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Michael Wu, Ph.D. is
In the meantime, there's another lesson to learn from Frank Luntz: don't let the opposition set the terms of the debate. Instead, concoct better concepts with which to oppose them. In addition to his many verbal offensives, Luntz is also the architect of defensive phrases like "death tax," which invokes considerably more dissatisfaction than "estate tax." The latter phrase sounds like it applies to the wealthy (which, as a matter of fact, it does), but Luntz managed to help win much more mainstream support for its possible repeal by removing resentment about its association with wealth and replacing that resentment with disgust at the idea of being taxed just for dying.
Meaningful Play Meaningful Play. Getting »Gamification« Right. Presentation, Google Tech Talk, January 24, 2011, Mountain View, CA. Between promises of plain mind control and warnings of »pointsification«, the debate on »gamification« is deeply split.
They gave the world guns and butter -- specifically, the AK-47 and margarine. They sent Charles Lindbergh's The Spirit of St. Louis from New York to Paris and Burt Rutan's SpaceShipOne almost 70 miles above the earth -- twice. They are innovation prizes -- think, X Prize -- and from their origins in the Age of Discovery in the 1500s, they've come roaring back to life in recent years, with foundations, governments, and businesses alike rewarding fantastic achievements. This spring alone, , , and MIT are expected to announce the winners of major business-idea competitions. Some economists -- and some CEOs -- believe that public contests have the ability to usher in a new era of progress by leveraging R&D resources to capture diverse imaginations and tackle everything from Web widgets to massive global challenges.
I like neologisms.
Pawned. Pawned. Gamification and Its Discontents. Presentation, Playful 2010, September 24, 2010, London, UK.
Creativity and intrinsic interest diminish if task is done for gain By Alfie Kohn Special to the Boston Globe reprinted with permission of the author from the Monday 1987-01-19 Boston Globe In the laboratory, rats get Rice Krispies. In the classroom the top students get A's, and in the factory or office the best workers get raises.
Bio Byron Reeves Byron Reeves is the Paul C.
Bio Samantha Skey Samantha Skey works with top consumer internet companies to build scalable business models amid rapid growth. As Chief Revenue Officer for Recyclebank, a New York City-based clean web company, Skey built the company’s advertising and rewards strategy to serve thousands of brands.
Bio Nicole Lazzaro Nicole Lazzaro is a world renowned game researcher, designer, and speaker who makes games more fun.
Kudos Badges for IBM Connections is a flexible gamification engine for IBM Connections. By providing achievements and rewards (Kudos Badges), rank and leaderboards (Kudos Rank), and missions (Kudos Missions), organisations can dramatically improve their user engagement and adoption of IBM Connections. In addition Kudos Badges is an extensible platform that can leverage game theory to provide performance management mechanics and reward systems for applications outside of IBM Connections such as HR, Sales Force Management, Help Desks, and many more. <p style="text-align:right;color:#A8A8A8"></p>
Implementing a holistic enterprise gamification strategy cannot be done without selecting a gamification platform. The gamification platform will be a crucial piece for the success of a corporate gamification strategy, as the tracking of achievements of all players (employees, 3rd party employees, customers) and the implementation of rules and goals will be administered through such a platform. A number of gamification platform providers with different specialization and range of features is available. Depending on the focus of your specific enterprise gamification strategy, some platforms and business models will be a better fit. To help in finding the right platform, a list of criteria has to be checked and evaluated.
What is Mozilla's Open Badges project? Learning today happens everywhere, not just in the classroom. But it's often difficult to get recognition for skills and achievements that happen outside of school.
The people at XEODesign are committed to being the best Player Experience practitioners. XEODesign engages fulltime and contract team members, all experts in interface design, game design, and player research. Nicole Lazzaro, Founder A world renown game researcher, designer, and speaker who makes games more fun, Nicole Lazzaro discovered the Four Keys to Fun in 2004, a model used by hundreds of thousands of game developers worldwide.