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Top 3 Reasons Audio is the Next Big Thing for Digital Marketing. Top 3 Reasons Audio is the Next Big Thing for Digital Marketing Did you know that by 2016, more than 76% of Americans are going to listen to audio through their digital devices?

Top 3 Reasons Audio is the Next Big Thing for Digital Marketing

Or that Pandora tops its competitors in digital advertising revenue and registered users? Tackling the Basics of Small Business Hosted Phone Systems. Tackling the Basics of Small Business Hosted Phone Systems What is a phone system and how is it different from phone service?

Tackling the Basics of Small Business Hosted Phone Systems

Phone system and phone service get confused a lot, but they’re not the same thing. It’s a little like getting your internet service confused with your router. Your router can hook to a number of different internet service providers, just like your internet service provider can hook up to a lot of different models of router. The phone service is analogous to your internet service in this scenario.

Traditionally, phone service has come from companies like AT&T, and phone systems have lived in a tangle of wires in the corner of a dark and dirty closet; but more recently, phone service is coming from a new generation of carriers that deliver service over the same network connection that you use to access the internet, and phone systems have disappeared from closets and moved into the cloud. What does it mean to be “hosted”? Why does it matter if you’re small or big?

3 Reasons to Use A Vanity Phone Number for Your Business. 3 Reasons to Use A Vanity Phone Number for Your Business Sometimes, you just want to make a phone call.

3 Reasons to Use A Vanity Phone Number for Your Business

While social media, email, and websites have certainly decreased the number of people calling businesses for help, many customers sill find it easier to call and speak to a live representative to get the information they need. So, yes, that smart phone in your pocket still makes phone calls, and yes, people are still using the phone. The Instagram vs Vine Video-Off: Who Will Win? The Instagram vs Vine Video-Off: Who Will Win?

The Instagram vs Vine Video-Off: Who Will Win?

What’s the lastest social media news? Instagram Video. How to Use Overhead Music and Announcements in Your Fitness Center. How to Use Overhead Music and Announcements in Your Fitness Center Fitness centers often run into a few problems when playing overhead music or announcements.

How to Use Overhead Music and Announcements in Your Fitness Center

First and foremost, background music must be legally licensed to ensure these facilities don't incur fines. Additionally, programming overhead announcements can be tricky, because the right message has to be played at the right time. But playing music in your health center has tremendous benefits. The MOH Secret IT Is Keeping From Marketing. MOH and IVR Rush Jobs. MOH and IVR Rush Jobs Holdcom often encounter situations where a client calls in, frantic or out of breathe, asking for an MOH update or IVR announcement to be written, produced, and delivered that afternoon.

MOH and IVR Rush Jobs

The bane of the script department: the “rush job,” also known as “same day Fulfillment.” We gladly accommodate our clients, since many have multi-locations that update frequently. But several qualifications need to be taken into account to determine whether we can complete the job within the allotted time frame. Taken from our Wiki: The following guidelines apply to all Rush Jobs: “Submitted” job requires approved, studio ready script with tech instructions (downloading, file formatting) if required. Fulfilling the order isn’t difficult; determining the urgency of the project is the challenge. Holdcom works hard to fulfill orders as soon as possible, but just like the inevitability of “waiting on hold,” good customer service takes time.

Donna's Laptop Debacle: The Benefits of MOH Equipment. Donna's Laptop Debacle: The Benefits of MOH Equipment Today’s blog is going to place client relations in the customer’s shoes.

Donna's Laptop Debacle: The Benefits of MOH Equipment

Donna Pompeo, Holdcom’s healthcare specialist and customer service veteran, purchased a brand new Toshiba laptop. After several months, it broke: blue screen shutdown fizzle-pop! Complete hard drive failure. She went to her local geek squad for help, and since she was under warranty, they were able to repair the device for minimal cost. I know many individuals who would rather deal with a broken computer than wait an absurdly long time for repairs. Holdcom is aware that time is the most valuable commodity in customer service. Through this method, we push a continuous cycle of new equipment and under repair [in transit] equipment. Hopefully Donna gets her laptop back soon – it’s already been one week.

IVR Announcements Make Headlines. IVR Announcements Make Headlines Yesterday’s blog examined how big media recently “uncovered” the many frustrations consumers, and business, face when dealing with customer service – mainly related to call centers, telephony, or online assistance.

IVR Announcements Make Headlines

But why has the average consumer settled with bad service? Jordan Furlong explains that “the reason is pretty simple: during the recession…companies slashed customer service because it was little more than a cost center – and customers, always demanding the lowest price, acquiesced.” Now that customers’ voices are being heard, how are companies responding? Message on Hold, IVR System, or both? Message on Hold, IVR System, or both?

Message on Hold, IVR System, or both?

A common question Holdcom encounters is: what is the difference between IVR and Message on Hold? Interactive Voice Response (IVR) systems are telephone infrastructures that respond to digital input [pressing a number, or speaking a word]. For example, “please press 1 for Client Relations” is a typical IVR voice prompt. IVR consists of layers, and the best systems have the fewest layers before your arrival [fulfillment] point. Avoid Snow Days with IVR Announcements. Avoid Snow Days with IVR Announcements EDIT: 1/5/2011 Check out this article about AT&T Natural Voices broadcasting emergency announcements!

Avoid Snow Days with IVR Announcements

For the survivors of snowpocalypse, the eventual cleanup is going to test our diligence and the strength of our backs. This means a snow day filled with shoveling and hot cocoa – but for the brave souls who rose before dawn to clear their driveway, this is just another workday. IVR System Jungle. IVR System Jungle For those in marketing, advertising, finance – heck, any industry where your office is suspended tens of stories above the nearest skyscraper – we all know it’s a jungle out there.

But every business brings a little bit of the jungle back to the office – especially in regards to their phone system. People come and go.