Facebook - Playspan
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Virtual goods marketplace platform Playspan has raised $18 million in Series C funding led by Vodafone Ventures and Softbank Bodhi Fund, with existing investors Menlo Ventures , Novel TMT Ventures , STIC , and others participating in the round. This brings the startup’s total funding to a whopping $42 million. PlaySpan powers virtual goods marketplaces across 1,000 video games and virtual world publishers and.
PlaySpan has been on a tear recently, striking partnerships with a number of gaming and media companies, including Ubisoft, Sanrio and others. And today, the company is getting another vote of confidence—from Facebook. The social network will now offer PlaySpan’s UltimatePay payments product as a payments option for users who buy Facebook Credits, the network’s virtual currency that is used in more than 200 games and applications from over 75 developers. In conjunction with the announcement, Facebook is opening up credits to more developers today. UltimatePay is a ‘Monetization as a Service’ platform for apps, games, videos and digital goods.
Skip to end of metadata Go to start of metadata UltimatePay has taken payments to a new level. Incorporating over 85 global payment methods with a smart and simple user interface, UltimatePay optimizes payments to convert more shoppers to customers than ever before. UltimatePay is easy to integrate, stitches seamlessly into your site, and provides simple, consolidated reporting and settlement for all payments. Using advanced features, UltimatePay transactions can be linked with customer metrics, tracking, and financial systems to provide a comprehensive view of all customer behavior. Please see the links to the left for the ways in which UltimatePay can support your business and replace an entire monetization team.
Skip to end of metadata Go to start of metadata Every time we display the Lightbox, we check the your user's demographics to ensure we're showing the most relevant payment options so you can maximize conversion. In addition to processing credit cards and PayPal, UltimatePay can handle more than 85 payment methods world-wide. If it's in your customer's wallet, we more than likely accept it. And we're adding more alternatives monthly so you don't have to.
Facebook is partnering with PlaySpan to make it easier for users to buy Facebook Credits .
Virtual goods monetization service company PlaySpan is the latest partner for Facebook Credits, following a long string of others, most recently Sometrics . Announced as part of a larger expansion of the virtual currency today , PlaySpan will begin providing 20 more payment options within the main Credits purchasing interface in the coming months. As part of a broader set of virtual goods services, the company has been building up a portfolio of payment options to make it easier for users to buy a publisher’s virtual goods using local providers.