What is Unbounce? Designed with Conversion in Mind Unbounce empowers marketers to act independently from technical teams, improving their efficiency and their ability to generate sales. Produce high-converting landing pages without dealing with I.T. bottlenecks. Using Eye-Path Heatmaps to Design Kick-Ass Landing Page User Experiences Numerous studies have been conducted to determine “hot spots,” or the areas of a Web page users’ eyes tend to focus on first and those that get the most attention. There’s a natural pattern to the path most users’ eyes follow on a page that can can be used to a designer’s advantage when planning page design and layout. According to EyeTools.com, an individual eye path, called a heat map, looks like little more than a totally random smattering of points, or hot spots, scattered over the page, but by analyzing the paths of multiple users it’s possible to determine logical or common paths.
10 awesome ways to use a USB flash drive Your trusty USB flash drive is much more versatile than you might realize, packing capabilities that go well beyond storing and transferring files. These little-known tricks can be utilized by computer newbies and technogeeks alike to achieve anything from restoring a virus-ridden computer to launching and playing portable apps right from the drive. Unlock our top-10 ways to use a USB flash drive with the guide below. Thanks to fellow How To blogger Ed Rhee, and the team at CNET, you'll be surprised to find that storing files might not be the best use of thumbdrives after all.
How To Boost Your Startup With Sociallymap & Sniply? – Medium 1/ Create your free account on Feedly Go on Feedly.com and create a free account with your social networks or why not with your Google or Evernote account. 2/ Create a free account on Sniply As a reminder, we can say that Snip.ly is an URL-shortener like Bitly.com, with the same features (shortening & statistics on the links) BUT with one killer feature more : add your custom CTA on any page, and particularly on page you don’t own! Check out this video to understand all the power of this tool! In short, you can convert your content curation into qualified traffic and leads on your website ❤ Facebook Launches New Metric: "People Talking About" Facebook has overhauled its Pages Insights analytics tool and added a new metric to gauge the health of a page: "People Talking About." That statistic, which users will see on Pages below the total number of "Likes," will be one of four tracked by Pages Insights. The idea is that users will understand a Page with a high People Talking About rating is one that has compelling content. Likewise, content creators will be motivated to make their Pages more comment-worthy. People Talking About (that might not be the final name for the metric; at press time, Facebook wasn't sure) will measure user-initiated activity related to a Page, including posting to a Page's Wall, "liking," commenting, sharing a Page post or content on the Page, answering a Question posed to fans, mentioning a Page, "liking" or sharing a deal or checking in at your Place.
Get a Viral Launch Page For Your Startup With LaunchRock We've written before about the importance of having a Web presence for your startup, even if you aren't prepared to launch. But a team at this weekend's Startup Weekend in Philadelphia has taken this idea one step further, designing a product that will help startups build viral launch pages: LaunchRock. LaunchRock is one of those incredibly simple but incredibly awesome ideas.
Website speed test Nobody Likes a Slow Website We built this Website Speed Test to help you analyze the load speed of your websites and learn how to make them faster. It lets you identify what about a web page is fast, slow, too big, what best practices you’re not following, and so on. We have tried to make it useful both to experts and novices alike. In short, we wanted it to be a easy-to-use tool to help webmasters and web developers everywhere optimize the performance of their websites. Feature Overview 5 ways to make it in a social media world The world is full of people trying to tweet, like and link their way to prosperity. Years from now, we'll all look back at how much time everyone wasted trying to get ahead with social media and think, that was a real "fools rush in" moment. In case you don't get the reference, it means this: nobody ever got anywhere by doing what everyone else is doing.
Building An Effective 'Coming Soon' Page For Your Product - Smashing Magazine Advertisement I recently had to design a couple of teaser pages for a client and a personal project, and this led me to think about what exactly makes for a good teaser page — or to be more precise a “coming soon” page that companies often put up before they’re ready to launch their product. After careful research and many scientific tests in the brand new field of teaserology, I’ve developed a patented Teaser Effectiveness Analysis Matrix™, consisting of four elements. The perfect teaser page must score high on all four axis of the following: The 5 Minute Guide To Cheap Startup Advertising The following is a guest post by Rob Walling. Rob Walling has been an entrepreneur for most of his life and is author of the book Start Small, Stay Small: A Developer's Guide to Launching a Startup. He also authors the top 20 startup blog Software By Rob, that's read by tens of thousands of startup entrepreneurs every month and he owns the leading ASP.NET invoicing software on the market in addition to a handful of profitable web properties. Imagine that you've just completed version 1 of your product and you're preparing for launch. You’ve greased the wheels with a few bloggers, targeted some keywords with SEO, created a bit of linkbait, and scheduled the press release to launch in the morning. At this point your co-founder turns to you and says: “What are we going to do with the $300 we have stashed away for advertising?”
How To Use White Papers In Your Content Marketing Strategy This is a guest post by Mitt Ray from Social Marketing Writing. Social media and blogs are usually the basic requirements of every content marketing strategy. Having a good blog with a lot of good content and being able to share them on social media platforms with lots of followers and fans can be a really good start. Video Webinar - Zoom Skip to main content Scalable Up to 50 interactive video participants, ideal for panels Choose a package ranging from 100 to 10,000 view-only attendees Broadcast your event to Facebook Live or YouTube Easy Sharing An introduction to personas and how to create them » Step Two Designs, Tina Calabria Written by Tina Calabria, published March 2nd, 2004 Categorised under: articles, intranets, usability & information architecture, websites Before embarking on any intranet or website design project, it is important to understand the needs of your users. It is then possible to identify the features and functionality that will make the intranet or website a success, and how the design can support users with different goals and levels of skill.