Identifies Attributes of the Global, Socially-Conscious Consumer Half of Consumers under Age 40 Willing to Pay Extra for Products and Services from Socially-Responsible Companies CONTACT: Jennifer Frighetto, email@example.com, 847.605.5686 NEW YORK –March 27, 2012 – Sixty three percent of global, socially-conscious consumers are under age 40, they consult social media when making purchase decisions and are most concerned about environmental, educational and hunger causes, according to a new study from Nielsen, a leading global provider of information and insights into what consumers watch and buy. Nielsen’s Global Corporate Citizenship Survey of more than 28,000 Internet respondents in 56 countries shows that 46 percent of global consumers are willing to pay extra for products and services from companies that have implemented programs to give back to society. Nielsen defines these consumers as socially-conscious consumers.
Global flows in a digital age Global flows have been a common thread in economic growth for centuries, since the days of the Silk Road, through the mercantilist and colonial periods and the Industrial Revolution. But today, the movement of goods, services, finance, and people has reached previously unimagined levels. Global flows are creating new degrees of connectedness among economies—and playing an ever-larger role in determining the fate of nations, companies, and individuals; to be unconnected is to fall behind. Podcast Globalization reconsidered: What global flows mean for countries, companies, and citizens DownloadMGI’s James Manyika and Susan Lund discuss trends in cross-border exchanges of goods, services, finance, people, and data and information.
Defining Your Business Model A business model isn't something you build from the ground up. When management-types ask about a business model — as in, "So what's your business model?" — they really want an answer to a much more direct and basic question: "How do you plan to make money?" Behind that question is a lineup of other questions: 9 Biggest Mistakes New Entrepreneurs Make This post is in partnership with Inc., which offers useful advice, resources, and insights to entrepreneurs and business owners. The article below was originally published at Inc.com. Entrepreneurship, at its best, is synonymous with learning. Don’t let the overnight success stories fool you. The more common story looks like this: test a product, fail, retest, and improve.
Have a Business Idea? 6 Ways to Research Your Industry. In their book, Start Your Own Business, the staff of Entrepreneur Media, Inc. guides you through the critical steps to starting a business, then supports you in surviving the first three years as a business owner. In this edited excerpt, the authors explain what secondary market research is and the different sources you can use to gather it. When conducting market research for your new business, you'll gather two types of data: primary and secondary. Primary research is information that comes directly from the source—that is, potential customers. Secondary research involves gathering statistics, reports, studies, and other data from organizations such as government agencies, trade associations, and your local chamber of commerce.
Collective Impact Large-scale social change requires broad cross-sector coordination, yet the social sector remains focused on the isolated intervention of individual organizations. S ee also: " Roundtable on Collective Impact " " Channeling Change: Making Collective Impact Work " " Understanding the Value of Backbone Organizations in Collective Impact " " Embracing Emergence: How Collective Impact Addresses Complexity "
The Return Map: Tracking Product Teams Once time was money. Now it is more valuable than money. A McKinsey study reports that, on average, companies lose 33% of after-tax profit when they ship products six months late, as compared with losses of 3.5% when they overspend 50% on product development. More and more, advanced manufacturers are learning that the time required to develop a new product has more influence on its success than its costs. Little wonder, then, that senior managers are working hard to reduce their new product development cycles. The Great Repeatable Business Model Idea in Brief Really successful companies build their strategies on a few vivid and hardy forms of differentiation that act as a system and reinforce one another. They grow in ways that exploit their core differentiators by replicating them in new contexts. And they turn the sources of their differentiation into routines, behaviors, and activity systems that everyone in the organization can understand and follow. Powerful differentiations deliver enduring profits only when they are supported by simple, nonnegotiable principles and robust learning systems that drive constant improvement across the business. Differentiation is the essence of strategy, the prime source of competitive advantage.
When Infographics Meet Resume: 36 excellent examples Resume | Self Promotion by Errol Veloso Infographic CV by Noor Akar Infographic Resume by Chen Zhi Liang Competitive Analysis - Small Business Encyclopedia Definition: Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of your own product or service . A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up in order to attract your target market.
The “Four Cs” of 21st Century Education Most of us know that “there is a profound gap between the knowledge and skills most students learn in school and the knowledge and skills they need in typical 21st century communities and workplaces.” So states the Partnership for 21st Century Skills, a national organization comprised of both business (Apple, Intel, Adobe, HP) and education (National Education Association, Pearson, Scholastic) leaders, committed to “fusing the three Rs and four Cs.” As an advocate for the skills of innovation, I’m thrilled to see attention now placed on these Four Cs, with 14 states, including Illinois, having signed on to adopt the Partnership framework as a way to ready K-12 students for the 21st century. Most of us know the three Rs are reading, writing and arithmetic, but what are the Cs?
What the Research Tells Us About Team Creativity and Innovation courtesy of NASA/ESA There are areas in the research on teams where the findings are all very clear, as are the prescriptions for leaders. Creativity and innovation are not among them. We know how some factors affect creativity and innovation, but we’re only just beginning to understand some of the more complex relationships. Creativity researchers usually make a distinction between creativity and innovation. Innovation involves two stages—the generation of new ideas and the implementation of the ideas. Strategy October 26, 2011 Harvard Business Review By Chris Zook and James Allen The sharper your differentiation, the greater your advantage. Consider Tetra Pak, a company that in 2010 sold more than 150 billion packages in 170 markets around the world.