Facebook Launches New Metric: "People Talking About" Facebook has overhauled its Pages Insights analytics tool and added a new metric to gauge the health of a page: "People Talking About." That statistic, which users will see on Pages below the total number of "Likes," will be one of four tracked by Pages Insights. The idea is that users will understand a Page with a high People Talking About rating is one that has compelling content. Likewise, content creators will be motivated to make their Pages more comment-worthy. People Talking About (that might not be the final name for the metric; at press time, Facebook wasn't sure) will measure user-initiated activity related to a Page, including posting to a Page's Wall, "liking," commenting, sharing a Page post or content on the Page, answering a Question posed to fans, mentioning a Page, "liking" or sharing a deal or checking in at your Place. The other metrics, which are designed for administrators of brand and media Pages, include "Likes," "Friends of Fans" and "Weekly Total Reach."
How to Make Your Web Design Stand out from the Crowd All web designers want their work to stand out from the crowd … but what does that take? In this post I’ll pick a few sites I think pack a punch and I’ll explain why. [Editor's Note: Mike Kus, Andy Clarke, Brendan Dawes, Elliot Jay Stocks, Paul Boag, Simon Collison and more will be talking about Web Typography, Microformats, HTML 5, CSS3, Creativity and more at The Future of Web Design Tour.] Less is more Keep it simple. It’s easy and tempting to try and fill a web page with too much information. Space is good. Also carefully choosing the colour palette for your site can have a massive impact. Helveticons Daffy’s Annyas.com/screenshots Images and Typography Get creative with imagery and typography. The fact that some of these site are in Flash doesn’t mean one can’t create just as powerful and effective site designs using just HTML and CSS. Serial Cut Black Estate Buck current web trends Web design is drowing in trends: Gradients, subtle 3D effects, shadows, glows, textures. 24 Ways Clap Clap
5 ways to make it in a social media world The world is full of people trying to tweet, like and link their way to prosperity. Years from now, we'll all look back at how much time everyone wasted trying to get ahead with social media and think, that was a real "fools rush in" moment. In case you don't get the reference, it means this: nobody ever got anywhere by doing what everyone else is doing. Nobody. And that includes you. Not to burst your bubble, but look at it this way. Now, don't get me wrong. Yes, I know, social media is easy, fun, and the instant gratification fix is enormous. So, assuming you're not in venture capital or investment banking, here are five ways to monetize your ambition and make it in a social media world. Competitive intelligence analysis The hottest field related to social media and social networks, where companies are actually hiring, is competitive intelligence analysis. Rebrand and reposition yourself © 2012 CBS Interactive Inc..
Top 10 Best HTML5 Websites of 2012 Here are our editor's picks for the Top 10 Best HTML5 Websites of 2016 based on visual artistry, integrated sound, ease of use, and uniqueness. 1 | The Wilderness Downtown The Wilderness Downtown is an interactive music video for Arcade Fire's song ''We Used to Wait''. Visitors are asked to input the address of the home they grew up in and then the site uses Google Earth and HTML5 to create a personalized music video that takes the user on a journey back home. 2 | Heart of The Artic Heart of The Arctic takes users on an Arctic expedition/scavenger hunt through four distinct environments designed to show users the steps that would be needed to restore climate balance to the arctic region. 3 | Three Dreams of Black 3 Dreams of Black uses HTML5 to promote Danger Mouse and Daniele Luppi's album Rome. 4 | Enjoy Your Privacy The website was created to warn consumers about the dangers of not using password protection on their mobile devices.
Google Fires Back at Twitter: You Took Yourself Out of Search Top 15 Most Popular SEO Websites Here are the top 15 Most Popular SEO Sites as derived from our eBizMBA Rank which is a continually updated average of each website's Alexa Global Traffic Rank, and U.S. Traffic Rank from both Compete and Quantcast."*#*" Denotes an estimate for sites with limited data. 1 | Moz2,255 - eBizMBA Rank | 4,000,000 - Estimated Unique Monthly Visitors | *3,000* - Compete Rank | *3,500* - Quantcast Rank | 266 - Alexa Rank | Last Updated: November 1, 2015. The Most Popular SEO Websites | eBizMBA 2 | SearchEngineLand3,448 - eBizMBA Rank | 3,000,000 - Estimated Unique Monthly Visitors | *4,500* - Compete Rank | 5,084 - Quantcast Rank | 761 - Alexa Rank | Last Updated: November 1, 2015. 3 | SEOBook3,907 - eBizMBA Rank | 2,000,000 - Estimated Unique Monthly Visitors | *5,000* - Compete Rank | *4,500* - Quantcast Rank | 2,220 - Alexa Rank | Last Updated: November 1, 2015.
