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Sphinn: News, Discussion Forums & Networking For Search & Internet Marketing Professionals

Sphinn: News, Discussion Forums & Networking For Search & Internet Marketing Professionals

4 Types of Twitter Users Twitter users within the global Twitter community can be categorized according to different criteria. Based on the number of Twitter messages published and the number of followers I have identified 4 types of Twitter users. Lurkers A Lurker is a Twitter user who has published only a few messages and who has a limited number of followers (people reading his Twitter messages). Everyone starts as a Lurker. Bots A Bot is a Twitter account on which automatically generated messages are published. High Influentials An High Influential is a Twitter user who publishes only a limited number of messages and at the same time has a whole herd of followers. Twitter Stars A Twitter Star publishes many messages who are read by many followers. Twitterholic is a service that monitors the Twitter Public Timeline to identify the most popular Twitter users. The 4 types of Twitters users can be easily identified on the graph below. Some examples of Twitter users/accounts

Astroturfing Marketing tactic of creating "grassroots" organizations Definition[edit] In political science, it is defined as the process of seeking electoral victory or legislative relief for grievances by helping political actors find and mobilize a sympathetic public, and is designed to create the image of public consensus where there is none.[1][2] Astroturfing is the use of fake grassroots efforts that primarily focus on influencing public opinion and typically are funded by corporations and governmental entities to form opinions.[3] On the Internet, astroturfers use software to mask their identity. Sometimes one individual operates through many personas to give the impression of widespread support for their client's agenda.[4][5] Some studies suggest astroturfing can alter public viewpoints and create enough doubt to inhibit action.[6][7] In the first systematic study of astroturfing in the United States, Oxford Professor Philip N. Policies and enforcement[edit] Debate[edit] Effectiveness[edit]

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