background preloader

The Lean Startup

The Lean Startup
“Startup success can be engineered by following the process, which means it can be learned, which means it can be taught.”- Eric Ries The Lean Startup provides a scientific approach to creating and managing startups and get a desired product to customers' hands faster. The Lean Startup method teaches you how to drive a startup-how to steer, when to turn, and when to persevere-and grow a business with maximum acceleration. It is a principled approach to new product development. Too many startups begin with an idea for a product that they think people want. They then spend months, sometimes years, perfecting that product without ever showing the product, even in a very rudimentary form, to the prospective customer. “The Lean Startup method teaches you how to drive a startup-how to steer, when to turn, and when to persevere-and grow a business with maximum acceleration.” + The Lean Startup Process - Diagram + Continuous Innovation Eliminate Uncertainty Work Smarter not Harder Develop An MVP

http://theleanstartup.com/principles

Related:  ENT 3004PARTE 2 SESION 5

14 Ways to Do Competitive Marketing Analysis The small business landscape is arguably tougher than ever before. A recent Constant Contact survey found that 59% of SMB CEOs feel it’s harder to run a business than it was 5 years ago, a factor which can primarily be attributed to quickly-changing technology and marketing best practices. The difficulty of success means that competitive marketing analysis is more crucial than ever. As Expert Stacy Poehler points out, “nothing happens in a vacuum.” Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market.

Your Start-Up Life: Design Your Thinking Thursdays at the Huffington Post, Rana Florida, CEO of The Creative Class Group, will answer readers' questions about how they can optimize their lives. She will also feature conversations with successful entrepreneurs and creative thinkers about how they manage their businesses, relationships, careers, and more. Send your questions about work, life, and play to rana@creativeclass.com. From the newest app your kids play with to the mouse at your fingertips and the chair you're sitting in, it is quite possible that the consultancy firm IDEO was involved in the design or redesign process. Employing more than 500 experts, the firm has thousands of clients across industries spanning pharmaceuticals, tech, retail and everything in between.

atlasobscura The small town of Chechersk is isolated on all sides because it sits within the area contaminated by fallout from the Chernobyl nuclear disaster. Nevertheless, right in the middle of town there is one peculiar attraction: a midcentury Soviet airplane. Permanently parked just off the main road down the street from the town hall, even some locals ask themselves how the aircraft ʻʻlanded” here. During Belarus’ Soviet days it was common to put large machinery on literal pedestals after they were retired, as a testament to Communist industry. You can find trucks, cars, tanks, concrete mixers and littered across Belarusian cities, but few are as striking as the Chechersk airplane. PTCVoice: The Risks And Rewards Of Smart Connected Products Software-intensive products are growing so rapidly that many manufacturers now employ more software engineers in product development than in their IT departments. Many have more software engineers than mechanical engineers. Smart products, driven by software, are everywhere, from automobiles and aircraft to household appliances and children’s toys. Software offers limitless opportunity for innovation. It is, in the words of Jim Brown, founder and president of research firm Tech-Clarity, “the new frontier of competition.” Smart products, he asserts, give manufacturers big market advantages:

Agile, Lean « System Agility What We Did at The ALE2011 Retrospective Olaf and I were chatting on the first morning of the first ever ALE conference when he suggested I facilitate the retrospective at the end of the conference. Facilitating a session with 200+ very smart and very vocal people, many of whom are expert retrospective facilitators, and all of whom would have high expectations, was a pretty scary thought. But also a great opportunity to have some fun and do something that would be an experience I would not forget.

Startup Capital: 6 Ways To Fund Your Businesses When it comes to spearheading a successful business, the amount of money and sweat equity you put in is equally as important as the amount of time for the services you provide in return. People often go to extreme measures to keep their business afloat, some options being more realistic than others. Anyone can start a company, put up a website, and create a Facebook page, but what determines where that company will stand six, 12, or 18 months down the road, is not only sales, but the funding and capital behind the business. You need to be able to keep the lights on, compensate your employees, keep food on your table, and ensure operations don’t come to an unexpected halt.

The Concierge Minimum Viable Product Maximizes Customer Learning The concierge mvp is an interesting concept because the lean startup method is all about eliminating waste and the concierge mvp seems wasteful from a distance. To a software developer, it doesn’t make sense to manually perform a task when you can get a software program to do it for you. Small Batches concierge minimum viable product In one of Eric Ries’ posts, he shows how small batches can actually help you become more efficient.

8 Make-Or-Break Business Rules That No One Teaches But Everyone Should Know I fell in love with hostels during a college study abroad trip. By 2014, I had stayed in over 150 hostels in 30 countries. I’ve slept on everything from pillow-top beds with handmade duvet covers that could rival any Four Seasons all the way down to hammocks strung above dead cow parts on a cargo ship in the Amazon (advertised, of course, as a “luxury cot”). Technology-Driven Innovation - Not Just for the High-Tech By Langdon Morris There are six distinct innovation views that typically need to be integrated into one clear perspective in order to come out with the best possible results: three outsider viewpoints and three insider perspectives: Outsider Perspectives – Knowledge Channel Innovation, Peer-to-Peer Innovation, Outside-in Innovation; Insider Perspectives – Technology-Driven Innovation, Bottom-Up Innovation, Top-Down Innovation. This is Part 6 of a six-part series examining each of these perspectives.

Related:  LeanStartup