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Content Curation: It's Going to Be HUGE

Content Curation: It's Going to Be HUGE
It's counter-intuitive--especially to Americans. But often less is more. When Erin Scime wrote a blog titled: "Content Strategist as Digital Curator", it's pretty clear that she didn't expect to stir up a whole lot of emotions and anger. Yet, that's what she did--at least in part. "I feel like there are a lot of bitter librarians out there," Scime told me. It's ironic, in part, because all her early training was in library sciences. But the buzz around curation threatens more than librarians--there's a posse of PhD's with pitchforks and torches that didn't much like what Scime had to say. What heresy did Scime actual dare to blog about? Scime today is the Content Strategy Lead at HUGE in Brooklyn--whose clients include CNN IKEA, Pepsi, Jet Blue, IVillage, and Penton Media. For a former student of Curatorial studies and information sciences to embrace the democratization of the word "curation" rattled some cages. One example Scime points to is the relaunch of iVilliage.

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Bringing Order to Information Overload By Christy Barksdale | Posted | 16 Comments | Filed in: Content Marketing Content marketing, the publishing of relevant, link-worthy content, has been all the rage for marketing professionals for several years. A recent survey conducted by content marketing authority Junta42 shows that companies, especially small businesses, are continuing to spend more on content marketing each year because it is more effective than traditional marketing for differentiation in the marketplace. Leads, sales and client retention are better achieved when companies are resources for their customers and help solve their pain points. Now, the new wave of content marketing has arrived: content curation.

4 Promising Curation Tools That Help Make Sense of the Web Steven Rosenbaum is a curator, author, filmmaker and entrepreneur. He is the CEO of, a real-time video curation engine for publishers, brands, and websites. His book Curation Nation is slated to be published this spring by McGrawHill Business. The Power of Twitter in Information Discovery guest You must enter your email Your password is incorrect You must enter your password I forgot my password and/or email Peartrees: Multi-dimensional Curation A few weeks ago now, I posted an opinion piece on Technorati titled, 'Why Social Media Curation Matters'. Following this I received quite a lot of feedback and it’s thanks to one of these comments – posted by on my blog – that I was led to Pearltrees. In addition to this, I was also motivated to re-evaluate my position on the subject of curation and take a closer look at what I perceived that to be.

» Is the Future of Personal Computing Curated? Keene on Tech In the past week or two there have been some interesting thoughts posted about whether we are entering into a new era of computing where the experience is largely curated. Of course the 800 pound gorilla in this area is Apple with its iPhone/iPod Touch and now the iPad. All these devices run apps through Apple’s curated App Store which has generated lots of debate about whether this is a good thing or not. The entire computing process is mostly closed and carefully maintained by Apple. Yet, their devices and software are very popular and the company has grown enormously over the past few years because of this. And perhaps more importantly, they are really innovating in the mobile space and leading the way although Google’s Android is hot on it heals.

Curation - The Third Web Frontier Posted by Guest Writer - January 8, 2011 Here is a guest article by Partice Lamothe - CEO of Pearltrees (Pearltrees is a consulting client of SVW.) This is a lightly edited version of "La troisième frontière du Web" that appeared in the magazine OWNI - Digital Journalism - March 2010. The article argues that the founding pricinciples of the Internet are only now being implemented and that the next frontier is in organizing, or curating, the Internet.

The State of the Blogosphere 2010 inShare410 The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty? Personally, I believe the answer lies in the nature of circumstances. If drinking from the glass, it is then half empty. The Hunt for the Ultimate Curation Tool: Cliqset is Getting Closer If a thousand social networks bloom, with cross-network communication and real-time replies, how will you manage to find and share the best things that your friends put into your stream? Innovative social network aggregator Cliqset launched a new version this morning that offers a very interesting answer to that question. Cliqset is a service that lets you publish and subscribe to 80 different social networks, from Twitter to YouTube to Delicious to Foursquare.

Curation Is The New Creation - Social Media Notes "Curation taps the vast, agile, engaged human power of the web. It finds signal in the noise." - Steve Rosenbaum The Digital Curator in Your Future The Clip Report: An eBook on the Future of Media In the early 1990s when I began my career in PR there were clip reports. These were physical books that contained press clips. It seems downright archaic now but that’s how I learned about the press - by cutting, pasting up and photocopying clippings. My fascination with the media never abated. Today my role is to form insights into how the entire overlapped media landscape - the pros, social channels, and corporate content - is rapidly evolving and to help Edelman clients turn these learnings into actionable strategies. Power Tools for Content Aggregation and Curation Maybe you don't have the resources to develop a lot of content, or maybe you're a professional association that wants to serve its members better by being super helpful. Add that there are many more content creators, inside and outside organizations, and you see how curating information as content strategy could be a very elegant option. Noting the evolution on the World Wide Web quickly to show you a pattern that went in lockstep with use.

The Content Strategist as Digital Curator The term “curate” is the interactive world’s new buzzword. During content creation and governance discussions, client pitches and creative brainstorms, I’ve watched this word gain traction at almost warp speed. As a transplant from museums and libraries into interactive media, I can’t help but ask what is it about this word that deserves redefinition for the web? Article Continues Below Curation has a distinguished history in cultural institutions. WikiBank MeatballWiki | RecentChanges | Random Page | Indices | Categories A WikiBank is a trusted network for making transactions, based on the principle of OpenBusiness. As an intermediary we just created a prototype. A full-fledged wiki bank would make the transaction even easier. The purpose of a WikiBank is to serve as a community based instrument for realizing a SocialCommonWealth by: lowering the transaction costs for buying and selling goods and services lowering the entrance threshold into the market

Curation is the New Search is the New Curation In the beginning there was curation, and it was good. People found interesting things on the web, created directories of those things, and then you found what you were looking for inside those curated lists. That was the origins of the original lists and directories, from Yahoo on outward. But then that got too hard. The web got bigger faster than anyone could keep track. Curation steadily gave way to algorithmic search, which at first was just spidering of the web, and then more intelligent spidering with keywords.

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