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Get Paid for Sharing Ads on Your Social Networks

The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Wingsplay Quick Pitch: Earn money to share ads with your social network Genius Idea: Wingsplay gives average people incentive to share ads with their social networks to drive product or service engagement and increase buzz. Advertisers are sneaking into your Twitter and Facebook feeds — with help from your social media connections. Wingsplay, a startup that launched last month, pays its users to share video ads on their social networks. Even though you may not Like or follow advertisers, ads could trickle into your feeds via a friend who is trying to make a quick buck or just likes to watch funny ads. “The Web made it almost impossible to reach people with boring ads,” Lasry said. For example, Major League Soccer is promoting the April 14 Philadelphia v. Related:  EntrepreneurDigital Influence

How To Increase Your Productivity 500% Altucher Confidential Posted by James Altucher I missed investing in Google. I missed investing in Foursquare. I made fun of the guy who started Lycos. I missed, I lost, I suffered, I cried. I want to be productive, healthy, and happy.When you spend even two minutes mentally debating the worst people in your life (as I did the first two minutes after I woke up today) those two minutes add up. People say, “well I played too many games. Better to not have 80% of my thoughts (or more on some days!) Nine types of thoughts that will prevent you from succeeding at your business or in your job. 1) Pessimistic thoughts: For instance, judging myself too harshly. Or, before I give a talk, thinking that I’m going to do horribly despite the fact that I’ve prepared well and it’s a friendly crowd, etc. 2) Vice – My vice thoughts start when I wake up. Perfectionism is a form of bondage. 4) Possessiveness– there’s that Sting song, “if you love someone, set them free.” 5) Painful – We just had the Thanksgiving holidays.

Klout In The Airport: A High Score Gets You Into Cathay Pacific’s SFO Lounge Last month, Klout launched its iPhone app. Today, it’s announcing its first big mobile partnership, one that should make app pretty appealing to any air travelers in San Francisco. So Klout is launching a Perk with Hong Kong-headquartered Cathay Pacific Airways. Anyone in the international terminal at San Francisco International Airport with a Klout score of 40 or higher will be allowed into the airline’s lounge, which is normally limited to Cathay’s first class and business class passengers. The promotion, which starts today and runs through July, is another sign that whatever the haters say, companies are interested in exploring Klout as a marketing opportunity. So if you’re scared of a future where people are flashing their Klout scores to get special access, well, that future is getting closer.

50 Life Hacks to Simplify your World Life hacks are little ways to make our lives easier. These low-budget tips and trick can help you organize and de-clutter space; prolong and preserve your products; or teach you something (e.g., tie a full Windsor) that you simply did not know before. Most of these came from a great post on tumblr. 20. 40. Sources – muxedo task: 99 Life Hacks to make your life easier! If you enjoyed this post, the Sifter highly recommends:

Outsourcing? How to Build Great Contractor Relationships Nellie Akalp is the CEO of, an online legal document filing service, where she helps entrepreneurs incorporate or form an LLC for their new businesses. Connect with Nellie on Twitter or visit her free resource center. Today, independent contractors are a critical part of small businesses. They fill any number of roles, from social media consultant to web designer. And freelancers often contract particular services out themselves, creating an interconnected network of independent workers. This relationship is more important than ever, given that freelance positions are expected to make up half of all new jobs added during the economic recovery. But at the end of the day, successful outsourcing isn’t different from any other business relationship: It requires nurturing and smart management. 1. A vendor keeps your business stocked with paper or provides your Internet. Little touches can go a long way. 2. Consider this a long-term investment. 3. 4. 5.

Report: The Rise of Digital Influence: A “How-To” Guide for Businesses Research Report: The Rise of Digital Influence: A “How-To” Guide for Businesses Author: Brian Solis Publication Date: March 21, 2012 Overview Digital Influence is one of the hottest trends in social media, yet is largely misunderstood. Read the Report: View more documents from Altimeter Group Network on SlideShare. Above is the full report; feel free to read, download, and share. Open Research This research report was 100% funded by Altimeter Group and published under the principle of Open Research. Writers Network and Resources for Writing, Editorial Opportunities | RRD Content Source Network More Americans Are Using Mobile Phones While Watching TV Thanks to the growth of smartphone adoption, about half of U.S. mobile phone owners use their devices while watching TV, a new study suggests. According to a Pew Internet & American Life Project report, cellphone users not only look up information online in real time and keep themselves occupied during commercials via their handheld devices, they are also interacting with friends. About 23% of cellphone users send text messages to others watching the same show in a different location. Other popular "connected" activities include looking up information mentioned on TV (20% have done so in the last 30 days), posting comments online about a show (11%), playing on phones during commercials (38%) and voting for a reality show contestant (6%). The study — which was conducted among 2,254 American adults ages 18 and older — also revealed that men and women are just as glued to their phones while watching TV (52%). SEE ALSO: Man Watches 252 Netflix Movies in a Month, Gets Invited to Netflix HQ

