Build a Solid Understanding on IT Before Generating your First Lead!
Becoming a successful marketing professional begins with making sure that you have the knowledge and skills necessarily to effectively promote your company to potential customers within its target audiences. This means that having a working knowledge about marketing theory as principles is non- negotiable. But you know what the other non-negotiable thing in marketing is?
Call to Invite - B2B Lead Generation Company Malaysia
In the same way, corporate events provide wider insight and perspective. As knowledge sharing and networking have become highly essential in B2B culture, events allow vast opportunities in terms of building brand reputation and audience linkages. But marketing these events is another thing altogether. And sometimes, it’s more difficult than simply preparing the accommodations and looking for people to keynote the programs. Considering you have lot in your hands in organizing the event, we are here to offer event lead generation solutions that include:
Why B2B Companies Should Prioritize Case Studies
A recent report has cited case studies as the most effective content format. Findings from the Content Marketing Benchmarking Report published in B2BMarketing.net reveal that 66 percent of B2B marketers from a sample of 122 say producing case studies are the most effective means of attracting their target audiences. While 32 percent say that case studies are “quite effective,” the number presents no significant counterweight to the majority of B2B marketers that say they are “very effective,” implying that these content forms are highly reliable. And it’s easy to see why. An article from AndersPink.com summarizes the intrinsic value of case studies to companies in their B2B lead generation. Credibility
IT Firm Uses Callbox to Divide and Conquer Market - B2B Lead Generation Company Malaysia
The Client The Client is a renowned IT consulting firm based in the US. It provides IT solutionsused by well-known commercial organizations and government institutions to improve operational efficiency and reduce telecom costs. The Challenge The Client hired a North American telemarketing firm to promoteits products.While the telemarketing companywas able to deliver good numbers,the Client recognized that much of its time was spent meeting and dealing with people who were not ready to engage or ultimately unqualified. To make best use of its in-house resources, the Client sawthe need to refine its appointment setting process by segmenting its market and creating definitive profiles of its potential customers.
Richard Branson on How To Effectively Generate B2B Leads - B2B Lead Generation Company Malaysia
Whenever we find a potentially good business idea, or perhaps a strategy that could help improve our lead generation process, there will always be some people who will discourage us about it. The question here is this: will we let them do it? This is where the words of Sir Richard Branson, owner of the Virgin Group, make some sense: “Screw it. Just do it.”
B2B sales lead generation Archives - B2B Lead Generation Company Malaysia
by Patricia Tunstall Lead generation services use per inquiry media advertising to gain nationwide exposure for your product or service. Are you operating on a business budget that can’t pay for the exorbitant fees charged for spots on television stations? Lead generation services can get repeated airtime for your product on those very stations. For a comparatively low cost, lead generation services can handle all your media needs for per inquiry advertising. If your ads lack pizazz, or you lack money, check out the benefits of direct response advertising using the per inquiry approach.
Email Lead Generation: How to Fashion Messages with High Response Rates
According to statistics by Forrester Research, at least 89% of marketers use email as their primary lead generation channel. This goes to show that direct mail marketing is still a relevant tool, both for B2C and B2B purposes. And with the introduction of new conveniences in digital marketing, we can all say it would take long before email marketing fades away. Acquiring new clientele is still possible through this channel – only if you have nurtured and streamlined your email components.
Lead Nurturing Done Right - B2B Lead Generation Company Malaysia
Lead Nurturing Done Right. Simple. Smart. Effective. You’ve heard about Marketo, Eloqua, and Hubspot, right?
Lead Generation Call Centre: B2B Lead Generation Content Tip: Charm your Readers
There’s something about blogs that could either keep us or drive us away. When that certain ‘x factor’ is missing, a reader would usually just start reading a few words then suddenly would skim over paragraphs very quickly until he decides to click on the back button just like that. What you need is to add a little ‘charm’ so your readers won't skedaddle away from your content:
