social influence scoring
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If you have been online Twitter or Facebook this week it would be hard to miss the chatter on Klout and their new algorithm. A new algorithm launched on October 26, 2011. There were strong arguments for and against the change.
Today Klout released a new scoring model for its social media influence service. According to a blog post , this project "represents the biggest step forward in accuracy, transparency and our technology in Klout's history."
John Scalzi is the author of Old Man's War and other science fiction novels. He runs a blog, Whatever , where this commentary originally appeared. I got a Klout account a few months ago when it did that promotion of allowing its members to get an early view of the U.S. version of Spotify , and that was reason enough to give it a spin. Well, I still have my Spotify account, but this morning I deleted my Klout account. Part of that was due to the various kvetches I've seen regarding Klout's rather lackadaisical approach to privacy, noted by everyone from Charlie Stross to The New York Times -- but really, at the end of the day (or the beginning of it, as I deleted the account this morning), I left Klout because I suspect the service is in fact a little bit socially evil.
Klout is partnering with a startup called Wahooly to offer high-ranking members the ability to become investors in startups in return for helping publicize the young companies. In about two weeks, Klout will approach users with a score of 45 or more to check out Wahooly . In January, those users who opt in will be able to choose from 200 startups in which they'd like to invest. Dana Severson, founder of Wahooly (the name refers to the wahoo, arguably the world's fastest fish, which travels in schools), gave the following hypothetical example of how the service will work: "Say Startup A wants to offer a 5% equity arrangement to 5,000 users.
I’d like to start out with a framing story by Dr. Seuss: The Sneetches. This story is not as popular as some of Dr. Seuss’s other books so I am going to give you a summary, although I highly recommend reading the whole book.
By Alexandra Reid I have a hard time believing that Klout is and should be the standard for influence online. My reasoning is grounded in the fact that Klout , which purports to measure social media influence, is losing clout because of its failure to follow social media best practices. It seems illogical to me that so many of us are measuring our social media success based on standards developed by an unsocial organization. Allow me to elaborate. Klout is creepy and walled
Popular social media "influence" firm Klout, took some knocks this week from folks angry about its changes. An early social media application used to influence people. The San Francisco-based firm produces a " Klout Scor e", from 1 to 100, indicating the (you guessed it) clout of folks across the social media talk-o-verse of Twitter, Facebook and sundry settings for our current era of computer-assisted solipsism .
Home > A Kloutless Guide to Social Influence You may remember my blog about Klout and social influence metrics from a few weeks back. One of my primary talking points was how the way these metrics work can fly in the face of good social media behaviour to the degree that users are actively dissuaded from interacting with anyone besides influencers and are penalised for high levels of engagement.
First, apologies to anyone suffering Klout burnout here – but sometimes a topic has more than just a simple viewpoint. Especially when that topic is something like online privacy. And that privacy has (potentially) been broken by Klout. I was on Facebook today, and my friend Tonia Ries asked about Klout’s ability to make profiles, when users haven’t connected their details with the service.