
Facebook Marketing
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Facebook to increase profile picture size for pages
Facebook will increase the size of profile pictures on all business and fan pages on Thursday, according to an email the company sent to page owners. The new profile picture will appear as 160×160 pixels and will sit 23 pixels from the left and 210 pixels from the top of the page. This will not affect pages that use distinct images for their profile picture and cover photo, but pages that incorporate the profile picture into the cover photo — as seen in the example below — should be aware that the change could affect their designs. Pages’ profile pictures will now be presented as the same size as users’ profile photos. Previously, pages’ profile pictures appeared as 125×125 pixels, though some pages noticed Facebook testing the new size earlier this month.How to Create Custom Tabs for Facebook Business Pages
Facebook business pages just went through quite a change with the release of the new page design that includes the addition of Timeline . But that also means your old way of customizing page tabs -- the tabs you could use to pull in your own custom content alongside the standard tabs like "Photos" and "Likes" -- has changed. These tabs are important for your social media marketing, because they let you create a much richer user experience on Facebook and control the content that your followers see when they visit your page. So, with the new layout, how do you create your own custom Facebook tabs? Turns out it's not as difficult as you might think. Just follow these 6 simple steps to creating custom Facebook page tabs.The Anatomy of an Effective Facebook Business Page
This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. The number of Facebook applications can seem a little overwhelming at times. While Facebook doesn’t share an exact number, an independent website called AppData monitors trends for over 100,000 Facebook applications, which is a lot to sift through. As a business, trying to determine which of those apps can help your organization can be daunting. To get you started, here are four essential Facebook apps that allow you to better reach and communicate with your audience, as well as save you time for all those other things you have to do.

