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RED BULL STRATOS

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Live Stream: Watch Felix Baumgartner attempt 1,110 km/h skydive from the edge of space - Prafulla.net. Austrian extreme skydiver Felix Baumgartner has become the only human being to break the sound barrier outside of an airplane after skydiving from 37 km above the earth.

Live Stream: Watch Felix Baumgartner attempt 1,110 km/h skydive from the edge of space - Prafulla.net

After much anticipation and several scrapped attempts, Baumgartner landed safely in New Mexico slightly at about 2:20 p.m. ET Sunday. 7 Social Campaign Insights from Red Bull Stratos. On October 14, 2012 we witnessed a research mission to the edge of space that was breathtaking for its scope and shocking for the fact that it was orchestrated by a private corporation.

7 Social Campaign Insights from Red Bull Stratos

The Red Bull Stratos experiment broke scientific barriers, rekindled an era in human history when daredevils ruled the earth, and was inescapably cool. But there is another story here beyond the record books and beautiful aerial photography. Red Bull Stratos. Red Bull Stratos fue una misión al borde del espacio llevada a cabo por un grupo de científicos, la marca de bebidas energizantes Red Bull, el coronel retirado de la USAF Joseph Kittinger[1] y el paracaidista austriaco Felix Baumgartner.[2] [3] La misión tenía planeado subir a Baumgartner a una altura aproximada de 36 576 metros (120 000 pies) hasta la estratosfera sobre Roswell, Nuevo México, Estados Unidos en un globo inflado con helio antes de caer y posteriormente descender en paracaídas a la tierra.[4] Finalmente el salto se produjo alrededor de los 39 000 metros.

Red Bull Stratos

Hacía cinco años que se entrenaba para el salto, cuyo mayor riesgo era comenzar a girar fuera de control, lo que podía hacerle perder el conocimiento. Red Bull Stratos Felix Baumgartners pre-launch timeline. As Felix waits for the countdown to begin, the most important thing he can do is rest and save his energy for the long night of activities that will precede the dawn launch of his mammoth balloon.

Red Bull Stratos Felix Baumgartners pre-launch timeline

“I’ll probably feel the most anxious when I’m trying to sleep in the hours before I start getting ready – when everything’s quiet and it’s just me and my thoughts,” Baumgartner admits. “Once my day begins, I’ll have a lot to do and my mind will have something to focus on.” Launch Minus 24 Hours: Baumgartner will start the day before the jump with a light cardio-based workout, mostly to “relax and loosen up,” according to Red Bull High Performance Director Andy Walshe. Minus 18h30: The 43-year-old Austrian will return to his hotel to rest up. Minus 13h30: Baumgartner will join members of the crew for a light early dinner, but the food on his plate will be unique. Red Bull goes stratospheric - The One Centre. Red Bull has stayed true to its strategy of owning the territory of high energy adventure but the biggest challange the brand faces is how do you keep raising that bar?

Red Bull goes stratospheric - The One Centre

"The whole world is watching now and I wish the world could see what I see…Sometimes you have to go up really high to understand how small you are.” Those were the words uttered by Austrian skydiver Felix Baumgartner just before leaping from a balloon at 128,100 feet back to earth in a record breaking jump, brought to you by Red Bull.

More than 8 million people tuned in to watch the event called Red Bull Stratos, a Mission to the Edge of Space and Supersonic freefall, which saw Baumgartner, travel 24 miles into the stratosphere before freefalling and then parachuting back to Earth. Initially billed as the world’s highest sky dive, Red Bull Stratos was a scientific mission with “one capsule, one balloon, and a team of experts”, “Felix Baumgartner has answered the call to break the speed of sound in freefall. Review Verdict. RED BULL STRATOS. TVC was the global broadcast lead on the Red Bull Stratos project which saw Austrian daredevil Felix Baumgartner ascend 24 miles in a stratospheric balloon and leap to earth from the edge of space.

RED BULL STRATOS

Here James Myers, TVC Group broadcast director, tells Gorkana how the team maintained the momentum over five years to make an unforgettable moment in history... Campaign name: Red Bull Stratos ProjectClient: Red BullPR Team: TVC GroupTiming: 2007 – October 2012 You were briefed five years ago – where do you start with such a huge project? From the moment we were briefed, we realised what huge potential this project had. We realised that it would take time to fully tell the story, as by the very nature of the project, we had to explain every step of the journey, which often had technical elements, to a global consumer audience. Red Bull Stratos. Multimodality in Transmedia Narrative. Case Study: Red Bull Stratos. The Red Bull Stratos Jump was a publicity stunt sponsored by Red Bull Energy Drink in which Austrian skydiver and daredevil Felix Baumgartner jumped out of a helium balloon 24 miles above the Earth’s surface into the stratosphere and broke the record for the highest altitude skydive.

Case Study: Red Bull Stratos

The event not only broke multiple world records in science, it also broke records in live video streaming and branded social media engagement. Baumgartner Jump: What Red Bull Gets Out Of It. 6 Ways That Red Bull Absolutely Killed It With Stratos. Today, Red Bull executed one of the most amazing social media marketing campaigns… period: Red Bull Stratos.

6 Ways That Red Bull Absolutely Killed It With Stratos

For those of you who haven’t been following along, Stratos was a world record attempt by daredevil Felix Baumgartner at breaking 4 world records including highest free fall, fastest free fall, longest free fall, and highest manned balloon flight. In the end, he successfully jumped from a capsule carried to the edge of space by a balloon, roughly 128,000 feet (39km) above the earth.

When in free fall, he broke the speed of sound travelling at a maximum velocity of 1,136km/hour. Needless to say, this was an incredible feat. Red Bull Stratos Worth Tens Of Millions Of Dollars In Global Exposure For The Red Bull Brand.