On a Mission One of the interesting things I have seen, especially in the last 10 years, is that many of the big winners in technology have been what I call “mission-driven” versus “mercenary-driven” companies. There are a lot of companies that cut corners. There are a lot of companies that have a mercenary outlook, and will dump their idealistic goal to make a business work in the short-term. How to Run a Brainstorming Session Peek inside any one of design firm Ideo's conference rooms, which speckle the globe from Silicon Valley to Shanghai, and you will see what looks like the Ten Commandments of brainstorming etched onto the walls. "Defer judgment!" reads one stencil, admonishing the room's occupants to think twice before shooting down a seemingly wild idea. "Be visual!" screams another one, amid ample whiteboard space and oversized sketchpads, which have spawned prototypes for some of the most innovative products of the decade, including the Apple mouse and the Palm V.
5 One-Minute Growth Hacks For When You're Feeling the Pressure Denis Duvauchelle is the CEO & co-founder of Twoodo, the ultimate online collaboration tool. We all need to get our hands dirty from time to time. When obstacles come up, let nothing stop you from getting what you need! It’s times like these that made us come up with growth hacking ideas around our problems, or gave us the incentive to go out a research more. 7 Things You Can Legally Steal from Successful Companies Denis Duvauchelle is CEO and co-founder of Twoodo, helping your team organize itself using simple #hashtags. The essence of innovation and the foundation of many start-ups are to imitate and adapt from existing concepts. New ideas are mostly incremental improvements of past ideas, just as we as a biological species have evolved improvements over centuries. We at Twoodo are trying to make team collaboration tools a little bit better, for example. One thing that never gets old in business is knowing your customer – and that’s because of how often we get it wrong. Too often we rely on our narrow worldview to inform us of who we think would use our product or service.
24 Tools That Will Take Your Brand to the Next Level In this noisy content marketing world, it can be a challenge to make your brand stand out from the crowd. With millions of free webinars and free trial this and free demo that, the overload can send anyone in a tailspin. Channel your inner Tim the Toolman Taylor and take some notes. Need a Business Idea? This Is Where You Should Be Looking Rahul Varshneya is the co-founder of Arkenea Technologies and a mobile strategy advisor. He can be contacted via Twitter @rahulvarshneya. If you’re looking for a startup idea, most entrepreneurs will advise you to look at problems – ones that you can solve creatively and most effectively. A problem so pressing that people would give an arm and a leg to use your solution.
Who Wants A Powerful Inbound Marketing Plan For Free? Brand Messaging It all starts with your offering. Good branding should be done at the offering level. How to Virally Grow Your Network in 5 Steps — Better Humans Want to be popular online? Want to have a network that is so vast and incredible that you can get in touch with anyone in any industry? You are going to need to work your ass off. Before the internet, you had to go to physical places to meet people. YouTube Secrets: How I Make $2,000 A Month - And No Filming! by Alun Hill Over 700 students in under 3 weeks.Dozens of 5 Star Reviews from VERY satisfied students. $2,000 a month with no outgoings1 million views a month1 thousand subscribers a month .... all very easily! Today, you can start to make good money, easily, with YouTube, with no outlay whatsoever - and with ZERO prior experience! Your initial goal is an easy $2,000 every month.
Innovation Is Dead, Long Live Innovation The pursuit of innovation has taken over pop culture as the Holy Grail every organization should strive for. From big tech, consumer electronics, and automotive, to fashion, and even food, everyone is gunning for innovation. Often perceived as "think tanking"—dreaming up solutions and ideating in multicolored Post-Its—innovation is a necessity to compete in the marketplace. The "soft innovation" and strategy process is the preliminary part of that, yes. But the hardest, most valuable, and elusive bit is the execution and integration with, often times archaic, systems. Try "Location Boxing" to Get Your Brain to Switch Gears — lifehacker For the past week, I’ve been taking an hour or so at the coffee shop near my office to knock out most of my email and communications. Then when I get back to the office, I stay out of email as much as possible. The experiment has made me realize that shaking up my work environment helps me stay more focused and productive. It’s sort of like the concept of Timeboxing but with more of a physical twist.
6 Startup Lessons From Designers At Pinterest, Fuseproject, and Behance In 2011, over 60 designers started the Designer Fund, to give angel funding, mentorship, and connections to designers creating businesses with positive social impact. We believe that designers should be part of the DNA of companies from the beginning and partner with business and technology cofounders to build great products, user experiences, and a culture of innovation for the long run. That core principle has informed our Designer Founders book series, which includes interviews with designers about the path they took to create tech startups. Our goal with this project is for designers around the world to find inspiration in role models who have successfully taken the journey from designer to founder. The first edition features conversations with Evan Sharp of Pinterest, Rashmi Sinha of SlideShare, Yves Béhar of fuseproject, Christina Brodbeck of theicebreak, and Scott Belsky and Matias Corea of Behance. 1.