Pearltrees Raises $6.7M For Its “Collaborative Interest Graph” (Anthony Ha/TechCrunch) Pearltrees Raises $6.7M, Boasts Of “Collaborative Interest Graph” Pearltrees, a company offering a novel interface for sharing and finding content, has raised 5 million euros ($6.7 million US) in new funding.
The basic unit of the Pearltrees service is the pearl, which is basically a bookmark. Users can assemble these pearls into trees based around a topic. Meanwhile, Pearltrees is using that data to determine how different topics and bookmarks are related, and allows users to find new pearls (related to whatever topic they’re exploring) through its “related interests” button.
Following the lead from Google’s PageRank and Facebook’s EdgeRank, Pearltrees has named its technology TreeRank. In essence, it’s offering its own version of the “interest graph”, a goal that many startups are chasing. Pearltrees launched in December 2009, and the company says it has been growing consistently at 15 percent per month, and that users have now created 15 million pearls which were assembled into 2 million trees. Previous investor Groupe Accueil led the new round. Pearltrees Raises $6.7 Million For Interest Graph. With 5 Million More Euros in the Bank, Pearltrees Gets Ready to Scale and Start Monetizing. The Paris-based social curation platform Pearltrees just announced that it has raised a Series B round of 5 million Euros (about $6.62 million USD).
The money is coming from Group Accueil, which had also invested in the service’s previous round. In total, Pearltrees has now raised 8.5 million Euros. The company, which launched its first alpha almost 3 years ago, aims to use this money to scale its product and – maybe even more importantly – implement a freemium business model for its service. The company did not publicly discuss what exactly this freemium model will look like. Pearltrees is probably best known for its highly visual interface to its collaborative curation service. Pearltrees, according to its own data, had about 1 million unique visitors in January, which accounted for about 30 million pageviews.
What the heck is an interest graph? Pearltrees raises $6.6M to show us. Social curation startup Pearltrees has just sealed a deal for €5 million (around $6.6 million), all in the name of creating a better interest graph.
Much is being made in current social media circles of the “interest graph” concept, which is more about what you know than who you know, and which purportedly has strong connections to purchase intent and other matters of concern to online marketers. Put differently, while social networks like Facebook focus on what you have in common with your friends and how you react to friends’ recommendations, interest graph-based models (like the ones behind Pinterest, GetGlue or Foodspotting) make social connections based on shared interests, not the other way around.
“Pearltrees has leveraged social curation to create an open and collaborative interest graph of the Web,” said Pearltrees CEO Patrice Lamothe in a release. “As a consequence, Pearltrees harnesses the power of people to organize and discover the most valuable content on the web”, he said. Pearltrees Closes Series B to Continue Curating the Web. Pearltrees injects organization into your social interest graph. Interestgraphs, Not Infographs! Pearltrees raises $6.7 million. Social curation: Pearltrees secured €5 million. Booting Up: Proview Edition. Venture capital deals.
社交书签Pearltrees再获670万美元投资 - 雷锋网 - 专注于移动互联网创业&创新的科技博客. 基于云的，思维导图式，可协作的，可社交的书签收藏夹Pearltrees，为用户分享及查找内容提供了一种新奇的界面，在新一轮融资中，获得670万美元投资。
Pearltrees服务的基础单位就是珍珠，用户可以基于一个话题将珍珠挂到树上，同时，Pearltrees利用这些数据来判断不同的主题和书签是如何联系到一起的，用户可以通过“相关兴趣”按钮找到新珍珠。 Pearltrees追随Google的PageRank及Facebook的EdgeRank，将自己的技术命名为TreeRank。 其实，Pearltrees只是提供了另一种版本的“兴趣图谱”，这也是创业的一个热点，其CEO Patrice Lamothe说： “珍珠树通过连接了社交帘来创造一个开放的，协作式的Web兴趣图谱。 珍珠树创办于2009年12月。 CEO Lamothe说：2012年的目标包括继续开发跨平台的应用（已经有Web版和iPad版，iPhone版将很快面市》，并开始基于HTML 5进行开发。 Via TC （若无特别注明，雷锋网文章皆为原创，转载请注明出处)原文链接: 雷锋网移动互联网创业和创新 雷科技汇聚全球面向未来的创新科技产品 爱搞机玩智能手机就上爱搞机 超好玩推荐超好玩的移动游戏超好玩的推荐移动游戏 左林右狸雷锋网创始人林军、笨狸二人转负责八卦和无厘头，绝不卖萌！
可视化社交书签珍珠树（Pearltrees）获670万美元投资. 珍珠树（ Pearltrees）以新颖的界面为用户提供内容发现与分享服务。
用户可以将自己感兴趣的网络内容收藏和分类，然后网站会以“珍珠（pearl）”为基本单位，将内容组织成树状的兴趣图谱呈现出来。 通过网站支持的方式邀请好友后，你可以与其共同构建自己的珍珠树，也能与好友分享自己的节点内容。 同时，系统会根据你收藏的内容自动匹配与你有相同爱好的用户，这样你就能们那里发现更多自己感兴趣的内容。 Pearltrees最初是在 2009 年 12 月份发布，并在 2011 年 推出iPad应用。