Alex Frankel on How Employees Create Brand How are brands defined by their internal culture? How are customer-facing employees defining and marketing their company's brand? Alex Frankel, author of Punching In, came to Customer Service is the New Marketing to share his undercover experiences as a corporate culture chameleon. When Frankel started the project, he assumed that he would be an equally good worker in any environment. What he discovered, however, was the opposite; his success in each role had to do with whether or not he was actually a good fit for that retail culture. Experience Maps February 24th, 2010 An interesting depiction of user experience has surfaced the other week over at the nForm blog in the form of an experience map. Gene and his team has come up with a way to represent gaming related experiences of three distinct gamers. In a way then this is a merger between a persona and a time based representation.
75 Web Animation Tools You Have to Try Animation is one of those trends that has got its claws into web interfaces. Its popularity fluctuates, but it’s always there somewhere, as an essential component in any web site. From tiny, barely visible, loading spinners, to whole page transitions like a movie experience, animation reaches into every area of our designs. For designers looking to incorporate animation, there are a wealth of options available.
Top 5 Tips for Hosting a Customer Community Brian Oberkirch of Small Good Thing moderated a wide-ranging exploration of customer service communities at yesterday's Customer Service is the New Marketing summit. (Flickr photo by dougfl07.) Matt Mullenweg of Automattic summed up the panel's threads well with a single metaphor: If everyone showed up to your house for a party, would you stay away?
The Laws of Simplicity » laws Organization makes a system of many appear fewer. The home is usually the first battleground that comes to mind when facing the daily challenge of managing complexity. Stuff just seems to multiply. There are three consistent strategies for achieving simplicity in the living realm: 1) buy a bigger house, 2) put everything you don’t really need into storage, or 3) organize your existing assets in a systematic fashion. The Art Of Asking: Good Research Questions Vs Bad Research Questions “If you do not ask the right questions, you do not get the right answers.” One of the most important skills of a successful UX designer is his ability to discover real needs and problems for his users. Asking good research questions is the secret of discovering these needs and problems. Asking the wrong questions during the discovery phase may lead the whole project into the wrong direction and may lead you to solve the wrong problems. Here are some guidelines and tips for asking the right research questions for your user in order to make sense of real needs and problems.
10 Future Web Trends We're well into the current era of the Web, commonly referred to as Web 2.0. Features of this phase of the Web include search, social networks, online media (music, video, etc), content aggregation and syndication (RSS), mashups (APIs), and much more. Currently the Web is still mostly accessed via a PC, but we're starting to see more Web excitement from mobile devices (e.g. iPhone) and television sets (e.g. XBox Live 360). 25 User Experience Videos That Are Worth Your Time - Smashing Magazine Advertisement We’re all mostly accustomed to educating ourselves by reading articles. Rare are the opportunities to attend conferences or watch live shows on subjects that we’re interested in. That’s why we are presenting here phenomenal videos and related resources on the topic of user experience (UX) by different presenters at different events.
How to Write Powerful Bullet Points By Dave Paradi, MBA, author of "The Visual Slide Revolution" If you have sat through too many presentations where the presenter read the full text of their slides, you have probably wondered, "How can I avoid droning on and on and focus on just the key information that my audience needs?" One part of the answer is to create bullet points that you can expand upon.
Nine Ways to Promote Your Blog Posts You’re writing and podcasting and videoblogging your face off and it’s starting to feel like no one’s paying attention. You want to get the right comments, and meaningful conversations started, or you want your peers to come and start a lively discourse. How do you get your best posts out there in such a way that people will come by and add to the body of work? (Note first that I’ve said “best posts” and not “every post.” If you abuse any of this, it goes poorly for you pretty quickly.) I have nine ideas to share your best posts in ways that aren’t heavy-handed, and aren’t likely to get you tuned out by the people of your various communities.
Loic Le Meur Blog: How Do Geeks Get In Shape & 13 Tips To Ge I like to share my runs on Twitter and some of my friends reply often. This morning Mike Butcher said "Got any tips on getting in shape? You seem pretty good at it" so I thought I could share more and would love to hear how you get in shape. There are many geeks I know who care a lot about regular exercise, like Jyri who has shared many of my runs around the Golden Gate bridge, fidlr who runs too and tells me that "interval running" is called "wind sprints" in America or my colleague Cathy Brooks, Net who shared crazy runcasts like running on the Golden Gate bridge, Joi with his diets and various exercises and so many others. How do you do it? What tips can you share about getting in shape in general?
Tracking Weight and What You Eat with Twitter I'm sure this will come as no surprise to all of you, but personal data collection fascinates me. I love playing with data and when it's about me, all the better. Daytum and mycrocosm are two applications that let you do this; although each have somewhat different goals.
27 Blogging Secrets to Power Your Community Do you like learning about magic tricks? To me, the best magicians are the ones who share what they know. Penn and Teller are like that. Effective Outsourcing Tips Growing your business means hiring employees. It is part of the game. I was a big supporter for outsourcing for many years. I ran into issues with many of the outsourced staff lying, padding their hours, working on other projects when they were supposed to be working on mine, etc.