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Ten Recurring Economic Fallacies, 1774–2004 - H.A. Scott Trask. As an American historian who knows something of economic law, having learned from the Austrians, I became intrigued with how the United States had remained prosperous, its economy still so dynamic and productive, given the serious and recurring economic fallacies to which our top leaders (political, corporate, academic) have subscribed and from which they cannot seem to free themselves—and alas, keep passing down to the younger generation.

Ten Recurring Economic Fallacies, 1774–2004 - H.A. Scott Trask

Let’s consider ten. Myth #1: The Broken Window One of the most persistent is that of the broken window—one breaks and this is celebrated as a boon to the economy: the window manufacturer gets an order; the hardware store sells a window; a carpenter is hired to install it; money circulates; jobs are created; the GDP goes up. In truth, of course, the economy is no better off at all. The fallacy lies in a failure to grasp what has been foregone by repair and reconstruction—the labor and capital expended, having been lost to new production. They are wrong. Modèle de Solow. Un article de Wikipédia, l'encyclopédie libre.

Modèle de Solow

Le modèle de Solow est un des principaux modèles de la théorie de la croissance économique. Développé par Robert Solow, il est un modèle de l'économie néoclassique. Présentation[modifier | modifier le code] Robert Solow a construit un modèle formel de la croissance, à partir d'une réflexion critique sur le modèle de Harrod-Domar, qui constitue encore aujourd'hui le modèle de référence en science économique. Solow n'imaginait pas l'impact qu'aurait son modèle dans le contexte historique de l'époque de la Guerre Froide. Le modèle de Solow se fonde sur l'hypothèse que les facteurs de production connaissent séparément des rendements décroissants : une même augmentation du volume d'un des facteurs de production répétée plusieurs fois entraîne une augmentation de moins en moins grande de la production. Autrement dit, pour Solow, sur le long terme, la croissance provient du progrès technique.

Expression mathématique[modifier | modifier le code] où. 7 Mistakes to Avoid on Your Ecommerce Site. We've all been there.

7 Mistakes to Avoid on Your Ecommerce Site

You're all set to buy something, credit card in hand, but for one reason or another you never close the deal. Maybe the third time you were asked to enter your credit card number you gave in. Perhaps it was the exorbitant shipping costs. Maybe the site crashed. The truth is, there are at least seven things that send potential customers fleeing in horror from your website, some of which were chronicled in this perceptive comic from The Oatmeal. 1. Every 2 seconds of load time on your site equals an 8% abandonment rate, according to Gomez, the application monitor from Compuware. It's easy to see why: Do you want to waste your time waiting for a site to load? Unfortunately, there are a lot of reasons why your site is loading so slowly. 2. If you're asking consumers to take more than five steps to buy something off your site, then you're asking too much. Welcome/cart contents pageBill-to sectionShip-to sectionPayment moduleConfirmation/thank you page 3. 4.

Advertising Slogan Hall of Fame. Beyond YouTube: Turning Video Viewers Into Customers - Smb - Business/E-Business. Two SMBs dissatisfied with a lack of tangible return from their online video audiences went looking for an alternative to YouTube.

Beyond YouTube: Turning Video Viewers Into Customers - Smb - Business/E-Business

Here's what they found. 5 Social Networks To Achieve 10 Business Tasks (click image for larger view and for slideshow) So your YouTube video was a hit. Then what? Some viewers probably gave it a thumbs-up or left a comment. The safe bet? YouTube's sheer size--800 million unique visitors watch more than three billion hours of video there each month--is both a blessing and a curse for small and midsize businesses (SMBs). "YouTube is about YouTube," said Tom Telford, CEO of Cedar Creek Cabin Rentals, in an interview.

Telford sees online video as a must-have means for engaging potential customers--especially in his high-end travel business. . [ Drive more traffic to your website with SEO For SMBs: 7 Timely Tips. ] Another Viewbix user, Aish.com, has had its share of YouTube hits. Your Brand Has Thousands of Facebook Fans. Following up on the previous post, we will focus on ROI methodology and look specifically at how it would apply to Facebook.

Your Brand Has Thousands of Facebook Fans

How Do I Calculate ROI on My Facebook Activities? Ultimately, all consumer touch points are about one thing--driving sales. Whether it is a near term or long term strategy, marketing is designed to influence consumers to convert. As such, the most appropriate measure is still a marketing mix model to quantify the impact of key marketing activities and develop a ROI platform. And, it can be equally applied to both direct response and brand building messaging. The basic form of the social ROI model is this: Sales = Industry / Econ + Media + Pricing/Distribution + External Interest + Website Data Website Activity = Industry / Econ + Media + Pricing/Distribution + Social Data While this basic form seems overly simplistic, the actual incarnation is rather complex.

Olivier Dauvers.

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