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Risk Perception

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Ebola Risk Communications. The debate over what is meant by Ebola not being `airborne’ and what constitutes `direct contact’ continues, with a growing chorus of discontent in the media, and online, as to how the CDC describes the risks of transmission to the general public.

Ebola Risk Communications

Last night, a clearly frustrated Dr. Ian Mackay wrote What words would you use to separate influenza spread from Ebola virus disease spread? Thoughtful and Highly recommended. Let me be clear here. Like Dr. And therein lies the difficulty. Admittedly, finding a simple, coherent, and accurate way to convey risks to the public – particularly when the topic is likely to alarm – has always been a challenge. The problem being, the public knows that you can’t possibly explain a complex set of risks in a 10-second sound byte, and so any attempt to do so is doomed from the beginning. The public messaging tactics that worked when we had three TV networks, and no internet, are as dead today as film photography. Trauma study is first to show how cyclists are injured and killed on city streets. Public release date: 5-Mar-2012 [ Print | E-mail Share ] [ Close Window ] Contact: Kerry Noblek.noble@qmul.ac.uk 44-207-882-7943Queen Mary, University of London A study by researchers at Queen Mary, University of London and Barts and The London NHS Trust proves that HGVs pose the greatest risk of death and serious injury to cyclists.

Trauma study is first to show how cyclists are injured and killed on city streets

A number of high profile campaigns have highlighted the vulnerability of cyclists on our city roads but very little evidence exists to back up these campaigns and to show how deaths and injuries can be prevented. The new study is the first of its kind to show the types and severity of injuries caused by collisions with different vehicles. The study, published in the Emergency Medicine Journal, was carried out over six years and involved all patients with serious cycling injuries brought in to the Royal London Hospital by ambulance or helicopter – a total of 265. The results showed an increase in the number of seriously injured cyclists over time. Warning Sign Generator. Reckless or reliable? The people who work with danger. 12 January 2012Last updated at 00:00 By Rebecca Marston Business reporter, BBC News Dangerous jobs come in many forms - but what type of person does them?

Reckless or reliable? The people who work with danger

"A typical day would start with meeting the bodyguards, getting into the armoured car, and zooming off to one of the ministries. A place with so much violence - but with such hospitable people - is intriguing. " Not the sort of working environment you would associate with a chartered accountant, but Adam Bates specialises in forensic accounting for KPMG, and was on the trail of former Iraqi dictator Saddam Hussein's missing oil-for-food millions in Baghdad. Adam says: "You sit in the armoured car in your pinstriped suit with your briefcase on your knee with the bodyguards around you - a big grin on your face. " Accountancy would not be the profession that sprang to mind if you were asked to name a dangerous job. Another might be close protection work, of the kind that kept Adam Bates safe.

Continue reading the main story “Start Quote Road kill. Study: Communicating health risk is a risky task for FDA. Public release date: 19-Jan-2012 [ Print | E-mail Share ] [ Close Window ] Contact: John EastonJohn.Easton@uchospitals.edu 773-795-5225University of Chicago Medical Center The impact of efforts by the U.S.

Study: Communicating health risk is a risky task for FDA

Food and Drug Administration to notify the general public and health care providers about unanticipated risks from approved medications has been "varied and unpredictable," according to a systematic review of published studies about FDA warnings and alerts over the last 20 years. Although some communication efforts had a strong and immediate effect, many had little or no impact on drug use or health behaviors and several had unintended consequences, researchers report in the journal Medical Care. "Communicating risk to large groups of people is a complex science," said study director G. The FDA has several standard tools to disseminate new evidence about drug safety. A similar 2010 FDA warning for asthma patients, however, had little effect. . [ Print | E-mail AAAS and EurekAlert!