-Commerce : Gaming : Video Conferencing

Augmented Reality Software : E-Commerce : Gaming : Video Conferencing
We are a team of strategists, experience designers and computer vision experts working to make computer interactions much more natural. Trusted By Companies Worldwide Our Story Zugara was founded back in 2001 as an interactive marketing agency. And for eight years we developed award-winning interactive strategies and applications for brands like Sony, Toyota, Reebok, Lexus, Casio, The U.S. Air Force & Hasbro.

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droidar - DroidAR Augmented Reality Framework An framework for Augmented Reality on Android. Location based AR and marker based AR are both possible. Scroll down to see some more Demo Videos Also read the wiki articles for more detailed information about DroidAR. This framework can be used for many different scenarios, there are already some demo applications available (check the videos and the download section). 10 Amazing Augmented Reality iPhone Apps While Lawnmower Man may have led us to believe the future was a virtual one, it seems that in fact augmented reality (the overlaying of digital data on the real world) is where we're headed. A buzz technology right now, augmented reality apps are quickly gaining momentum on the iPhone. So to add to the quick overview of six AR apps we brought you earlier, we sort the digital wheat from the pixellated chaff to bring you ten AR apps for the iPhone that vary from functional, to educational, to just plain fun. 1. Le Bar Guide Although the wisdom of getting drunk people to wave their iPhones around on today's mean streets is questionable, if you drink responsibly, as this Stella Artois-backed app urges you to, this could be a handy tool.

IBM brings augmented reality to the shopping aisle While the rise and rise of online shopping has eaten into the profit margins of bricks and mortar retailers over the past decade, the vast majority of consumers (92 percent according to Forrester Research) still do their shopping in-store. But with the Internet providing a wealth of product information in the form of reviews and comparisons, as well as special offers and promotions, more and more shoppers are browsing their mobile devices in store. Now researchers at IBM Labs are looking to make it easier for shoppers to get instant product details and deals in-store with a new augmented reality (AR) shopping app. The app, which is being developed by IBM’s Research lab in Haifa, Israel, doesn’t rely on barcodes or RFID tags to recognize products, but instead uses the camera of a mobile device and compares the image to a database of product packaging. Once the product is recognized, the app will then overlay digital details of the product on the image. Source: IBM Research

Scout Portable Pedestrian Navigation Device by Matt Marrocco Rip Your Environment Apart Augmented reality! That’s what we’re dealing with here. This right here is the “Scout – Portable Pedestrian Navigation Device” and it’s intended to be used by people traveling about, connecting then with local knowledge, wisdom, and GPS information to guide them. It’s a digital compass is what it is. 51 Intriguing Store Interiors - From Assembly Line Stores to Cascading Ceiling Displays As consumer attention spans decrease, marketers must look for other ways to hook in their customers. One way to do so is through incredible, intriguing store interiors. Innovative displays, enticing retail concepts and other eye-catching elements help retailers secure patrons into their establishment -- and keep them there.

LED Lights Make Augmented Vision a Reality LED Lights Make Augmented Vision a Reality Okay, this is just freaky. We know LED lights are versatile enough to be used for practically anything, but LED contact lenses? Really?! Yes, as it turns out, really. University of Washington researchers have figured out how to implant semitransparent red and blue LED lights in contact lenses, for the purpose of receiving and displaying data in sharp visual images and video.

Property Of . . . store in a cafe, Amsterdam Founded by designers and cafe owners Richard Chamberlainand and Peter Teo, property of… first launched in 2007. Now just three years on, property of… is now sold in over 150 stores across Japan, Europe and the USA. Continually expanding, the brand recently opened its first flagship store in Europe, located on the corner of Herenstraat and the world famous Herengracht (canal) in the old centre of Amsterdam. Android-powered Google Glasses: The augmented reality HUD dream is coming It’s about time: By the end of 2012, Google will launch a pair of Android-powered, augmented reality, head-up display (HUD) glasses. Anonymous Google employees, speaking to The New York Times, say that the glasses will resemble a pair of Oakley Thumps (pictured above), will have 3G or 4G connectivity, a forward-facing camera, GPS, and a full array of movement sensors. They will cost “around the price of current smartphones.” Unlike Google’s upcoming home entertainment system, a pair of wearable Google Glasses makes an awful lot of sense. Google’s arsenal of real-time, mobile, location-aware services is second to none; Search, Latitude, Goggles(!)

Air New Zealand Clothes Hangar by Gascoigne Associates New Zealand designers Gascoigne Associates have complete this outfitters in Auckland for airline staff at Air New Zealand. Called Clothes Hangar, the facility allows staff to choose their uniform and get advice on grooming, makeup and presentation. Blue tubular steel rails wind their way through the space an into the fitting rooms, while a blue dotted line snakes across the floor. Graffiti-like graphics are taken from the uniform designs and polaroids of staff in their uniforms form a backdrop to the counter. See also: Cocoro restaurant by Gascoigne Associates Photographs are by Katrina Rees unless otherwise stated. Munich's Valencia Store by Dear Design Barcelona-based design firm Dear Design, along with leading Spanish fashion and sport footwear company Munich, have recently collaborated on an innovative retail arena for the Calle Jorge Juan neighborhood of Valencia, Spain. For Munich’s second Valencia store, Dear Design has constructed a slick stadium space to exhibit each season’s latest line. The interior resembles futuristic scaffolding, with Munich’s representative “X” trademark themed throughout. If you’re ever in the area, it’s definitely worth a pass-through.

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