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Everything about Facebook IPO Feb 2

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http://www.businessinsider.com/mark-zuckerberg-explains-the-hacker-way-to-facebook-investors-2012-2?op=1

Mark Zuckerberg's Letter To Facebook Investors

Later, he explains that Facebook is going public to return money to early investors, not because the need it (the company has amost $4 billion in cash): "We’re going public for our employees and our investors. We made a commitment to them when we gave them equity that we’d work hard to make it worth a lot and make it liquid, and this IPO is fulfilling our commitment." He also talks about "The Hacker Way," explaining that hackers aren't evil people who break into computers.

What a Facebook IPO means for Silicon Valley

http://gigaom.com/2012/02/01/what-a-facebook-ipo-means-for-silicon-valley/ Get ready for a blockbuster — and almost nuts — technology 2012. Why? Because Facebook is doing the mother of all initial public offerings. And much like Netscape and Google before it, the $5 billion offering is being viewed as the much-awaited catalyst for the technology industry and is expected to set off a flurry of activity. I have been here long enough to cover the IPOs of both Netscape and Google, and on both occasions, the tailgate effect was enough to pull even the clunkers (read: marginal startups) to the proverbial finish line. We are already seeing four recently public companies — Pandora, LinkedIn, Zynga and Groupon — ramping up their efforts to buy little startups.
Après la clôture de Wall Street mercredi soir, Facebook a lancé son très attendu processus d'entrée en Bourse , en déposant son dossier d'introduction. La firme américaine compte lever environ 5 milliards de dollars. Le réseau social serait valorisé entre 75 et 100 milliards de dollars. Avec de tels chiffres, Facebook serait la plus grosse introduction en Bourse d'un service Internet et une nouvelle occasion de réveiller le spectre de la bulle Internet. Car nombre d'observateurs se demandent encore si Facebook subira le même sort que MySpace.

Une entrée en Bourse Record

http://www.lefigaro.fr/hightech/2012/02/01/01007-20120201ARTFIG00507-facebook-a-l-epreuve-de-wall-street.php
http://techcrunch.com/2012/02/01/facebooks-s-1-845-million-users-every-month-more-than-half-daily-and-nearly-half-mobile/ As part of its initial filing to go public, Facebook has just revealed some new user numbers that illustrate just how big it is. It had 845 million monthly active users and 483 million daily active users as of December, for year over year growth of 39% and 48% respectively. Mobile is also now half the user base, with 425 million monthly actives.

Facebook’s S-1 Reveals: 845 Million Users Every Month, More Than Half Daily, Half Mobile | TechCrunch

Net income and revenues: $1 billion on $3.71 billion in 2011

Facebook had $1 billion in net income on $3.71 billion in 2011, according to its filing to raise $5 billion in an initial public offering. The company’s revenues grew 87 percent year-over-year from the 2010, which in turn more than doubled from the year before. Payments and fees revenue made up $557 million or about 15 percent of revenues for all of 2011, showing that the company is still heavily dependent on display advertising. Ads made up $3.154 billion in revenue. Just to note, Facebook has $3.91 billion in cash and marketable securities. If you look specifically at the fourth quarter of last year, revenue grew 55 percent over the same time a year earlier. http://www.insidefacebook.com/2012/02/01/facebooks-net-income-and-revenues-1-billion-on-3-71-billion-in-2011/
Zynga is mentioned 24 times in Facebook’s filing, but the most notable mention is related to the game company’s huge contribution to the social network’s top line. Facebook said today in its filing with the Securities & Exchange Commission that Zynga accounted for approximately 12 percent of the company’s revenue last year when Facebook’s revenues totaled $3.7 billion. The revenue came from both its 30 percent payments processing fee related to the sale of virtual goods from games, such as FarmVille and Words With Friends, but also from advertising purchased by Zynga. Additionally, Facebook said Zynga’s apps generate a large number of pages on which it displays ads from other advertisers. The dependence on Zynga is so significant that Facebook warns that if it fails to maintain its relationship with the game maker, or if Zynga’s popularity declines, its financial results may be adversely affected.

