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Ecrire pour le Web - Rédiger pour le Web

Ecrire pour le Web - Rédiger pour le Web

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300 social media policies 300 social media policies Where do you start when it comes to creating social media guidelines for your organisation? Do you have a policy in place already but feel like it needs to be more robust? Feel like it’s too long/short and would like to see what others do? You’re in the right place. Create a Slideshow that Rocks Your Students’ Online World 24 Flares Twitter 19 Facebook 0 Google+ 0 LinkedIn 5 inShare5 24 Flares × Some classes are about conveying information. Other classes are about rocking your students’ world. These are some tools to rock Until recently, when a professor wanted to engage his audience, he reviewed and refined his lectures till they were funny, dramatic, and factually correct. A writer, like Rachel Carson or Martin Luther King would draft and redraft their text until they found the words to galvanize the individual and thereby galvanize society.

Content Marketing Cure: How To Start A Blog To Remedy Decreased Organic Reach on Facebook Have you noticed a drop in the reach of your Facebook posts? You might soon, and if you do, it’s likely that your Facebook strategy involved a lot of promotional content. New algorithms for Facebook’s News Feed aims to decrease the amount of outwardly sales-oriented posts a user sees, in order to improve their experience on the network. While there is no shame in using social media to promote your business, it’s important to tailor your promotion strategy to the demands of each social network. Facebook’s new approach to branded content calls for timely posts about information that provides value to your social media audience.

3 Free Twitter Tools to Schedule Tweets Twitter announced Monday that advertisers now have the ability to schedule tweets. If you're not a Twitter business user but this kind of functionality appeals to you, we can help. While some social media management tools, such as Hootsuite or SocialFlow, provide similar features, we're taking a look at three super easy, standalone services that will let "ordinary" Twitter users schedule tweets to go live in the future.

List of cognitive biases Illustration by John Manoogian III (jm3).[1] Cognitive biases can be organized into four categories: biases that arise from too much information, not enough meaning, the need to act quickly, and the limits of memory. Cognitive biases are tendencies to think in certain ways that can lead to systematic deviations from a standard of rationality or good judgment, and are often studied in psychology and behavioral economics. There are also controversies over some of these biases as to whether they count as useless or irrational, or whether they result in useful attitudes or behavior. For example, when getting to know others, people tend to ask leading questions which seem biased towards confirming their assumptions about the person. However, this kind of confirmation bias has also been argued to be an example of social skill: a way to establish a connection with the other person.[8]

5 Critical SEO Mistakes Leaders Must Avoid It isn’t easy being a leader in today’s digital economy. The rapid shifts in technology and the way customers adapt to it has transformed business. Barriers between online and offline business have broken down. Capital alone is no longer decisive in determining success. Google’s various offerings are a huge growth opportunity for B2B and B2C businesses alike. Even offline companies and neighborhood stores are dependent on Google because customers flock there.

The Ultimate list of Open Source Learning Management Systems Christopher Pappas Christopher Pappas is founder of The eLearning Industry's Network. Currently, the eLearning Industry has a network of more than 75,000 professionals involved in the eLearning Industry and runs the following sites: ► The eLearning Industry 150+ eLearning Bloggers“The Leading source on All Things eLearning. Find 1st and publish all the latest trends, articles and news.” ► eLearning Feeds 170+ Top eLearning Blogs“e-Learning Feeds ranks and scores hundreds of Top e-Learning blogs, while helping e-Learning oriented readers to answer the question "What’s happening in the e-Learning industry" on a daily basis based on the Top e-Learning Blogs.”

5 Snarky (but Simple) Design Tips That Will Immediately Improve Your Content Design is an essential part of all the content you produce, from your blog posts to your Tweets. It’s also one of the most challenging, especially for those among us who aren’t designers, and can’t afford to hire one. We try our best to create things that are visually appealing but also effective in their purpose. But sometimes, we just miss the boat. At Hootsuite, content writers work with a talented team of design Owls, who aren’t afraid to tell us what they really think. 9 tools for journalists to produce immersive stories Tools to help journalists produce content which readers can deep-dive into Credit: ThinkStock With publishers keen to keep viewers engaged, many are looking at opportunities to offer more immersive storytelling experiences, and add greater depth to the content they are producing, be it text, video or images. A number of news outlets have worked to produce content which delivers a more immersive experience than traditional templates or styles may allow, such as the oft-cited New York Times Snow Fall feature, which it later followed up with its Jockey piece. And there have been plenty of other similar projects before and since by other outlets as well, from Pitchfork's Bat For Lashes feature to the Guardian's Firestorm package. While the full-screen design of these features is a significant contributor to the feeling of a more immersive environment, this is not the only factor.

The 10 Most Harmful Novels for Aspiring Writers Rand. Hemingway. Tolkein.

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