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Top 10 Facebook Apps for Building Custom Pages & Tabs. Are you looking for an easy way to create attractive pages on Facebook? Are you wondering how businesses are creating Welcome tabs? In this article I’ll reveal a number of applications that make it very easy to add functionality to your Facebook page. Custom Tabs: What You Need to Know You may have seen some Welcome pages on Facebook that encourage new visitors to Like the page. You may even be given an incentive such as a free report or, in Tim Ferriss’ case, a free chapter of his book. Tim Ferriss gives away a free chapter of his book to those who become fans. A brand may also be using a Facebook custom tab in many different ways, as Social Media Examiner covered in the post 8 Powerful Ways to Use Facebook Landing Tabs.

But how do you create these custom tabs? First, what are iFrames? iFrames are very powerful because anything you can create on a website, you can bring into your Facebook page, providing a unique and rich experience for your community. 10 Tips To Run a Successful Facebook Advertising Campaign. We hear a lot from start-ups and brands wanting to advertise on social networks.

10 Tips To Run a Successful Facebook Advertising Campaign

When I go around chatting with folks in events, Facebook is usually the platform that most people are willing to spend their media dollars on. It is important to note that Facebook has gone beyond just pages and applications. The media and ad industries are coming to appreciate how Facebook advertising can help to reach targeted audiences based on demographic and geographic data. Of course, activities and content have to be engaging enough to keep the heart of the fans your brought in. I recently also got in touch with Advit Sahdev, the CEO of ODigMa, to understand Facebook advertising on a deeper level. Advit Sahdev, CEO of ODigMa 1. 2. 3.

3 Social Plugins for Customizing Facebook iFrame Tabs. Now that Facebook is fully supporting custom iFrame tabs and phasing out FBML and the Static FBML support, many page admins are wondering how best to add functionality to their iFrame tabs.

3 Social Plugins for Customizing Facebook iFrame Tabs

For example, how do you add popular FBML tags that facilitated interaction on Facebook, such as Reveal/Fan-Gating, Multi-Friend Invite, Share button, Like button and Comments. The Ultimate Guide to Facebook Marketing. 10 Ways To Be More Likeable Online. Dave Kerpen is the CEO of award-winning social media agency Likeable Media and the author of Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing on Facebook (& Other Social Networks).

10 Ways To Be More Likeable Online

I asked him to provide a list of the top ten ways to be more likeable online, and these are his recommendations: 1. Listen first and never stop listening Twitter search allows you to listen to people talking about you and your competitors. Better yet, try searching for keywords that people would use before they hire you. 2. As tempting as it might be to answer that person on Twitter or LinkedIn with, “Hey, I’m an accountant, call me”, resist. 3. How can you help your customers and prospects? 4. There’s a temptation to delete negative remarks or complaints from your Facebook Page or blog. 5. The next two most important words in social media marketing are “Thank you.” 6. 7. 8. 9. You like when people are real with you, right? How To Set Up a Brand Page on Facebook Without Needing a Personal Profile. As Facebook approaches the 700 million user mark, it's easy to take for granted that pretty much everybody you know is a member of the social networking behemoth's site.

How To Set Up a Brand Page on Facebook Without Needing a Personal Profile

Although the total number of Facebook users continues to climb, many people simply don't want to have a profile on the site, whether because of concerns over privacy, information overload or their marriage-crippling Farmville addiction. For brands, however, not maintaining a presence on Facebook can be damaging, if not downright suicidal. Some businesses may prefer that staffers avoid logging into their distraction-filled personal account to manage the brand's Facebook presence.