Zynga Accounts for 12 Percent of Facebook Revenue in 2011 - Tricia Duryee - Commerce - AllThingsD

http://allthingsd.com/20120201/zynga-accounted-for-12-percent-of-facebooks-revenue-in-2011/

$68 million on acquisitions last year

http://www.insidefacebook.com/2012/02/01/the-details-facebook-spent-68-million-on-acquisitions-last-year/ Facebook revealed that it spent $68 million in cash and stock on acquisitions last year, according to its filing for an initial public offering. The company said all of the deals were not material. Here’s more details on how much Facebook has paid for companies in stock. This excludes cash-based compensation and other retention bonuses.
Facebook has just filed a fourth amendment to its S-1 to IPO that notes that it now has 500 million mobile users, 901 million monthly active users, and that it paid 23 million shares at $30.89 a share plus $300 million cash for Instagram for a total of $1,010,470,000. Facebook also made $1.058 billion in revenue in the first quarter of 2012, up 44.7% from Q1 2012 but down 6.5% from Q4 2011. So if Facebook maintains its current revenue rate, it would make between $4.69 and $4.81 on each of its 901 million users each year. Read on for more on Facebook’s business, user counts, photos, apps, employees, Instagram, and to see our embed of the full amended S-1. http://techcrunch.com/2012/04/23/facebooks-amended-s-1-500-million-mobile-users-paid-300m-cash-23-million-shares-for-instagram/

Facebook’s Amended S-1: 901 Million Users, 500M Mobile, Paid $300M Cash + 23M Shares For Instagram | TechCrunch

Zynga Contributed 15% of Facebook’s Revenue In Q1, Down From 19% A Year Ago | TechCrunch

http://techcrunch.com/2012/04/23/zynga-made-up-15-of-facebooks-revenue-in-q1-down-from-19-a-year-ago/ Zynga and Facebook are ever gradually trying to separate from each other. It’s working — sort of? Facebook said today that 15 percent of its revenue in the first quarter came from either advertising or payments tied to Zynga games.* That’s down from 19 percent during the same time a year earlier.

Tracking Facebook's Valuation

How much is Facebook worth? The company was projected to surpass $3 billion in revenue in 2011, but it is expected to reach a valuation of up to $100 billion by the time of its initial public offering later this year. When Facebook files a prospectus for an I.P.O. with the Securities and Exchange Commission, it is not obligated to give any indication about how much money the social network seeks to raise in the public stock sale or the size of the offering. But there are other ways assess Facebook’s value. Before a company goes public, stocks are bought and sold on secondary private markets. http://dealbook.nytimes.com/2012/02/01/tracking-facebooks-valuation/
Attached are my thoughts on the Facebook S-1 along with some quick stabs at valuation. Brief disclosure, Benchmark Capital has a minority position in Facebook as a result of the acquisition of FriendFeed, a company that was incubated in our offices. I thought it would be useful to look at Facebook using the scorecard from our May 24 blog post, “ All Revenue is Not Created Equal, the Keys to the 10X Revenue Club .”

Why Facebook Clearly Belongs in the 10X Revenue Club

The social network company announced its $5 billion public offering Wednesday afternoon, which is expected to value the whole company at $75 billion to $100 billion. Ultimately, that offering will mint a lot of billionaires and millionaires. Some of them are well known, like Mark Zuckerberg, the company’s co-founder, but many others are not household names.

For Founders to Decorators, Facebook Riches

In what is probably the most anticipated document ever received by the U.S. Securities and Exchange Commission, Facebook has filed to take its company public in a $5 billion initial public offering later this year. Having endured lots of speculation around who owns exactly how much, there are now some hard numbers from the S-1 filing that hit the SEC Web site today.

Who Owns What, Who Makes What

In one crucial way, Facebook is still a private company

There has been a lot of attention — to say the least — paid to Facebook’s long-awaited public stock offering, which could put a valuation on the company as high as $100 billion. For the first time, average investors will get a chance to own a piece of the massive social network and its multibillion-dollar revenue stream. But in a very important way, Facebook still remains a private company. Why? Because it is controlled by CEO Mark Zuckerberg through a special class of stock that gives him super-voting rights, and he also controls the board. In other words, you may own stock in the company, but you have virtually no say in what happens to it.

Facebook's Biggest Risks Explained

Facebook is about to jump into unfriendly waters. If founder Mark Zuckerberg thought the company faced fierce competitors in Silicon Valley, he is about to find that the denizens of Wall Street are not nearly so forgiving. There are risks to going public. How does the world perceive your company?
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