Featured Video April 18, 2014 (3:01) Mad Men, a One-Legged Soccer Star and an Airplane in Our Wins, Fails and WTFs [Video] (3:01) Win Fail WTF Mad Men, a One-Legged Soccer Star and an Airplane in Our Wins, Fails and WTFs [Video] http://www.adweek.com/video/press/mad-men-one-legged-soccer-star-and-airplane-our-wins-fails-and-wtfs-video-157104April 18, 2014 (1:29) Mad Men Minute Your Mad Men Minute Is Back and It's About Time [Video] http://www.adweek.com/video/advertising-branding/your-mad-men-minute-back-and-its-about-time-video-157023April 14, 2014 (2:22) The Adweek 6 6 Movies Don Draper Probably Watched [Video] http://www.adweek.com/video/television/6-movies-don-draper-probably-watched-video-156981April 14, 2014
The 10-Minute Exercise That Will Help You Decide What To Do With Your LifeI hated Manhattan when I came home. It seemed a desk job purgatory. I had just spent two years riding a bicycle around Eurasia and working as a journalist, and even the most glamorous jobs the town had to offer seemed boring.20+ Creative Advertising by McDonaldsToday’s post is dedicated to McDonalds adverts that I have come across in the past while doing searches on the net. I’ve chosen the most creative and funny ones to show you today, hope you in enjoy. McDonald’s: Rescue for hungry people McDonald’s: Billboards 200m-197mSports and Fitness Club Sample Marketing Plan - Marketing VisionThis marketing plan is a means for Jamestown Sports and Fitness to refocus its identity as differentiated from competitors in its market. This will involve rebranding, refocusing activities, and redeveloping many marketing materials in the coming six months. Follow up and careful examination of results over the next three years will determine whether this marketing direction is having the desired effect. Get practical ideas and good models with dozens of examples of successful
10 Excellent Examples of Guerrilla Marketing Campaigns [VIDEOS]Guerrilla marketing "works because it's simple to understand, easy to implement and outrageously inexpensive," says Jay Conrad Levinson, the man who coined the phrase. Consumers have grown immune to big budget advertising, but marketers that expend a bit of time and effort — rather than piles of money — can generate effective results with inexpensive, small-scale stunts. Take a look through our gallery of guerrilla and street marketing examples, where promotions costing no more than a few dollars can have a big impact on the consumers.Toyota Camry Every Bit BrilliantToyota is repositioning the Camry in Australia with an integrated advertising campaign featuring the inspiration and dedication behind the model. The main television commercial, launched on Saturday August 23, features a thoughtful engineer who walks around the Toyota design facility thinking, designing and planning. Throughout the building each engineer has a contraption floating about his or her head. But he must work on his idea before it comes a reality in practice. A series of 15 second TV ads focuses on particular features of the Camry.
Giveaway: Win tickets to the inaugural Not Dead Yet FestGiveaway: Win tickets to the inaugural Not Dead Yet Fest In just over a week, ten killer bands are taking over Thee Parkside for the inaugural Not Dead Yet Fest. Marking the first event in a series of mini festivals dedicated to uniting and championing the Bay Area’s intricately woven music community, NDYF will feature 10 bands–including Strange Vine, Cellar Doors, and some very special guests we’ll call Theee Rock Wolfz–for only $10! As if paying a dollar a band wasn’t a sweet enough deal, we are giving away four pairs of tickets to the party. To enter for a chance to win tickets to Not Dead yet Fest at Thee Parkside, email firstname.lastname@example.org with “NDYF” in the subject line and your full name in the body of the email. Winners will be selected at random and notified via email.
The Showcase of Creative Car AdvertisingSuzuki: Ostrich During the global economy crisis it was pretty hard to sell a car because people decided not to buy cars because they were told that people are more and more deciding not to buy cars. This sounds pretty complicated but the companies who sell the cars usually have only one goal: to sell as more cars as you can. In that manner, they are trying to pursue the maximum of creativity of their ad-makers.School Of Business Administration: Department of MarketingDepartment of Marketing » Marketing Careers You just cannot go wrong with a choice of a career in marketing with a third of all Americans employed in marketing related positions. The knowledge gained from marketing the products of your company is the first stepping stone for the highest levels in the organization. Advertising
30 Creative Ads Using Oversized ObjectsWe frequently check our visitor statistics to find out what you like most, and probably the most popular posts are about creative advertising. Not wanting to let you down, this time we handpicked another incredible collection of creative guerrilla advertising examples using oversized objects. But before you jump to the list, you should definitely not miss some of our older advertising posts:Brand identity style guides from around the worldThis is great! The University of Connecticut has a nice one designed by Peter Good. Web and link to PDF version. (Get the PDF version!) Peter did a great job of differentiating the three identities a university typically has. – The academic and marketing identity (what most would think of as the main identity). – The athletics or mascot identity. Not designed by Peter and very clearly just for and controlled by the athletics department.
Beards Are OverBy Peter Lawrence Kane It’s suddenly possible to see past the beard, because the beard is everywhere. It’s found its way onto the chin of just about every cultural context out there: Hollywood A-listers, Orthodox rabbis, organic farmers, Goldman Sachs CEOs, faux-lumberjacks, actual lumberjacks, television duck hunters, daddy bears, al-Qaeda jihadis, baseball players, and Matt Lauer.
When Food Attacks! [advertising]When Food Attacks! [advertising] August 21, 2009, 1:00 pm 4 Comments View larger. Via adsoftheworld.com.School Of Business Administration: Department of MarketingDepartment of Marketing » Professional Organizations Hyphenated Name: The Agency A group of students that offer marketing and public relation services to other student organizations on campus and local businesses in Oxford. Our organization allows students to strengthen their resume by offering real-world experience in the marketing/pr industry and connecting them with professionals. Contact: JJ Townsend (email@example.com) Website: www.olemissagency.com Social Media: @OleMissAgency (Twitter), facebook.com/OleMissMarketingAgency, and LinkedIN For more information about the Ole Miss Marketing Association, contact:
Google Parisian LoveTalk about ads that make you emotional! This premiered two years ago during the Superbowl. It’s one of my favorite commercials ever.