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Bringing Order to Information Overload

Bringing Order to Information Overload
By Christy Barksdale | Posted | 16 Comments | Filed in: Content Marketing Content marketing, the publishing of relevant, link-worthy content, has been all the rage for marketing professionals for several years. A recent survey conducted by content marketing authority Junta42 shows that companies, especially small businesses, are continuing to spend more on content marketing each year because it is more effective than traditional marketing for differentiation in the marketplace. Leads, sales and client retention are better achieved when companies are resources for their customers and help solve their pain points. Now, the new wave of content marketing has arrived: content curation. What is content curation? Rohit Bhargava defines a content curator as someone who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online. The content curation debate Curation: The purists vs. the realists Social sharing: Aggregation vs. curation Curated searching

http://www.pr2020.com/page/content-curation-order-to-information-overload

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Content Curation: It's Going to Be HUGE It's counter-intuitive--especially to Americans. But often less is more. When Erin Scime wrote a blog titled: "Content Strategist as Digital Curator", it's pretty clear that she didn't expect to stir up a whole lot of emotions and anger. Yet, that's what she did--at least in part. 4 Promising Curation Tools That Help Make Sense of the Web Steven Rosenbaum is a curator, author, filmmaker and entrepreneur. He is the CEO of Magnify.net, a real-time video curation engine for publishers, brands, and websites. His book Curation Nation is slated to be published this spring by McGrawHill Business. The Hunt for the Ultimate Curation Tool: Cliqset is Getting Closer If a thousand social networks bloom, with cross-network communication and real-time replies, how will you manage to find and share the best things that your friends put into your stream? Innovative social network aggregator Cliqset launched a new version this morning that offers a very interesting answer to that question. Cliqset is a service that lets you publish and subscribe to 80 different social networks, from Twitter to YouTube to Delicious to Foursquare.

Digital curation The term curation in the past commonly referred to museum and library professionals. It has since been applied to interaction with social media including compiling digital images, web links and movie files. Approaches to digital curation[edit] The Digital Curation Centre is a "world leading centre of expertise in digital information curation"[5] that assists higher education research institutions. The DCC is based in the UK and began operations in early 2004.

The Seven Needs of Real-Time Curators I keep hearing people throw around the word “curation” at various conferences, most recently at SXSW. The thing is most of the time when I dig into what they are saying they usually have no clue about what curation really is or how it could be applied to the real-time world. So, over the past few months I’ve been talking to tons of entrepreneurs about the tools that curators actually need and I’ve identified seven things. Peartrees: Multi-dimensional Curation A few weeks ago now, I posted an opinion piece on Technorati titled, 'Why Social Media Curation Matters'. Following this I received quite a lot of feedback and it’s thanks to one of these comments – posted by on my blog – that I was led to Pearltrees. In addition to this, I was also motivated to re-evaluate my position on the subject of curation and take a closer look at what I perceived that to be.

Curation - The Third Web Frontier Posted by Guest Writer - January 8, 2011 Here is a guest article by Partice Lamothe - CEO of Pearltrees (Pearltrees is a consulting client of SVW.) This is a lightly edited version of "La troisième frontière du Web" that appeared in the magazine OWNI - Digital Journalism - March 2010. The article argues that the founding pricinciples of the Internet are only now being implemented and that the next frontier is in organizing, or curating, the Internet.

Power Tools for Content Aggregation and Curation Maybe you don't have the resources to develop a lot of content, or maybe you're a professional association that wants to serve its members better by being super helpful. Add that there are many more content creators, inside and outside organizations, and you see how curating information as content strategy could be a very elegant option. Noting the evolution on the World Wide Web quickly to show you a pattern that went in lockstep with use.

What is Content Curation? What is Content Curation? Content Curation is the act of discovering, gathering, and presenting digital content that surrounds specific subject matter. Though it is still considered a "buzz word" by many in the content world, content curation is now becoming a marketing staple for many companies with a successful online presence. Unlike content marketing, content curation does not include generating content, but instead, amassing content from a variety of sources, and delivering it in an organized fashion.

The Five Rs of 21st Century Content Curation Why do I constantly update my Google Reader RSS feeds? Adding categories, fine tuning reading lists, then upsetting them all over again when I stumble upon several great sites. That's because I rely on information discovery to push my own thinking. The more I broaden and diversify my reading, chasing tangents, listening to, and verifying opposing views, the sharper my ability to see and make sense of trends. Saying we have filter failure is not capturing the depth of the challenges we face.

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