Using B2B Social Media to Create a Nation of Brand Advocates Wanting to interact with brand advocates on social media, Pratt & Whitney Canada (P&WC), the global aerospace leader, and digital marketing leader,, came together to create an online community of PT6 engine enthusiasts. Many organizations serve a niche market, such as the B2B space, leaving some businesses wondering if social media is the right fit for them. They question how many conversations are happening around their brand or products in the social space. The team at used Radian6 to discover that people were talking about the PT6 engines and they were celebrating their great experiences with the product with other fans of the engine. After connecting with the key influencers discussing the PT6 engines, PT6 Nation was formed, giving fans a place to share their stories and interact with other loyal brand followers. The community currently links to numerous social sites, with more innovation to come in the future. About the author:

Free English Grammar Lessons and Tests Cassette tapes are the future of big data storage - tech - 19 October 2012 THE cassette tape is about to make a comeback, in a big way. From the updates posted by Facebook's 1 billion users to the medical images shared by healthcare organisations worldwide and the rise of high-definition video streaming, the need for something to store huge tranches of data is greater than ever. And while hard drives have traditionally been the workhorse of large storage operations, a new wave of ultra-dense tape drives that pack in information at much higher densities, while using less energy, is set to replace them. Researchers at Fuji Film in Japan and IBM in Zurich, Switzerland, have already built prototypes that can store 35 terabytes of data - or about 35 million books' worth of information - on a cartridge that measures just 10 centimetres by 10 cm by 2 cm. That annual archive growth would swamp an experiment that is expected to last decades, says Evangelos Eleftheriou of IBM, who is part of a team working to build tapes for the SKA. New Scientist Not just a website!

Kiip will fill its digital wallet with rewards for your everyday victories Connect with leaders from the companies in this story, in real life: Come to the fourth annual VentureBeat Mobile Summit April 14-15 in Sausalito, Calif. Request an invitation. Kiip released its own app today, charmingly called “Kiipsake,” which acts as a digital wallet where people can store all their Kiip rewards. Kiip is a mobile network that delivers rewards for achievements that occur within games and apps. The idea behind Kiip is simple: users unlock tangible rewards when playing a game or engaging with an app, such as fitness app Map My Run. What initially started as a game-specific rewards system has expanded to embody the idea of “rewards for everyday life.” “People have different collecting habits and the billion dollar question is getting the right reward to the right person at the right time,” said CEO Brian Wong in an interview with VentureBeat. Kiip was founded in September 2010 and is based in San Francisco with sales offices in Chicago, LA, New York, and London.

Consumer Knowledge Network: Coupons, Forums & Website Reviews Brainfluence: 5 Brain Tricks to Make Customers Buy | - Aurora Roger Dooley wants your business to succeed. So he's laying down the facts and dissecting recent brain and behavior research to enable you to tap into consumers' brains. Fact No. 1: People aren't always rational thinkers. In truth, research shows that a huge amount of decision-making is actually based on subconscious factors. In both his new book, Brainfluence, and in a recent interview, Dooley offered several ways to use "neuromarketing" to do a better job persuading consumers. 1. Are you using a stylish, elegant font on your signage? A study shows that more ornate fonts make people assume a task to be more time-consuming than when the same task is explained in a clearer font. "Probably nine times out of 10 the simpler font is going to be the better choice," Dooley says, "because the text will be more likely to be read, for one, and you'll better convey information." 2. Bottom line: If you're a restaurateur, take dollar signs off the menu to increase your sales. 3. 4. 5.

Understanding Influencers and Building Social Media Engagement Dreamforce #DF12 is just a few days away, and as usual, the agenda is packed with great social media sessions featuring best practices, expert speakers and more. Navigating the schedule can be dizzying with so many exciting sessions to choose from, but if you’re a marketing professional interested in developing and maintaining a successful social strategy, you don’t want to miss the Marketing Cloud Session, “Understanding Influencers and Building Engagement,” led by Jim Tobin, from Ignite Social Media. The session takes place Friday, September 21 from 11:30am to 12:00pm PST. If you’ve yet to register for Dreamforce, you can do so here. As a brand, understanding influence and building engagement is a critical part of creating a digital strategy that will put, and keep, your brand top of mind. It’s a way capitalize on word-of-mouth communications traveling at lightning speed through social media channels. About the author: