background preloader

Business coaching

Facebook Twitter

10 Advanced Twitter Tips & Tricks. As a part of our mission, we aim to make use of our tweeting experience by bringing you tips that may help you get more attention, engagement, clicks, replies, and new followers.

10 Advanced Twitter Tips & Tricks

Therefore, we invite you to enjoy this great list of 10 advanced Twitter tips and tricks: 1. Search for Yourself: Twitter has an API call limit of 150 calls an hour. Every time your Twitter client searches for replies, DMs, or tweets, it wastes a call. Use a search for your own name instead of a replies column in your Twitter client, thus saving APIs and getting the same result! The Battle of Free Vs Paid. Offering customers something for free in order to generate sales may be as old as commerce itself.

The Battle of Free Vs Paid

However, in his 2010 book, Free : The Future of a Radical Price (as well as in an earlier set of articles), Chris Anderson argued that the Internet and the rise of digitally dependent businesses was remaking the possibilities for and scope of “free”. The change he observed is the result of the rapidly declining costs of bandwidth, storage, and processing power – core elements of the digital industries. The markets most influenced by the changes are those in which the products and services are primarily in the digital format: web services and software, and certain kinds of content.

Understanding Users of Social Networks. Why Most Businesses Get Facebook Wrong. In this video I interview Jay Baer, co-author of the new book The Now Revolution and founder of the popular social media blog Convince and Convert.

Why Most Businesses Get Facebook Wrong

Jay shares why it’s important for companies to embrace social media now. He also talks a lot about why Facebook can have a big impact on business, and explains why most companies approach Facebook the wrong way and what they need to do instead. Uncompromising Leadership in Tough Times. Economic difficulties need not mean that we lower our standards for leadership.

Uncompromising Leadership in Tough Times

If anything, we should raise our sights. New work by HBS professor Michael Beer and colleagues shows that there is still a place for what they term uncompromising leadership. Due out this summer, the book High Commitment, High Performance: How to Build a Resilient Organization for Sustained Advantage describes organizations that, Beer says, "are diametrically opposite to the firms we saw fail on Wall Street. The book's perspective also leads to answers to the question of how to manage in tough times in a way that avoids liquidation of human and cultural assets. " The book looks broadly at what it takes to build a high commitment, high performance (HCHP) system inside companies. In our email Q&A, Beer reflected on what he is learning from a long-term study of successful CEOs, some of them outlined in the August 2008 Harvard Business Review article, "The Uncompromising Leader," cowritten with Russell A.

Ten fundamental mistakes that will kill your email marketing. When people tell me “Email doesn’t work” it usually means that they’re doing something wrong.

Ten fundamental mistakes that will kill your email marketing

Here are the ten biggest mistakes most publishers, writers and marketers make: IT’S ALIVE! Why Email Can Be Even More Profitable in The Social Media Age. You may have heard or seen the following statement: In the past year I’ve been told this by many people… marketers, business owners, media analysts, journalists and social media pundits.

IT’S ALIVE! Why Email Can Be Even More Profitable in The Social Media Age

There’s only one conclusion I can come to: These people must be doing it wrong! In 2001 I ran my first ever email newsletter – The Shortcut Bulletin. The Company as Community - Threadless Puts Everyone in Charge. The Dawn of Topic-Centric Social Media? An interview with Guillaume Decugis, CEO of After a couple of weeks beta testing new curation tool, I emailed the CEO with some questions from The Free Radicals….

The Dawn of Topic-Centric Social Media? An interview with Guillaume Decugis, CEO of

FREE RADICALS: What inspired you to create ? SCOOP.IT: We felt a lot of people wanted to express themselves online but weren't satisfied with blogging or status updates on social networks. We felt we could create a new form of expression that could be as easy as updating a status or sending a tweet… but could be much more complete and satisfying by being a real online media. The other aspect was about building a topic-centric social media. Right now, social media are people-centric networks. brings relevancy back in the game by letting users express themselves and follow content on their favorite topics. Free Content Marketing. 30+ QuestionsTo Improve Your Business Marketing - Stefan Drew Associates. The purpose of this questionnaire is to help you spot opportunities and to motivate your team to improve your marketing. Why not try these questions with your team? Have fun! 15 Most Unusual and Interactive Business Cards.

The Most Important Management Trends of the (Still Young) Twenty-First Century. HBS Working Knowledge recently celebrated its tenth birthday, and we mark the occasion by looking back and looking forward.

The Most Important Management Trends of the (Still Young) Twenty-First Century

We've asked HBS Dean Nitin Nohria and a number of faculty to both remark on what they view as the most significant business management ideas of the first decade of the twenty-first century, and then to tell us what they hope will be the most fertile areas of business research between now and 2020. But we didn't leave it there. Professor Jim Heskett is moderating a similar discussion with HBS Working Knowledge readers, and we encourage you to participate. As of this writing some 75 comments have been submitted. Finally, I thought you would be interested in learning the most popular WK articles since we set up shop.

Clay Christensen's Milkshake Marketing. When planning new products, companies often start by segmenting their markets and positioning their merchandise accordingly.

Clay Christensen's Milkshake Marketing

This segmentation involves either dividing the market into product categories, such as function or price, or dividing the customer base into target demographics, such as age, gender, education, or income level. Unfortunately, neither way works very well, according to Harvard Business School professor Clayton Christensen, who notes that each year 30,000 new consumer products are launched—and 95 percent of them fail. How to Reply to Comments on Your Blog. Welcome to My DoFollow Blog!

How to Reply to Comments on Your Blog

As a Big Thank You, I'd Like to Give You FREE Access to my "Online Marketing Success Formula" Report That Gives You The Key Ingredients For Success in YOUR Business! ~ Mavis Nong One of the key responsibilities of a blogger is to respond to your readers’ comments. This encourages ongoing interaction and even more comments. Now, if you’re still not receiving a great deal of comments or none at all, I invite you to check out my posts below to improve the situation: Killer Tips Up For Grabs! Welcome to My DoFollow Blog! Top 10 Business Blogs and Why They Are Successful. Does your business have a blog? Are you looking to generate engaging comments and new daily visitors? If so, look no further. This article showcases 10 top blogs in multiple markets. 52 Great Subject Lines to Boost Your Email Open Rates. If open rates for your email newsletters are dropping, try and pep up your subject lines.

Are You Missing Something? Four Things Your Free Content Website Should and Should NEVER Do. Introducing an essential checklist for anyone thinking of setting up their own website. Why there should be NO difference between editorial and marketing copy. 10 Rules for modern collaboration. You could make an argument that in a creative organization the single most important skill today is the ability to collaborate. BBC Radio 4 Programmes - In Business. Creative Entrepreneurship: How to Build an Empire in Your Spare Time.