The 5 Minute Guide To Cheap Startup Advertising The following is a guest post by Rob Walling. Rob Walling has been an entrepreneur for most of his life and is author of the book Start Small, Stay Small: A Developer's Guide to Launching a Startup. He also authors the top 20 startup blog Software By Rob, that's read by tens of thousands of startup entrepreneurs every month and he owns the leading ASP.NET invoicing software on the market in addition to a handful of profitable web properties. Imagine that you've just completed version 1 of your product and you're preparing for launch. You’ve greased the wheels with a few bloggers, targeted some keywords with SEO, created a bit of linkbait, and scheduled the press release to launch in the morning. The half-life of advertising traffic is zero. Strategy #1: Try to Get Permission Seriously consider offering something in exchange for a visitor's email address. Strategy #2: Use Advertising to Test Use advertising as a testing tool rather than a long-term stream of customers. Option #3: Facebook
Top 10 Best Flash Websites of 2012 Here are our editor's picks for the Top 10 Best Flash Websites of 2017 based on visual artistry, integrated sound, ease of use, and uniqueness. 1 | Pharrell Williams - Happy Pharrell Williams has employed Flash and his creative style to create the world's first 24 hour music video. More importantly he uses the full complement of Flash media integration to create a web experience that fully conveys the song's theme in a way that a traditional video could not. 2 | Clouds Over Cuba This interactive multimedia documentary uses the immersive nature of Flash to allow the audience to relive the Cuban Missile Crisis 50 years later and discover what might have been. 3 | Bear 71 Bear 71 is an interactive documentary about a female grizzly bear monitored by wildlife conservation officers from 2001 - 2009. 4 | The Museum of Me Intel's Museum of Me uses information gathered from your Facebook account to create a visual snapshot of your life.
How To Use White Papers In Your Content Marketing Strategy This is a guest post by Mitt Ray from Social Marketing Writing. Social media and blogs are usually the basic requirements of every content marketing strategy. Having a good blog with a lot of good content and being able to share them on social media platforms with lots of followers and fans can be a really good start. But the marketing material you should never forget to use in your content marketing strategy; is a white paper. White papers differ from blogs and other form of content as they have a tiny bit of direct marketing messages in them. Most of the white paper is generally content, but a small fraction of a white paper consists of direct marketing material. This is why white papers are used in content marketing to shorten the gestation period of lead generation. How can Businesses Use White Papers in their content marketing strategy 1. As mentioned above it could take you really long to generate leads only through your blog. 2. 3. 4. Tips on creating successful white papers 1. 2.
Ecommerce Website Design - Brand Development - Online Retail System | Fluid WhitePaperSource - The source for writing and marketing white papers 57 Beautiful Black and White Websites InspirationTime A gallery of beautiful web design Beige Black Black & White Blue Brown Green Grey Orange Pink Purple Red White Yellow Bands & Musicians Blogs Churches Design Agency Designers eCommerce Fashion Food & Drink iPhone Apps Magazines Music Portfolio Real Estate Restaurants Social Networking Software Web Apps Antique Bold Bright Clean Colorful Crisp Curvy Dark Elegant Fun Glossy Grid Grunge Light Metallic Minimalist Monochrome Narrow Retro Simple Slanted Textured Worn Arrows Background Images Big Images Boxes Cartoons Clouds Collage Dots Fabric Gradients Hand-drawn Handwriting Huge Type Icons Illustration Leaves Letterpress Light Effects Lines Mascots Paint Splats Paper Patterns Photographs Reflections Rounded Corners Screenshots Shadows Sky Skylines Slideshows Speech Bubbles Sunbursts Swirls Tabs Transparency Wallpaper Whitespace Wood 57 Beautiful Black and White Websites Black and white is often considered a boring, unadventurous palette, but as these examples show, that couldn't be further from the truth. Kineda www.kineda.com The Consult theconsult.com Alastaire Allday
An introduction to personas and how to create them » Step Two Designs, Tina Calabria Written by Tina Calabria, published March 2nd, 2004 Categorised under: articles, intranets, usability & information architecture, websites Before embarking on any intranet or website design project, it is important to understand the needs of your users. There are many ways to identify the needs of users, such as usability testing, interviewing users, discussions with business stakeholders, and conducting surveys. This article explains what personas are, benefits of using personas, answers to common objections about personas, and practical steps towards creating them. Personas act as stand-ins for real users What are personas? Personas are archetypal users of an intranet or website that represent the needs of larger groups of users, in terms of their goals and personal characteristics. Personas identify the user motivations, expectations and goals responsible for driving online behaviour, and bring users to life by giving them names, personalities and often a photo. How to create personas
20 Inspiring Examples of Big Backgrounds in Web Design One way to easily define the tone and mood of a website is to use a big background image. However, when doing this, you need to consider that big images often have a lot going on, so it’s important to take a minmal approach with other aspects of the design. Not doing so could result in a website that is far too busy, cluttered, and difficult to navigate. So for your inspiration, here are 20 examples of how to effectively use big background images in web design. Uber – Portfolio WordPress Theme Whitmans New York Studio Octopi Von Dutch Hiu Denim Co Casey Britt Range Rover Evoque The Amazing Spider-Man Suit up or Die Magazine H-Art My Own Bike Tim Roussilhe Tag Interativa Stephan Rizon Jalbert Productions International 8 Bis Mecenat Musical Marcus Thomas LLC Mendo Project Birdman The Best DesignsAwwwardsCSS Design Awards