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Launching a new blog isn’t dissimilar to launching a startup. In fact, the difficulties in launching a blog are effectively a sub-set of the key problems to solve when creating a startup. Specifically, building a new blog requires you to figure out the following questions: Who are your potential readers? A blog is a mini-startup - Leknarf A blog is a mini-startup - Leknarf
2012 David O. Selznick Producers Guild Award Tribute to Steven Spielberg
How early product failures led to huge successes How early product failures led to huge successes Failure is not an option...it is a requirement...to future success. Failure gets a bad rap. It is actually an important element of success. When I speak at conferences around the world I say "In America we don't use the word failure...we call it experience".
How to Increase Product Profitability After Launch
LUXr - the lean user experience residency
Program - LUXr
From Entrepreneur: Just selling a product like beer-infused potato chips should be enough to grab some people's attention. But Brett Stern, founder of Portland-based Beer Chips, wanted to make sure his company's chips got noticed beyond the beer crowd. "Making something that attracts [consumers] visually is the first half of the battle in getting attention to your product on a very crowded supermarket shelf," says Stern, who spent 20 years inventing and designing products for companies like Pfizer (PFE) and Revlon. How To Make Your Product Stand Out Without Going Broke How To Make Your Product Stand Out Without Going Broke
Memory Inception: Three Keys To Creating A Great User Experience For Your Product Memory Inception: Three Keys To Creating A Great User Experience For Your Product Editor’s note: This guest post is written by Dmitry Dragilev, the lead marketer at ZURB, an interaction design firm whose clients have included Facebook, eBay, Yahoo, NYSE, Britney Spears, and Zazzle. They are also behind the Web notation products Notable and Bounce. Ever read a great book?