Cannes Lions International Festival of Creativity Luerzers Archive Awards Luerzers Archive promotes the best in advertising in magazines, books, DVDs and online, providing awards for advertising agencies, clients, copywriters, art directors and copywriters, production companies, directors, photographers and illustrators. These three print advertisements for Luerzers Archive, with the tagline, “Don’t let it go to your head”, themselves have won awards. A copywriter’s award tells a policeman, “You obviously don’t know who I am”. An art director’s award in the back seat of a convertible assures victims of an accident, “Don’t worry I’m OK”. Another copywriter’s award sits in an office saying, “What do you mean I’m fired? You’re fired!”. Credits The campaign was developed at Saatchi & Saatchi New York , by creative director Tony Granger, art directors Menno Kluin and Carmine Coppola, copywriter Icaro Doria and Chuck Pagano, with photographer Kurt Stallaert and art buyer Marcie Heffron. Location
Le blog du Marketing Alternatif Beauty and Personal Grooming: Urad Dal Homemade Beauty Recipes Urad Dal (Black gram ), a very popular ingredient in South Indian cuisine is widely used in the preparation of mouth-watering probiotic culinary delicacies like Dosa, iIdi and Vada, and crispy, delectable Urad Papads.This highly nutritious pulse is low in fat and cholesterol and a rich source of protein and fiber and is recommended for diabetics also. The nutritional protein in Urad dal is comparable to the protein derived from animal sources and hence a wonderful substitute for vegetarians to make up for mineral deficiencies arising from an all-veggie diet. Apart from its use in culinary delights, Urad Dal is also an ingredient in quite a few Ayurvedic medicines. Furthermore, in ancient times, Urad (Black Lentil) was also used as a beauty aid , in fact as a scrub to massage the body. Here are some Homemade Beauty Recipes with Urad Dal Urad Dal Pack for removing tan and healing sunburn Soak 1/4 cup of Urad Dal in water overnight. Ura d Dal Face Pack for soft, smooth skin
cas Imperfections «mythiques» Pour se distinguer de ses concurrents sur le marché des célibataires, Meetic mise sur une campagne «hors des sentiers battus» qui renverse les codes de la séduction. Et ça marche ! La preuve : le second volet de «#LoveyourImperfections» a reçu le 21 novembre le Grand Prix Effie de l'efficacité publicitaire, organisé par l'Association des agences-conseils en communication (AACC) et l'Union des annonceurs (UDA) en partenariat avec Stratégies. Etude de cas d'une rencontre réussie. Objectifs : Renouveler le genre Après une première campagne couronnée de succès en 2015, Meetic souhaitait affirmer de nouveau son discours libérateur en cassant l’idéal de séduction. Moyens : Remettre l’humain au centre «Face à la concurrence récente qui s’est construite uniquement sur la technologie et l’innovation (swipe, géolocalisation), il nous paraît important de redonner à la marque une posture et de jouer la carte émotionnelle», poursuit Thomas Granger. Résultats :
Creating an Effective online Portfolio: 40+ Tips, Tools & Inspirations Nowadays, everyone is getting rid of the paper trail. Everything is now done digitally: commerce, accounting, advertising, marketing, shopping and even design. Every freelance graphic designer should now own an online portfolio. If you don’t have one, or worse, if you don’t know what it is, you have absolutely no chance of making it in the world of graphic design. This article will teach you how to build a solid and effective online portfolio, guide you through the best online portfolio tools available , and then show you a few awesome portfolio themes and sites for your inspiration. Building a Strong and Successful Online Portfolio Photo by Asif Akbar 1. Know your objectives for creating an online portfolio. 2. A common mistake most graphic designers and freelancers make is to try to impress clients by showing off as much work as they can. The goal is to simplify. From the home page alone, visitors should already have an idea of what you do. 3. 4. 5. Online Portfolio Solutions Carbonmade 1.
Guérilla publicitaire / Collection 'Hors collection Guérilla publicitaire Hors collection Écrit par :Gavin Lucas Ce livre aborde les tactiques variées et inventives que les grandes marques, les organisations à but non lucratif et les individus adoptent aujourd’hui pour faire leur promotion, celle de leurs idées et de leurs produits. Parmi les projets présentés par l’auteur, citons : des peignes afro géants plantés dans des buissons taillés pour l’occasion, un cochon gonflable coincé entre deux immeubles étroits de Manhattan, une flash mob de danse et une version footballistique de la voûte de la chapelle Sixtine dans une gare allemande. Plus de soixante campagnes sont ainsi décrites et illustrées. Cet ouvrage est un véritable concentré de créativité et de punch ! Pages : 192 Couverture : souple Format : 23 x 30 cm ISBN : 978-2-35017-245-3 Thèmes :Marques et Identités, Publicité Dans la même collection Commentaires
Paint Draw Paint, Learn to Draw: Painting Basics Color Palette A look at a basic color palette using the primary colors Form Structure A look at finding the underlying forms and structures of objects. Glass and Transparent Form A look at how illustrate the form of the object while still allowing the object to appear transparent. Landscape: Atmospheric Perspective A look at how the atmosphere affects the objects in the scene of a landscape painting. Landscape: Editing a Scene A quick look at choosing what you want to include in a landscape painting. Landscape: Plein Air Recounting the process of a plein air painting. Landscape: Step by Step The basic steps for setting up a landscape painting. Limited Palette A guide to using a limited palette. Masking Fluid for Watercolor A look at how to use masking fluid in watercolor painting. Materials-Brushes A review of the types and qualities of brushes available. Priming a Surface How to prime a painting surface with gesso for acrylic or oil painting. Portrait Painting How to start a portrait painting.
The Fallen 9000 Presentation Zen Ayurveda - Simple ways to cure Constipation What is constipation? Constipation is a common symptom where a person has difficulty passing faeces or unusually dry stool. In simple language it is irregular and infrequent or difficult evacuation of the bowels. Age wise effect: Constipation is more common in children and older age, but can affect anyone. Economic status: The people who have high economic status are more likely to catch this problem because generally the don¡¦t have time to take their proper meals and take more junk food which in turn disturbs the digestive system and causes constipation. Constipation Types: Common constipation - occasional constipation Chronic constipation Travel-related constipation Age-related constipation Pregnancy-related constipation Chronic idiopathic constipation Functional constipation Causes: Diet: The most common cause of constipation is a diet low in fibre found in vegetables, fruits, and whole grains and high in fats found in cheese, eggs, and meats. A] Home Remedies: Dr.
How to Get Others to Share Your Work When most people decide to become artists for a living, they don't realize that a professional artist has to do much more than just create amazing artwork. Artists have to wear a lot of hats, this often means managing their company's finances, and even marketing their company to new clients. In this article, we will talk about how you can save time by getting others to help share your work for you. The best way to promote your work is to get others to do it for you. Marketing your company, and your work to new clients is essential for the growth of your design business but most artists are so busy creating their work, that they don't have time to give the marketing needs of their business the time that it deserves. Marketing a design business often involves sharing your work with others. Most of you have probably consumed some type of viral content before. Convey an Emotional Message People love to share artwork that conveys an emotional message. Capitalize on Big Events or Movies