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How Search Engines Work - The Beginners Guide to SEO Search engines have two major functions: crawling and building an index, and providing search users with a ranked list of the websites they've determined are the most relevant. Imagine the World Wide Web as a network of stops in a big city subway system. Each stop is a unique document (usually a web page, but sometimes a PDF, JPG, or other file). Crawling and IndexingCrawling and indexing the billions of documents, pages, files, news, videos, and media on the World Wide Web. The link structure of the web serves to bind all of the pages together. Links allow the search engines' automated robots, called "crawlers" or "spiders," to reach the many billions of interconnected documents on the web. Once the engines find these pages, they decipher the code from them and store selected pieces in massive databases, to be recalled later when needed for a search query. These monstrous storage facilities hold thousands of machines processing large quantities of information very quickly.

EdgeRank Checker | Check your Facebook Page's EdgeRank App Ends Your Need for a Spare House Key Never leave the house without your smartphone? New research is trying to ensure that will take care of your keys, too. A house key app under development for smartphones will allow people to wave their phones at doors to unlock them. The app, called ShareKey, also will allow its owners to electronically share keys with a houseguest, a plumber scheduled to come in for a fix, or anyone else they like — and to attach certain limits to that access. A company could use the system to control employee and guest access to a building from anywhere in the world, say ShareKey's creators at the Fraunhofer Institute for Secure Information Technology in Germany. The researchers plan to demonstrate their work in March at CeBIT, a trade show in Hanover, Germany. "ShareKey offers two new functions: Users can issue digital keys remotely and assign these keys certain user permissions," Alexandra Dmitrienko, a Fraunhofer researcher, said in a statement.

Top 15 Online Tools to Create Powerful Infographics - CodeFear Infographics are very much in trend these days. That’s because they help users to gain knowledge about any particular topic with the help of graphic visual representation. The infographics can be used by any industry be it the B2C or B2B, to gain the attention of visitors. However, today most of the infographics present on the web are developed by bloggers, social media marketing agencies, data research firms, and web design & development industry. 1. is one of the most popular and exciting online platform to create highly appealing infographics. 2. Venngage is yet another highly popular infographic maker that lets you create and publish impactful infographics. 3. is a highly interactive infographic tool that lets its users to create infographics in minutes. 4. Without any doubt, Piktochart is one of the most amazing online tool to create exciting infographics in a matter of minutes. 5. 6. 7. 8. 9. 10. 11. 12. iCharts 13. Kinzaa is just like the tool.

Mesurer les partages sur les réseaux sociaux avec Social Crawlytics 06/09/2012 Posté dans Réseaux sociaux | 26 commentaires En parcourant les présentations du Mozcon 2012, je suis tombé sur Social Crawlytics, un outil intéressant qui permet de mesurer le nombre de partages sur les réseaux sociaux dont les pages de vos sites ont bénéficié. Avec le poids de plus en plus important des réseaux sociaux et leurs influences sur le trafic d’un site Internet, il est déterminant de pouvoir tracker tous ces partages, où même ceux de vos concurrents. C’est gratuit, c’est pratique et surtout, la V2 est sortie et offre encore plus de possibilités. A tester d’urgence! Est-ce payant? Toujours pas, à part si vraiment vous souhaitez un plan sur mesure et que vos besoins sont très importants. Social Crawlytics fonctionner via un système de crédit. Attendre la semaine suivante pour voir vos crédits remis à zéroUtiliser la fonction « Tweet for me » qui envoie un tweet de promotion contre des créditsSuivre @ysekand et guetter ses offres pour avoir plus de crédits.

Link Building Query Generator - Free Tool from BuzzStream Enter information about your brand, your competitors and your market and this tool will generate link building queries that are likely to uncover good link opportunities. Guest Post Opportunities "submit * post" INTERIOR DESIGN "submit * guest post" INTERIOR DESIGN "submit * blog post" INTERIOR DESIGN "add * blog post" INTERIOR DESIGN "submit *article" INTERIOR DESIGN "suggest *guest post" INTERIOR DESIGN "send *guest post" INTERIOR DESIGN "write for us" INTERIOR DESIGN "become * author" INTERIOR DESIGN "guest bloggers wanted" INTERIOR DESIGN "guest posts wanted" INTERIOR DESIGN "become * guest author" INTERIOR DESIGN "become * guest writer" INTERIOR DESIGN "guest column" INTERIOR DESIGN "submit * post" home owners "submit * guest post" home owners "submit * blog post" home owners "add * blog post" home owners "submit *article" home owners "suggest *guest post" home owners "send *guest post" home owners "write for us" home owners "become * author" home owners "guest bloggers wanted" home owners Directories

8 Best Practices for Food Brands on Pinterest Janet Helm is the chief food and nutrition strategist of North America for Weber Shandwick. She is the author of the blog Nutrition Unplugged and co-founder of the Nutrition Blog Network and Healthy Aperture. She has been a contributor to Cooking Light magazine and is currently partnering on a book with Cooking Light. Pinterest has become the fastest growing website ever, now with nearly 12 million monthly users. Food is one of the major niches or shared interests on Pinterest. Not surprisingly, food bloggers have also become Pinterest power users. SEE ALSO: What Paula Deen's Cookin' on Pinterest , Y'all While the Pinterest terms of use prohibit commercial use of the site, Pinterest's lack of enforcement means that marketers are rapidly turning to Pinterest to help visually curate their brands. Here are eight tips and best practices to get you started. 1. Offer helpful advice and useful ideas that your followers would find valuable. 2. Pinterest was made for visual storytelling. 3. 4. 5.

10 Reasons Why Public Relations is a ‘Must-do’ for SEO in 2013 Many people today recognize that search engine optimization (SEO) and public relations (PR) have much to offer each other. The latest Google changes have put a real emphasis on high quality, unique content that is linked to by quality sites. And this is where real public relations – as opposed to crappy news release distribution – can play such a crucial role. There are real opportunities for great business. 1. Most of us who have been in link building for a while have in the past experienced a certain degree of frostiness from the PR industry. Mike Cherenson is a former Chair and CEO of the Public Relations Society of America (PRSA) and is EVP of Success Communications Group. “Authentic and relevant link building, aimed at driving engagement, informing publics and building mutually beneficial relationships should be a part of every public relations and SEO effort," Cherenson said. And Cherenson understands the value of linking. “Links need to provide value to the reader," he said. 2. 3.

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