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Guest post by Jim Belosic, CEO of ShortStack in response to my earlier Fast Company post I recently read Ekaterina’s interesting Fast Company piece about the number of people who hide or block Facebook content even if they “Like” the brand or business. As the CEO of a software company that makes apps for Facebook Pages, websites and mobile web browsing, one of my missions is to help businesses create content — including promotions and surveys — that increases the number of fans who engage and interact with a brand on Facebook. Ekaterina noted that many marketers focus on maximizing fan count instead of increasing fan engagement — a strategy that is a huge mistake.
Does Facebook want to know what you're watching on TV? Firm set to start allowing users to 'check in' to favourite showsNew feature would add to the detailed picture the social network is building of its users' lives It is one of a raft of 'second-screen' apps being developed to exploit trend of consumers to watch TV while on social media Information will allow the social network to better target advertising on behalf of corporate clients
It’s been a great year for the Facebook platform, but Mike Vernal wants more. Facebook’s director of engineering tells us the social network is trying to pump up user posts, favoring longer stories and content and adding data that will help Facebook and its partners repurpose even the simplest status updates. Vernal oversees Facebook’s Open Graph, the platform apps and websites use to take the data connected to your collection of friends out of Facebook and to push content into it – like what Spotify playlists your friends have assembled for New Year’s Eve. Open Graph has proven enormously popular with developers, but Vernal keeps pushing for ever richer, ever deeper sharing between Facebook and the outside world.
Oh, word. Elliot S. showed up to work two hours late, hungover, and dude, nobody noticed. What a sweet gig!
Filed Under: Facebook , Spam Have you seen an image like this in your newsfeed, shared by a Facebook friend? Or spread via an event invitation? If so, think twice before you click on the link - or you could be helping scammers earn money through survey scams or even make it easy for someone to hijack your account.
<img src="http://timenerdworld.files.wordpress.com/2012/11/facebook.jpg?w=480&h=320&crop=1" alt="The Facebook logo is shown at Facebook headquarters in Palo Alto" title="The Facebook logo is shown at Facebook headquarters in Palo Alto"/> Have you seen the one where you’re supposed to post a legal notice to your Facebook profile to ensure the social networking titan can’t use anything you’ve written without your permission? No, doing so won’t accomplish anything legally speaking, and yes, it’s a hoax — an old one that already made the rounds earlier this year according to urban legend tracker Snopes.com . I scraped a copy of the message off my own Facebook News Feed this afternoon (one of my friends had posted it), and other TIME editors confirmed seeing it in their feeds this morning.
Photo Sync being aggressively promoted to Facebook's mobile app users It will upload every single picture taken to the social network's servers Facebook will benefit from huge windfall of data it can commercialise It could use that data to build detailed database of users' lives By Damien Gayle PUBLISHED: 13:24 GMT, 3 December 2012 | UPDATED: 16:02 GMT, 3 December 2012
Facebook was already taking in 300 million photos a day, and that rate is about to dramatically increase. It’s now ushering users onto its background uploads feature Photo Sync with a big banner at the top of its mobile apps’ news feed. Just two taps and your last 20 photos plus every one you take in the future are auto-uploaded to a private album from which you can share and Facebook can mine metadata.
Security adviser accuses Facebook of playing 'five subtle tricks' to get users accepting app requests without thinking what info they are giving awayBy Eddie Wrenn PUBLISHED: 18:08 GMT, 28 August 2012 | UPDATED: 08:09 GMT, 29 August 2012 Facebook's security has long been one of the most high-profile issues facing the social networking site. The company's biggest public relations problems have all revolved around security, with Facebook re-designs and re-configured privacy pages often treated with suspicion by users who believe the site wants to glean as much personal information as possible. Now a security adviser has listed five steps which he believes pushes users into accepting app requests without thinking too closely about which information they give away.
The hunt is on: Facebook plans to expand its search abilities Facebook is looking to tackle Google by making search a much more prominent part of it social network. In words that may scare Google, Mark Zuckerberg said: 'Facebook is pretty uniquely positioned to answer the questions people have' - and plans to build more powerful search facilities as Facebook evolves. The social network is already tweaking its search capabilities - with any search a user makes in the top bar now stored and displayed by Facebook.
Our Top 12 of 2012. No. 6: The chances are, you have a Facebook profile yourself: by July, a billion people will have one.
Facebook began a gradual rollout of promoted posts for brand pages about a week ago and the social networking site has now posted its first demo video today, letting advertisers know what to expect from the feature. The video explains that a promoted post will show up as a sponsored story in a fan’s newsfeed, both on desktop and mobile, and as Facebook users interact with the post, their friends will see it as well. The video also walks users through how to promote a post, so that once the feature is available on their pages, they can get to highlighting the best of their updates straight away. Telling users to “select the price that best fits your budget and goals”, what the video doesn’t tell you is that the more you pay, the more users your post will reach. Facebook also recommends that you take advantage of one of the features made possible thanks to the Timeline layout – and that is to pin your promoted post to the top of your page.
Users can pay $2 to create a 'highlighted post' Posts appear higher in friends' news feeds Latest in a series of efforts by social network giant to boost profitability By Rob Waugh PUBLISHED: 16:16 GMT, 11 May 2012 | UPDATED: 12:04 GMT, 13 May 2012
By Emma Reynolds PUBLISHED: 13:45 GMT, 16 March 2012 Next time you start to upload pictures of nights out on to Facebook, or moan about your day on Twitter, bear in mind that you could be risking your career. One in five bosses have rejected an applicant because of their profiles on social networking sites, according to a UK company's report on the technology industry.
By Rob Waugh UPDATED: 14:39 GMT, 7 March 2012 Frustrated users of Mark Zuckerberg's social network took to rival social networks such as Twitter to complain about the collapse, which appeared to last around two hours Facebook, the world's biggest social networking site, said its service was unavailable in some European countries this morning because of technical problems. Frustrated users took to rival social networks such as Twitter to complain about the collapse, which appeared to last around two hours. Users in other countries across the Middle East and Africa also reported that their service was affected.