Twitter Marketing: 7 Ways to Use Twitter You May Not Have Thought Of. Twitter marketing seems to be an easy and straightforward way to reach out to your target audience.
You have 140 characters to talk to your followers and build a connection. But there is so much more to Twitter marketing. It is no secret that we here at The Social Ms are huge fans of Twitter. The reasons are manifold. For one, you can grow your accounts with brains but without a huge budget and second: Once you figured out how Twitter works, you keep discovering ways to utilize Twitter in more ways and to optimize your activities. Still Missing Out?! The Simple Twitter Growth Approach All Influencers Use. Have you ever wondered how all the influencers on Twitter grew their Twitter account to such impressive follower numbers?
No? Do you think it is all hard work? Well, it is. But it might not be the type of work you think it is, or at least not only. How to Tweet Like a Boss: Twitter Persona Worksheet. Twitter can be intimidating to newbies. Even if you are comfortable with marketing, business and other social networks such as Facebook or Instagram, there is something about Twitter that is hard to grasp for some folks. Get Twitter, Get Social! However, we found that even for folks who struggle with social media overall, once they “get twitter,” they usually “get social!” Twitter is one of the most powerful platforms to help you connect with a wide variety of people from all over the globe.
Twitter by far has been one of the most powerful platforms to help us grow our business since venturing out to be an entrepreneur a few short years ago! 25 Tweetable Twitter Tips You Wish You Knew Years Ago. Twitter hit the scene in 2006 and since then most industry experts have taken notice and have tried to master the art of promotion through this valuable and widely used social network.
In 2013, Twitter was one of the 10 most-visited websites, and has been described as "the SMS of the Internet” according to Wikipedia. Updates have made the platform more valuable and given brands the opportunity to reach exponential limits. But, don’t we all wish we knew back in 2006 what we know now. Here are 25 tweetable Twitter tips you wish you knew years ago: 3 Musts to Consider for Your Next Promoted Tweet Campaign. As a seasoned Facebook Ads vet, I was intrigued but skeptical when Twitter first launched their own self-service advertising platform.
I foresaw a couple potential issues: Twitter was already noisy enough given its “raw” feed—as opposed to Facebook which uses an algorithm to handpick which content you are most likely to want to see.I also didn’t think Twitter collected nearly enough information about users to be able to target ads effectively—whereas Facebook essentially collects your entire life story so there are tons of targeting parameters there.
With a few campaigns under my belt now, I can say I see a lot of potential here—as long as you, as the ads manager, know how to hack these issues. A big part of being successful with Twitter ads is trial and error and adjustment, but here are a few things to consider right off the bat: 10 Smart Tips for Creating, Marketing and Sharing Content on Twitter. Twitter, the online texting service on steroids at only 140 characters is often a challenge for those with a traditional marketing mindset.
It’s more about brutal brevity, smart succinctness and simple shortness than monstering the masses with multi-media sensory overload. It’s all about doing more with less. Creating and then marketing content with Twitter is more about tempting the click than revealing all your secrets at once. Twitter should be seen as the teaser social network. Make it a habit. Are you into Twitterstorms and Tweetchats? We all know that Twitter was conceived to exchange information in short message format.
But it has evolved to much more. There are Tweetstorms, Tweetchats, Twitterwalls, etc., which are creating a lot of commotion about the usage of Twitter. People are getting disenchanted with the users of these practices but are they really all that bad? Maybe not? How Should Your Business Use Twitter? Twitter is a great tool for all types of businesses, but every business should treat it differently.
What's Your Goal? This should be the first question you ask yourself when starting a Twitter account for your business/brand. Twitter Conversations Might Improve Your Marketing. On August 28th, Twitter announced on their blog that they had updated their mobile apps and website with a new look and feel that would improve user interaction and make Twitter conversations easier.
I’ll be quite honest, trying to have an engaged conversation between more than two people on Twitter has been aggravating, if not down right annoying. With all the anger from the Twitterverse over this latest update, the question we have to ask ourselves, is how can we take advantage of these new updates? If you haven’t heard about this update yet, check out this video from Twitter: TweetChats Will Be Easy to Manage If you’re like me, the idea of a TweetChat event seems really interesting when you hear about it, but the second it starts happening it becomes a giant mess of “refresh, refresh, refresh.”
Twitter: the marketing platform where people answer back. It's amazing how much marketing can be done in 140 characters.
Twitter offers promoted Tweets, promoted accounts and promoted trends, which allow brands to run product launch campaigns across the site or to target specific groups of users. Even the simple cup of tea is getting the Twitter treatment. Tetley Tea has ramped up its presence on the micro-blogging site over the past year, using hashtags, promoted Tweets and targeting to add an extra layer of engagement to its marketing campaigns. The brand's first big use of Twitter was to bolster its sponsorship of C5 Sunday afternoon family films. Viewers were encouraged to send in Tweets about the brand which were then displayed in the sponsorship idents (brand messages) around films. Tetley marketing director Amy Holdsworth says the campaign was successful and received some 600 Tweets. Tetley has built up half a million likes on Facebook, though these are closed communities of friends and family. "You can join in people's conversations. 101 Tweet-Tastic Tools for 2013. 71.2K Flares Twitter 4.1K Facebook 331 Google+ 328 StumbleUpon 65.6K Pin It Share 178 178 LinkedIn 293 inShare293 Email -- Email to a friend Buffer 270 71.2K Flares × As much as I love Twitter, I have to admit I haven’t seen that familiar blue Twitter home page in quite a while.
