background preloader

Why Storytelling Is The Ultimate Weapon

Why Storytelling Is The Ultimate Weapon
In business, storytelling is all the rage. Without a compelling story, we are told, our product, idea, or personal brand, is dead on arrival. In his book, Tell to Win, Peter Guber joins writers like Annette Simmons and Stephen Denning in evangelizing for the power of story in human affairs generally, and business in particular. Guber argues that humans simply aren’t moved to action by “data dumps,” dense PowerPoint slides, or spreadsheets packed with figures. People are moved by emotion. The best way to emotionally connect other people to our agenda begins with “Once upon a time…” Plausible enough. I think it’s a real insight. Until recently we’ve only been able to speculate about story’s persuasive effects. What is going on here? And, in this, there is an important lesson about the molding power of story. This is exactly Guber’s point. Guber tells us that stories can also function as Trojan Horses. Guber’s book is relentlessly optimistic about the power of story to persuade.

http://www.fastcocreate.com/1680581/why-storytelling-is-the-ultimate-weapon

Related:  StorytellStorytellingcommunications

What storytelling does to our brains 11.6K Flares Filament.io 11.6K Flares × In 1748, the British politician and aristocrat John Montagu, the 4th Earl of Sandwich used a lot of his free time for playing cards. One of the problems he had was that he greatly enjoyed eating a snack, whilst still keeping one hand free for the cards. StoryKeepers - iPad StoryTelling APPS StoryTelling continues to gain popularity as an educational experience creating MORE "sticking power" for concepts a la brain science as well as developing essential communication skills for a media-rich world vying for attention. StoryTelling stimulates deep thinking, creativity and basic literacies; it also enhances and enriches the learning experience for student voices.Storytelling is an art form that uses a story ARC regardless of digital tools used while modernizing the traditional oral storytelling. It is so much more than "tell about" or "explain something" - it NOT a fact-based unfolding with a beginning, middle and end! Expect students to deliver an artistic experience of a rich, powerful storytelling unfolding a dilemma - a struggle and a resolution organized around a story point or lesson learned. Ensure that there is an insight or strong reflective conclusion that reveals the POINT of the storytelling or message!

Erik Davis - On-gurus To say that we live in a post-secular era does not mean that we are done with the disenchantments of modernity, or that religion – goddess forbid – will regain its previous hold over human affairs. True, many of the convictions and clarities that once undergirded modern secular society have dissolved, leaving many things — including our rational selves — up for grabs. But while radical atheists can rant all they want, the resonant claims of religion and the insistent calls of the spirit remain far from ‘behind’ us.The major religions are not leaving the world stage anytime soon, and what is more the largely secular zone that the global elites now inhabit plays host to a wide array of spiritual identities and transformative practices, of which yoga, meditation, and some manner of Buddhism are only the most visible. Gandhi (his real name) was born in New Jersey and is an alumnus of Columbia University. Gandhi lets the viewer in on the secret at the beginning of his film.

Ten rules for writing fiction Elmore Leonard: Using adverbs is a mortal sin 1 Never open a book with weather. If it's only to create atmosphere, and not a charac­ter's reaction to the weather, you don't want to go on too long. The reader is apt to leaf ahead look­ing for people. Infographic: Storytelling Vs. Corporate Speak Visual storytelling demands a place in any organization’s business communications. Photos, graphics, charticles – apparently, when it comes to fish, what happens in Vegas does not stay in Vegas – etc. all provide storytelling fodder. Which brings me to the infographic. You could make an argument that the infographic is the new black. Beyond the visual appeal, infographics push companies to communicate at the industry level. After assisting clients in creating infographics, we’ve created our own on storytelling.

Free ebook - using Facebook for church ministry [Please Share] Free ebook: Facebook for Churches is a 32-page quick read loaded with tips, examples and strategies for getting the most out of your church Facebook page. Whether you’re attempting to pick the perfect Timeline photo or trying to figure out what and when to post, this resource will help you. As we recently reported, a survey suggested that churches were finding social networking was twice as effective as other options for engaging with outsiders. If your church wants to start using Facebook effectively, this free PDF ebook is good place to start. Download free from Church Juice. Tools and Worksheets Story-based Strategy Model: Grassroots Organizing Meets Narrative Power Integrating story-based strategy into your campaign planning: This chart provides a step-by-step method for applying the story-based strategy approach to planning a campaign and taking creative action. This worksheet provides a checklist of qualities that help create an effictive message, and a memorable acronym. Point of Intervention Worksheet

Nonsequential Narratives: Hypertextual Books by Maria Popova What your weapon of choice has to do with the evolution of storytelling. Remember Choose Your Own Adventure gamebooks, the interactive fiction hit of the 80′s? Praise Report: The Power of Social Media Empowered Prayer Praise Report: The Power of Social Media Empowered Prayer User Rating: Prayer Published Date Jose Bosque Hits: 23493 VATSIM - Pilot Resource Centre (PRC) Navigation Charts and Flight Planning Tools Created and Maintained by Neil Dewson-Smyth and Chad Black Last update 070121 - MB There are hundreds of places that navigation charts can be found, both on the internet and at local flying shops. The links provided on this page are for flight simulation use only and are not posted for use in real world aviation. Please note that all links are to external websites over which we have no control. Sites may be VATSIM related or in many cases are real world AIP (Aeronautical Information Publication)

stories & organizations: Archive story practice note, third and final part In which we explore the ‘felts’ of stakeholder points of view, Who am I stories, metaphorical equipment, small stories that make a big difference, story listening, finding practice partner, and a few useful references to go exploring in. We end with collectors template. stakeholders The word stakeholder is dangerously abstract, and there’s a tendency to see stakeholders as an amorphous blob, or as an abstract, or even menacing concept. Plotto: The Master Book of All Plots by Michelle Legro The art of mechanized storytelling, or what a cardboard robot has to do with melodrama and Law & Order. You are an author about write a story. How shall it begin?

Related:  StorytellingInterestingbindyuu