The Future of Digital Marketing Is You | Generation Like Every minute, the world’s 2 billion Internet users upload staggering volumes of data to the web: an estimated 200 billion emails, 48 hours of YouTube videos, 684,478 posts on Facebook. And then there’s Tweets, Instagram photos, text messages and blog posts. But what happens when what seems like social media ephemera enters into the vaults of Big Data, where everything we do online, and increasingly offline, is collected and stored for analysis? “Those who have access to and control the platforms have the largest, most powerful source of information about human behavior that anyone has ever had in human history,” Mark Andrejevic, deputy director for the University of Queensland’s Center for Critical and Cultural Studies in Australia, who studies surveillance and the web, told FRONTLINE. “And that’s information that they are going to use for their ends, whatever those might be.” Data Knows You Best It could also tell, with 88 percent accuracy, whether a man was gay. Data Knows How You Feel
Ken Carbone: How to Draw For the past 10 years, designer Ken Carbone has joined other artists on Friday mornings to draw live figures. They gather in a quiet, windowless Soho studio that burns brightly with creative intensity. “The room’s silence is only interrupted by the scratching of charcoal or turning of a page,” says Carbone, founding partner of Carbone Smolan Agency. “For many New York artists, Spring Studio is a sanctuary in the midst of one of the world’s most frenetic cities.” A model provides a single “long pose” in 20-minute sets, and Carbone usually completes a finished drawing in under three hours. Carbone’s insightful comments on drawing are included in “Putting Lines Around Ideas,” a feature article in HOW Magazine’s May issue. The Andrea portrait was drawn in one hour and 20 minutes. I now start correcting and adjusting the image by smudging, erasing, adding and subtracting. In the third set, I begin to lay in color. This final stage is often about taking away.
Cultural Institute – Google Google has partnered with hundreds of museums, cultural institutions, and archives to host the world’s cultural treasures online. With a team of dedicated Googlers, we are building tools that allow the cultural sector to display more of its diverse heritage online, making it accessible to all. Here you can find artworks, landmarks and world heritage sites, as well as digital exhibitions that tell the stories behind the archives of cultural institutions across the globe. Cultural Institute on YouTube Follow Cultural Institute on G+ Our Projects Art Project Museums large and small, classic and modern, world-renowned and community-based from over 40 countries have contributed more than 40,000 high-resolution images of works ranging from oil on canvas to sculpture and furniture. Art Project on YouTube Art Project on G+ World Wonders Project World Wonders brings modern and ancient world heritage sites online using Street View, 3D modelling and other Google technologies. World Wonders on YouTube
RG - proposition Bolo Bolos Imaginer et préparer une sortie du capitalisme Par Les Renseignements Généreux Depuis la crise financière de 2008, les critiques du capitalisme se multiplient. Chaque semaine ou presque sort un nouveau livre expliquant combien ce système mène l'humanité au désastre par le creusement des inégalités sociales, le renforcement des oligarchies, l'approfondissement des crises économiques, des catastrophes industrielles et environnementales... Parmi ces ouvrages, très peu proposent de nouvelles visions positives de la société, des alternatives possibles au capitalisme. Publié en 1983 par l'écrivain suisse P.M., le livre bolo'bolo fait partie des rares ouvrages osant aborder toutes ces questions de front. Automne 2010, souvenons-nous. Puis, en quelques semaines, le reflux des luttes, l'enterrement médiatique, l'arrogance gouvernementale. Nous avons besoin de visions positives Qu'aurait-il fallu pour que ce gouvernement plie ? La proposition bolo'bolo Une fédération de petites communes 1. 2. 3. 4.
Generation Like Aired: 02/18/201453:41Rating: NR Thanks to social media, teens are able to directly interact with their culture -- celebrities, movies, brands -- in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? In "Generation Like," Douglas Rushkoff explores how the teen quest for identity has... More Generation Like What happens when the traditional teenage quest for identity and connection occurs online? Funding for FRONTLINE is provided through the support of PBS viewers and by the Corporation for Public Broadcasting. FUSE Magazine – Back Issues To order a copy of a back issue, call us at (416) 340-8026 or email us at publisher [AT] fusemagazine [DOT] org. The cost of each back issue is gauged by year of publication and quantity left in stock, but you can always buy a PDF of the full issue for $5. All prices are in CAD and do not include shipping. Please contact us for pricing. Continue Reading... This issue of FUSE connects the politics of identity, food and representation. This anniversary edition of FUSE brings together a selection of thirty pieces: articles, interviews, reports and reviews from the past twenty years. In this issue, we address topographies, geographies and social space, and advance our interrogation of nationalism and difference over current events. In this issue of FUSE we encourage oozing. The concerns and positions of the articles that FUSE has published over the last twenty years are always diverse.
Free Technology for Teachers Sott Advertising Techniques 2014 + Creative Examples | AdCracker Creative advertising techniques are communication tools - the tools you use to attract attention, engage minds, trigger emotion, and change what people think. All of which can lead to calls, clicks and customers. You'll make more effective ads, faster, if you know which techniques work, and which work best for your product or service. Like these: Create an interesting character Introduce a human touch: personification Take it over the top: exaggeration Pick a niche: demographic positioning Say it symbolically: metaphors and similes Trigger an emotion Promise a benefit Above: reload this page if the first TV commercial freezes. Slideshow: Advertising Techniques / Non-Flash Give rational and emotional reasons Show it with a visual story Support it with testimonials Lead with a problem, offer a solution Engage with drama and conflict How about a some sex? To identify an advertising technique, just ask, "How does this ad work? Creative techniques have energy. Persuade. There you have it. - It's free.