http://beamly.com/?&message=fromZeebox
Zeebox trial questions value of viewing companion Zeebox may be attracting a lot of attention as a viewing companion, not least from Sky, having invested a reported £10 million for a 10% stake in the company, which employs 30 staff. However, the results of the first trial of the second screen application with another broadcast partner seem to suggest that just fifty users posted an average of two messages each over the two month run. Broadcast magazine reports that despite close collaboration with Channel 4 for a trial with the eight-episode series Desperate Scousewives only 100 of the 80,000 associated Twitter updates were through Zeebox. Our own research suggests that there were around 3,000 tweets with the hashtag #scousewives, half of them around the final episode of the desperate series. That in itself is hardly evidence of a high level of audience engagement.
Twitter UK boss says social TV happens whether broadcasters like it or not Twitter's UK general manager Tony Wang expects broadcasters to start using the microblogging service in more "artful" ways beyond showing hashtags and account handles on-air. "Broadcasters are not the ones to choose whether to have social TV. It happens whether they like it or not. But they have a choice about how to harness that social TV energy," he told the MIPCube conference in Cannes. Wang cited stats showing that 80% of under-25s are using a second screen to communicate with friends while watching TV, while 72% of them are using Twitter, Facebook and other mobile apps to comment on the shows they watch.
Sky apps to go social with Zeebox integration Netflix? What Netflix? Says Sky as it announces a partnership with Zeebox that it hopes will see Sky customers getting social as they watch TV using the Sky mobile apps. GetGlue: Check-in to tv, movies and music Social Network for Entertainment Discover what to watch, share what you're watching with friends and fans, and get updates from your favorite shows.
Twitter UK boss says social TV happens whether broadcasters like it or not Twitter's UK general manager Tony Wang, speaking at MIPCube. Photo: Stuart Dredge Twitter's UK general manager Tony Wang expects broadcasters to start using the microblogging service in more "artful" ways beyond showing hashtags and account handles on-air.
TV Audience Social Interest Mapping – Shameless vs. Newsnight vs Masterchef How easy is it to differentiate between audiences of different types of TV programme based on their socially signalled interests? This evening, I ran a couple of Twitter searches against the #shameless and #newsnight hashtags. In each case, I grabbed 1500 of the most recent tweets and generated lists of folk who had tweeted the corresponding hashtag at least twice in the sample set. Social TV App for Japan Mobile by Wireless Watch Japan Groovy Jpn Social TV free app, see @tune_TV and think GetGlue, recently launched on iOS and ‘droid: Look-out Nielson Ratings.. The Future Of Social TV Is Now.. and will be everywhere! [Eds] Machine Translation: Jeneshikku Co., Ltd. develop apps for smartphones is a key corresponding to the 7-channel stations metropolitan area Social TV app for iPhone / Android “tuneTV” utilizing a social media analysis tool “Insight Intelligence” section Data Corporation to expand service offerings, in collaboration with 2011 was broadcast on 31 December “62nd NHK Kohaku Uta Gassen” We conducted a study on the rate of topics on Twitter.
SECOND SCREENS AND SOCIAL TV - Making waves in the broadcast world - D2D Feb 14, 2012 - 05:05 PM GMT Second screening is the new way to consume broadcast content, with companies beginning to look at ways to control the way consumers second screen - and how to make money out of it. George Cole provides an overview of this 21st century viewing trend. Second screen is making waves in the broadcast, social media and video worlds. In essence, second screen involves using a second display device, like a smartphone, laptop or tablet, while watching television. Social TV Relying on relationships to rebuild TV audiences. Marie-José Montpetit (MIT) Social TV could improve the viewing experience and provide new business opportunities for carriers OTHERS WORKING ON SOCIAL TV BT, London, England ClipSync, San Francisco, CA Intel, Santa Clara, CA Motorola, Schaumburg, IL This article is part of an annual list of what we believe are the 10 most important emerging technologies. See the full list here.
The Future Of Social TV Is Now Social "check-in" service GetGlue waited until nearly halfway through January to release its 2011 infographics. That same day, it closed a $12M round of financing led by Rho Ventures, with participation from TimeWarner Investments, RRE Ventures and Union Square Ventures. At the end of 2011, GetGlue hit two million users and logged 100 million check-ins. A Social-Media Decoder Power shift: Deb Roy, CEO of Bluefin Labs, says social media have changed the relationship between media consumers and producers. From his 24th-floor corner office in midtown Manhattan, the veteran CBS research chief David Poltrack can gaze southward down the Avenue of the Americas, its sidewalks teeming. For more than four decades, it has been his job to measure people’s television habits, preferences, and reactions. In large part, this has meant following the viewing habits of Nielsen panels of TV viewers and parsing the results of network surveys on their opinions. On a late September afternoon, with fall premieres under way, his desk was strewn with color-coded opinions from 3,000 Americans who had wandered into CBS’s Las Vegas research outpost, Television City, at the MGM Grand Hotel and Casino, and agreed to fill out TV surveys for the chance to win a 3-D home entertainment system.
ConnecTV Prepares To Take On IntoNow With New Social TV Platform Today, a company called ConnecTV is launching an ambitious new service for socializing the TV viewing experience using mobile and web-based applications. The new app, available first on the iPad, with Android tablet support in the works, is similar to competitor IntoNow in that it also seems to “hear” what’s on TV in order to load the appropriate content. But the way it’s processing the data on the backend is completely different. There’s no “Shazam-like” experience here – everything ConnecTV does is in real-time. ConnecTV was founded a couple of years ago by the former TV Guide President Ian Aaron, the former founding head of technology at TiVo, Alan Moskowitz, and the original Chief Programming Officer at TiVo, Stacy Jolna.
Investors Give Social TV a Thumbs Up Social TV is undoubtedly a hot topic in the media world, with every TV executive becoming more and more enamored with the thought of any potential ratings boost from viewers who tweet, Facebook chat, dutifully watch with their iPads on their laps or simply text about their favorite shows. But making sense of all that social TV activity is a tricky challenge — and whichever company can lay claim to owning social TV data should emerge a powerful player in the new TV world. Cue the venture capital money train. Social TV analytics upstart Bluefin announced Tuesday that is had raised $12 million in series B funding, led by Time Warner Investments as well as new investor SoftBank Capital and return investors Redpoint Ventures and Lerer Ventures. That’s in addition to a $6 million series A funding.