Why? Because although Twitter is amazing, I can only fully leverage it by using a range of Twitter tools. I’ve written several blog posts on Socialable about some of my favorite and most used Twitter tools but I thought it would be a good idea to create a series of 101 of the top social media and blogging tools. So here is the first in the series – and it made sense to start with Twitter seeing as it’s my social media “weapon of choice” and generates over 50% of the traffic to Socialable. 1. 2. 3. 4. 5. 6. 11 Twitter Apps You'll Use Every Day. Twitter and Brand Identification. Bringing a human touch to your Twitter activity will be welcomed and appreciated by your followers and likely help you earn a broader social audience. Over-automating your Twitter presence and spamming your followers in hopes of expanding your reach and influence is a major faux pas. Your prospects want to know that they are interacting with a real human being behind your brand, so conducting your brand presence like a robot will not do you any favors.
What Works With Twitter Today. Twitter for Business and Marketing. Twitter is one of the most popular social networks in the world, so it only makes sense that every marketing professional you’ll run in to is going to tell you that Twitter needs to be a part of your business’ online marketing strategy. If you’ve already started using Twitter for business marketing or it’s something you’re considering, you may want to take the following tips to heart. Use Twitter For Business and Branding Development Twitter is a great, unique social media platform for personal use or for business. Twitter is a communication tool where people share thoughts, articles and messages 140 characters at a time.
The 2013 Twitter Marketing Guide. Are you ready to immerse yourself and your business in Twitter this year? Are you a Twitter user who hasn’t caught up with the latest updates and tools for Twitter? This guide is for you! It will take you through the basics of Twitter, from setting up your profile and learning the lingo to analyzing your results and finding the right tools for your business. Setting Up Your Profile. How to Twitter: The Ultimate Beginner's Guide For Using Twitter. The Ultimate Guide to Targeting Twitter Users and Connecting With Influencers. In the following post, you’re going to discover a great way to target Twitter users that will save you a lot of time and effort.
You also will learn about tools that can help you do this and how you can encourage users to share your content. Twitter is an extremely powerful platform, but like everything in marketing, it’s all about targeting the right people. When you launch an ecommerce or SaaS website, getting traffic really isn’t that difficult, but getting the right people on your site is a bit more challenging. Getting back to Twitter, sure, having 150,000 followers would look great, especially from a social proof standpoint, but what if you could have the same level of engagement with a fraction of that number of followers (that would, in turn, take a fraction of the time to build and nurture)? After all, time is money.
The Twitter Strategy Guide: 14 Twitter Tips to Take Your Tweeting to the Next Level. 4 Reasons You Should Use Twitter for Business. Twitter Conversation. Twitter Calls-to-Action. The Worst Twitter Mistake. Social media is usually a great space for brands to be in. This is a place where community already exists, and tactful brands are able to identify their target audience and create conversations. Social media becomes a bad space for brands, when they start making mistakes that drive unfollows and negative dialogues through the roof. There are many mistakes that can be made on social media (just like there are a lot of great things that can be done too.) There is however, one horrible mistake that stands out above all others for me, it makes me run (virtually) in the other direction and swiftly unfollow and ignore all future posts.
The winner of worst Twitter mistake is an easy one to fall prey to. This mistake is very simple and has happened to almost everyone that follows someone on Twitter. For brands, this just looks spammy. Connect: Authored by: Shawna Tregunna Usually found with a cup of coffee in my hand, laptop on my lap, dog at my feet & jazz in the background. See complete profile. 30% of big brands now have customer service on Twitter. The 10 Most Important Questions I get Asked About Twitter. Twitter is a complete mystery to a lot of people.
Twitter in fact was never meant to be a social networking site according to its founders. It was initially created as an internal messaging system in 2006 for the pod casting company Odeo in 2006 and broke through into public conciousness in 2007 after winning an award at the SXSW conference. It has now evolved into world wide real time messaging system on steroids. 5 Great ideas to unleash business benefits from Twitter Lists. How to Find Great Content to Share on Twitter. The Ideal Twitter Feed. Hashtag Tips for Events. The Beginner's Guide to Twitter for Business. 10 Twitter Header Images Done Right. Twitterrati. 55 Signs You’re Still Addicted to Social Media & Twitter. Твой Твиттер - блог на русском о Twitter - продвижение, уроки, секреты. 7 NEW Tips for Running a Twitter Giveaway. 16 Creative Ways to Use Twitter for Business.
9 Twitter Tips and Tricks.